Brahim's Optimistic On New Clients, Global Halal Expansion
BANGI, July 17 (Bernama) -- Brahim's Holdings Bhd is steadily rebuilding its inflight catering business while expanding its presence in the global halal food segment, said its executive chairman, Datuk Seri Ibrahim Ahmad.
Speaking to reporters during the company's 37th anniversary celebration here today, he said more clients have resumed services with the company, including new airlines.
'In February, we had about half of our 37 airline clients back. Today, more have returned, and two new ones have joined us. One of them is a Chinese airline, reflecting the growing number of flights from China to Malaysia, especially to Penang," he said.
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Brahim's, known as Malaysia's trusted inflight caterer and a pioneer in halal ready-to-eat meals, had served 38 airlines before the COVID-19 pandemic disrupted global aviation.
"Top airlines such as Qatar Airways, Emirates, British Airways, Turkish Airlines, Japan Airlines and All Nippon Airways have resumed services with us. But we are still waiting for a few more to return," he added.
Despite the gradual recovery, Ibrahim said Brahim's has already reached operational break-even.
"Alhamdulillah, whatever new clients we onboard now will be bonuses. We are also waiting for new airlines and new opportunities to grow," he said.
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