Sedar Global expands UAE presence with new store at Dalma Mall, Abu Dhabi
Sedar Global, the region's leading specialist in wall coverings, window treatments, and soft furnishings with over 135 years of heritage, has opened a new retail store at Dalma Mall, Abu Dhabi. This marks Sedar's fifth store in Abu Dhabi and twelfth across the UAE.
This expansion brings Sedar's global footprint to over 30 stores across 11 countries, including the UAE, Saudi Arabia, Kuwait, Egypt, Morocco, Bahrain, Iraq, Yemen, Qatar, Oman, and Sudan, as well as an international design hub in Northern Italy and retail presence in Canada.
The opening comes at a time when the regional interiors market is thriving. With the UAE construction market estimated at $42.75 billion in 2025, and expected to reach $52.66 billion by 2030, the soft furnishings market in Dubai and the broader UAE is similarly projected to experience robust growth, driven by rising disposable incomes, rapid urbanisation, and a growing preference for sustainable, smart, and high-quality interior solutions. Sedar's strategic expansion is designed to meet this demand.
Rami Selo, COO of Sedar Global, said: 'We're proud to expand our footprint in Abu Dhabi, one of our most dynamic markets. Dalma Mall is part of the Abu Dhabi 2030 strategic development plan, and we've seen a significant rise in demand from the rapidly growing, multicultural population surrounding the mall.'
He continued: 'Our mall-based concept has been well received in Dubai, and this new store aims to offer Abu Dhabi consumers and interior designers a similar, accessible shopping destination that brings together high-quality décor solutions and expert service.'
The Dalma Mall store offers a fresh, immersive shopping experience tailored to modern consumer preferences. In addition to Sedar's extensive range of blinds, curtains, wallpapers, folding doors, and awnings, the store features the brand's newly launched Upholstery Studio and interactive digital screens. This latest store follows Sedar's rebrand rollout, which has revitalised more than 15 locations since 2022.
Sedar Global continues to collaborate with some of the most prestigious names in design, offering exclusive collections from Armani/Casa, Roberto Cavalli, Versace Home, Missoni Home, Swarovski, and Jannelli & Volpi, as well as sought-after sub-brands like Marcopolo, Amazona, Fujikawa, York Weave, and Antartica.
Alongside its physical store expansion, Sedar Global has invested heavily in its digital ecosystem. The brand's revamped e-commerce platform now offers a fully immersive virtual store experience, designed to replicate the in-store journey from the comfort of home.
Since 1892, Sedar Global has remained a family-owned business renowned for craftsmanship, innovation, and customer-centricity. Their portfolio includes millions of homes and major projects with royalty, airlines, hospitality groups, and government institutions.
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