Latest news with #windowtreatments
Yahoo
3 days ago
- Business
- Yahoo
Five Star Franchising taps Wanda Hoegren to be new Brand President of Gotcha Covered
Franchise veteran looks to expand on year of strong growth as VP of Operations for custom window treatment franchise SPRINGVILLE, Utah, July 28, 2025 /PRNewswire/ -- Five Star Franchising, a growing platform of home services franchise opportunities, announces Wanda Hoegren as the new Brand President for Gotcha Covered, a trusted provider of custom window treatments throughout the United States and Canada. No stranger to the world of franchising leadership, Hoegren has been a key executive within the Five Star Franchising platform since 2024, when she was named the VP of Operations for Gotcha Covered. Her promotion to Brand President punctuates a year of growth for the franchise, which now encompasses more than 160 locations. "Over the past year, Wanda has really been in the trenches with the Gotcha Covered team, supporting daily logistics and helping our new and existing franchise owners flourish across the United States and Canada," said Chad Jones, COO and Co-founder for Five Star Franchising. "She's seen first-hand the unique opportunities available in this space, and has a clear vision to propel Gotcha Covered to the next level—cementing its status as the premier window treatment provider for consumers, and as a compelling opportunity for aspiring owners." In her role as Brand President, Hoegren sets strategic direction for Gotcha Covered, developing and implementing strategies for long-term growth. The role encompasses all aspects of franchise operation, from financial analysis to marketing to customer service, with a dual focus on supporting franchise owners and ensuring consumer satisfaction. "There's no doubt in my mind that Gotcha Covered is poised for significant growth—and my aim is to steward that growth by enhancing our national brand, by strengthening unit-level economics and by implementing scalable processes for franchise expansion," said Hoegren. "We're writing the next chapter for Gotcha Covered, and I'm happy to work alongside our internal team and our network of franchise owners to make it the best yet." Gotcha Covered provides both homeowners and small businesses with a full range of blinds, shades, custom drapery and motorized window treatments, including integration with smart home systems. In 2025, the brand was featured as one of Entrepreneur's Top Franchises Under $150k. Additional information about the brand is available at For information about franchising, visit About Gotcha Covered Gotcha Covered is the premier provider of custom window treatments in North America, offering solutions including blinds, draperies, shutters, smart home systems and much more. The company provides end-to-end consultation inspired by customer's needs and goals, and proudly celebrates 99% positive customer reviews. Franchising since 2009 and acquired by Five Star Franchising in 2021, Gotcha Covered is quickly growing across North America with more than 160 franchise locations. In 2025, Gotcha Covered was ranked as one of Entrepreneur's Top Franchises Under $150k, signaling a low-cost opportunity for potential owners. For more information, visit To learn about franchising with Gotcha Covered, visit About Five Star Franchising Five Star Franchising is an innovative, growing platform of home service brands with more than 1,500 total locations throughout North America. Franchise owners across Five Star's brands, including Five Star Bath Solutions, Gotcha Covered, Bio-One, Mosquito Shield, 1-800-Packouts, and Card My Yard enjoy a robust support network and access to industry-leading tools such as ProNexis, the 24/7 sales support solution tailored for home service businesses, and Five Star Marketing Services, Five Star Franchising's elite marketing engine. Five Star Franchising's commitment to core values — Driven, Real, Innovative, Vital, and Enthusiastic (DRIVE) — ensures its brands are category leaders and empowers franchise owners to maximize profitable growth and secure their financial destiny. Five Star Franchising is consistently recognized as one of the most successful companies in the industry. The company has appeared on the prestigious Inc. 5000 list of fastest-growing companies in America four times, ranking #157 in 2024. Five Star Franchising also ranks among the fastest-growing businesses in its home state, with positions on the MountainWest Capital Network Utah 100, the Utah Valley BusinessQ UV50 and the Utah Business Fast 50 lists. For more information, visit View original content to download multimedia: SOURCE Gotcha Covered
Khaleej Times
26-05-2025
- Business
- Khaleej Times
Sedar Global expands UAE presence with new store at Dalma Mall, Abu Dhabi
