Samsung confirms next major Galaxy announcement and foldable is 'worth the wait'
Samsung continues to tease the upcoming launch of an exciting new Galaxy Ultra device - with the Korean company now confirming that all details will be revealed in just a matter of weeks.
Samsung previously said in an email to customers that "two phones in one" were "coming soon," and raised expectations among tech enthusiasts by adding "the new Galaxy Foldable is coming".
On Wednesday, July 9, Samsung Electronics will host an event, 'Unpacked', in New York, where they will unveil "the latest and greatest additions to the Galaxy portfolio". And there's a heavy emphasis on AI's role in the new device.
The next-generation Galaxy devices are being reimagined around a new AI-powered interface, supported by breakthrough hardware built to unlock their full potential.
"For years, Samsung has designed its devices around what people truly need, such as better performance, sharper cameras and smarter ways to stay connected," a spokesperson shared in a statement.
"And, with Galaxy AI, it goes beyond what devices can do - it's about how people interact with them. As AI rapidly becomes the new user interface, it's redefining our relationship with technology.
"No longer just a collection of apps and tools, the smartphone is evolving into a smart companion that understands user intent and responds in real time.
"This transformation moves us from reaction to anticipation - where, as AI becomes the UI, intent becomes instant."
Samsung has teased the event with a cryptic animation showing two ultra-thin panels separating and twisting. The firm has confirmed the Unpacked event will showcase its "thinnest, lightest and most advanced foldable yet"
Although there's still no official release date, many are speculating that the Unpacked event will be all about its range of bendy devices.
Judging from the teasers, it seems one of the new devices will be given the ultimate Ultra branding, and just like its Z Fold predecessors, will offer a normal screen on the front, which then opens to reveal a huge tablet.
What could make this next generation device more appealing is its size. Rumours are rife that Samsung will follow some of its rivals and launch a much thinner foldable in 2025.
This would make the folding dual-display "Galaxy Fold Ultra" easier to handle and pop into pockets. Alongside this device, a new Z Flip is expected to be debuted as well.
This update could get a much bigger cover display, according to recent leaked images, as per the Express, which will make it easier to answer calls, send texts and reply to emails without opening things up.
The new leak also claims the Z Flip 7 will be thinner than the Z Flip 6, which was quite chunky. It is also thought that all of Samsung's new phones will be powered by Qualcomm's latest Snapdragon 8 Elite processor.
Prospective users have already rushed to X, previously Twitter, to share their thoughts on the teaser.
"Well we've all been waiting for the ultras to be upgraded in the camera departments for ages," one user noted. "Minor tweaks only. I'm hoping you don't force UK users to exynos again on the s26? If so, you've lost a customer!"
Another scribed: "Oooh, can't wait to see what this is all about! Galaxy Unpacked always brings the heat". A third enthused: "I can't wait!!"
The event will be streamed live on Samsung.com, Samsung Newsroom, and Samsung's YouTube channel beginning at 3pm BST.
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