Sedar Global, the region's leading specialist in wall coverings, window treatments, and soft furnishings with over 135 years of heritage, has opened a new retail store at Dalma Mall, Abu Dhabi. This marks Sedar's fifth store in Abu Dhabi and twelfth across the UAE. This expansion brings Sedar's global footprint to over 30 stores across 11 countries, including the UAE, Saudi Arabia, Kuwait, Egypt, Morocco, Bahrain, Iraq, Yemen, Qatar, Oman, and Sudan, as well as an international design hub in Northern Italy and retail presence in Canada. The opening comes at a time when the regional interiors market is thriving. With the UAE construction market estimated at $42.75 billion in 2025, and expected to reach $52.66 billion by 2030, the soft furnishings market in Dubai and the broader UAE is similarly projected to experience robust growth, driven by rising disposable incomes, rapid urbanisation, and a growing preference for sustainable, smart, and high-quality interior solutions. Sedar's strategic expansion is designed to meet this demand. Rami Selo, COO of Sedar Global, said: 'We're proud to expand our footprint in Abu Dhabi, one of our most dynamic markets. Dalma Mall is part of the Abu Dhabi 2030 strategic development plan, and we've seen a significant rise in demand from the rapidly growing, multicultural population surrounding the mall.' He continued: 'Our mall-based concept has been well received in Dubai, and this new store aims to offer Abu Dhabi consumers and interior designers a similar, accessible shopping destination that brings together high-quality décor solutions and expert service.' The Dalma Mall store offers a fresh, immersive shopping experience tailored to modern consumer preferences. In addition to Sedar's extensive range of blinds, curtains, wallpapers, folding doors, and awnings, the store features the brand's newly launched Upholstery Studio and interactive digital screens. This latest store follows Sedar's rebrand rollout, which has revitalised more than 15 locations since 2022. Sedar Global continues to collaborate with some of the most prestigious names in design, offering exclusive collections from Armani/Casa, Roberto Cavalli, Versace Home, Missoni Home, Swarovski, and Jannelli & Volpi, as well as sought-after sub-brands like Marcopolo, Amazona, Fujikawa, York Weave, and Antartica. Alongside its physical store expansion, Sedar Global has invested heavily in its digital ecosystem. The brand's revamped e-commerce platform now offers a fully immersive virtual store experience, designed to replicate the in-store journey from the comfort of home. Since 1892, Sedar Global has remained a family-owned business renowned for craftsmanship, innovation, and customer-centricity. Their portfolio includes millions of homes and major projects with royalty, airlines, hospitality groups, and government institutions.
Zawya
21-05-2025
- Business
- Zawya
Sedar Global expands UAE presence with new store opening at Dalma Mall, Abu Dhabi
UAE – Sedar Global, the region's leading specialist in wall coverings, window treatments, and soft furnishings with over 135 years of heritage, has opened a new retail store at Dalma Mall, Abu Dhabi. This marks Sedar's fifth store in Abu Dhabi and twelfth across the UAE, further solidifying its presence in one of the brand's key growth markets. Strategically located on the ground floor of Dalma Mall, a major shopping destination along the Abu Dhabi Tarif Al Ain highway, opposite Mohammed Bin Zayed City, the 150 sqm showroom opened its doors in May 2025. This expansion brings Sedar's global footprint to over 30 stores across 11 countries, including the UAE, Saudi Arabia, Kuwait, Egypt, Morocco, Bahrain, Iraq, Yemen, Qatar, Oman, and Sudan, as well as an international design hub in Northern Italy and retail presence in Canada. Meeting Regional Demand and Future Growth The opening comes at a time when the regional interiors market is thriving. With the UAE construction market estimated at $42.75 billion in 2025, and expected to reach $52.66 billion by 2030, the soft furnishings market in Dubai and the broader UAE is similarly projected to experience robust growth, driven by rising disposable incomes, rapid urbanisation, and a growing preference for sustainable, smart, and high-quality interior solutions. Sedar's strategic expansion is designed to meet this demand, offering a one-stop destination for both residential and commercial customers seeking elevated interior design experiences. Rami Selo, COO of Sedar Global, shares 'We're proud to expand our footprint in Abu Dhabi, one of our most dynamic markets. Dalma Mall is part of the Abu Dhabi 2030 strategic development plan, and we've seen a significant rise in demand from the rapidly growing, multicultural population surrounding the mall.' He continued: 'Our mall-based concept has been well received in Dubai, and this new store aims to offer Abu Dhabi consumers and interior designers a similar, accessible shopping destination that brings together high-quality décor solutions and expert service.' A New Kind of Shopping Experience The Dalma Mall store offers a fresh, immersive shopping experience tailored to modern consumer preferences. In addition to Sedar's extensive range of blinds, curtains, wallpapers, folding doors, and awnings, the store features the brand's newly launched Upholstery Studio and interactive digital screens. These allow customers to browse, personalise, and purchase interior products ranging from curtains and blinds to pillows and wallpapers, at their own pace. This latest store follows Sedar's rebrand rollout, which has revitalised more than 15 locations since 2022 with a modern, approachable visual identity. Inspired by Sedar's successful 'Your Space, Your Art' campaign, the new store design embraces bold colours, open spaces, and integrated technology to create an engaging and user-friendly environment, particularly appealing to Millennial and Gen Z shoppers. Innovation, Sustainability, and Global Design Partnerships The new Dalma Mall location reflects Sedar's ongoing evolution to meet consumer demand for both trendy and sustainable interiors. The brand has expanded its offerings to include eco-conscious upholstery fabrics and reupholstery services, responding to growing interest in sustainable home solutions. Sedar Global continues to collaborate with some of the most prestigious names in design, offering exclusive collections from Armani/Casa, Roberto Cavalli, Versace Home, Missoni Home, Swarovski, and Jannelli & Volpi, as well as sought-after sub-brands like Marcopolo, Amazona, Fujikawa, York Weave, and Antartica. New to the portfolio is an exciting collaboration with The Met Museum New York, enabling customers to print renowned artworks onto wallpapers and fabrics – available for the first time in the region. The brand also continues to offer advanced smart living automation solutions through its partnership with Somfy and a Pergoala line enhancing convenience and luxury. A Seamless Omnichannel Experience Alongside its physical store expansion, Sedar Global has invested heavily in its digital ecosystem. The brand's revamped e-commerce platform now offers a fully immersive virtual store experience, designed to replicate the in-store journey from the comfort of home. This includes 360-degree virtual showrooms, online home consultation services, virtual room planning, and end-to-end services from consultation and measurement to manufacturing, delivery, and installation. Built with user-friendliness in mind, the platform bridges high-tech innovation with Sedar's signature VIP, one-to-one service experience, making it accessible to all customers, regardless of their tech comfort level. Rich Heritage Since 1892 Since 1892, Sedar Global has remained a family-owned business renowned for craftsmanship, innovation, and customer-centricity. Their portfolio includes millions of homes and major projects with royalty, airlines, hospitality groups, and government institutions. Recent projects include: Jumeirah Marsa Al Arab Dubai, Oman Across Ages Museum Project, New Student Affairs Building in Doha, Najmat Tower in Abu Dhabi, Dukkan Air Base in Qatar and Kempinski Business Bay in Dubai, The Bridge Lifestyle Hub in Abu Dhabi. Previous completed projects include Emerald Palace Kempinski Dubai, Al Maktoum International Airport in Dubai, Damac Properties in Dubai, Burj Al Arab in Dubai, King Khalid International Airport in Riyadh, Saudi Aramco in Riyadh, King Hamad Hospital in Manama, National Bank of Oman in Salalah amongst many others. Visit Sedar Global at Dalma Mall, Ground Floor, Abu Dhabi. To explore the full product range or book a consultation, visit About Sedar Global Catering to the window and wall décor industry for over 135 years, Sedar Global offer curtains, wallpaper, awnings, blinds, folding doors, curtain accessories and pillows from Marco Polo, Fujikawa, Amazona, Anatartica as well as internationally renowned names including Jannelli & Volpi, Armani/Casa, Swarovski, Versace, Somfy and York Weave amongst others One of the world's leading companies in manufacture, design and installation of window and wall décor Sedar has over 30 showrooms across 11 countries including the UAE, KSA, Kuwait, Egypt, Iraq and is in the process of expanding across further territories worldwide. Sedar Global meet the highest in international retail standards offering a unique one-stop-shop experience through their showrooms and digital platform that integrate advanced technology, manufacturing, design, product ranges and personalised services for customers. Instagram and Facebook: @SedarGlobal For media enquiries please contact: Georgina Brace - Galerie The Agency E: georgina@ Faten Abdulla – Galerie The Agency E: Faten@
Associated Press
19-05-2025
- Entertainment
- Associated Press
TWOPAGES Launches TWOPAGES X Design Contest 2025 - A Global Call for Window Treatment Pattern Designers
SPOKANE, WA / ACCESS Newswire / May 19, 2025 / TWOPAGES, a leading DTC brand in custom window treatments, has launched the inaugural TWOPAGES X Design Contest, inviting designers, artists and design enthusiasts worldwide to reimagine curtains and shades as expressions of identity, lifestyle, and interior transformation. In celebration of its 10th anniversary, TWOPAGES introduces TWOPAGES X, a global design initiative calling on creatives to submit original designs for window treatment collections. More than an aesthetic challenge, the contest provides a global platform for showcasing cultural vision and design storytelling. The contest is now officially open for submissions and will run through multiple phases over the coming months, culminating in a final awards ceremony in September 2025. X Design Contest 'TWOPAGES X is more than a design competition - it's a creative collaboration. TWOPAGES provides a space for designers, artists, and dreamers to turn their visions into reality, with the chance to see their work come to life in homes around the world.' -Ray Chen, Founder of TWOPAGES A Global Design Contest for Creative Voices TWOPAGES X has been launched with an emphasis on accessibility and global reach. The contest is completely free to enter, with participants retaining full ownership of their work. Submissions will be evaluated based on three weighted criteria: Innovation (45%), Market Potential (35%), and Production Feasibility (20%), ensuring that winning designs are both creative and commercially viable. Entrants can view all guidelines and submit their designs through the official event page: The TWOPAGES X Design Contest is positioned as more than a creative challenge. It represents a platform for global design voices to explore the deeper emotional and narrative potential of interior textiles. Participants are asked to submit original window treatment collections that do more than decorate, designs that evoke a lifestyle, reflect heritage, and connect with how individuals shape their living environments. According to the official event brief, entries must adhere to specific submission guidelines. All design files should be in a square format (1:1 aspect ratio). Each submission must include at least two complete product collections, with each collection showcasing a consistent pattern or design style presented in 6 to 12 distinct colorways. A colorway refers to a unique color palette or combination applied to the same base pattern. Submissions must also include detailed fabric and craftsmanship information, such as recommended fabric types (e.g., linen, cotton) and production techniques (e.g., printing, embroidery, jacquard weaving). Submission opens on May 9, 2025. The contest is open to individuals aged 18 and above worldwide, regardless of background or professional affiliation. Overview of TWOPAGES X Winners will be selected through a comprehensive three-phase evaluation process, including internal review, public voting, and expert judging: Prizes include: In addition to financial awards, the Top 6 Finalists and Public Favorite winner will have their designs commercially produced and integrated into TWOPAGES' retail product lineup. Designers will also be eligible to receive royalty compensation from future sales, creating a long-term value opportunity that extends beyond the contest itself. Design Meets Influence The TWOPAGES X competition builds on the brand's established practice of co-design through successful creative partnerships. Notable among these are: Both collaborations demonstrate TWOPAGES' strategy of fusing influencer vision with manufacturing expertise, delivering products that resonate with today's consumer demand for authenticity, customization, and quality. Additional ambassador co-designer collections will be released shortly. Looking Ahead As TWOPAGES celebrates a decade of innovation in home design, the launch of TWOPAGES X signifies a deliberate step toward deeper community engagement, product co-creation, and international brand visibility. With further collaborations expected later this year, TWOPAGES continues to position itself at the intersection of design excellence and consumer empowerment. About TWOPAGES Founded in 2015, TWOPAGES is a home décor brand specializing in menu-based, made-to-order window treatments -a differentiated model that streamlines customization while maximizing operational efficiency. The company offers a wide selection of fabrics and finishes, with a focus on quality, material integrity, and environmental accountability. Its production facility spans over 100,000 square meters and supports in-house development and traceability. To date, more than 600,000 households have embraced TWOPAGES' menu-based customization. Media Contact Organization: TWOPAGES Contact Person Name: Evelyn Mara Website: Email: [email protected] City: Washington Country: United States SOURCE: TWOPAGES press release
