Coway claims 2025 triple crown in brand rankings
Coway, a leading South Korean appliance company, announced Thursday that it ranked high in key brand evaluations for 2025, demonstrating strong market trust.
In Brandstock's "Korea's Top 100 Brands' for the first quarter this year, Coway ranked 32nd, climbing three spots from the previous quarter. The rankings are based on the evaluation company's Brand Stock Top Index, which consults over 1,000 brands across 230 industries through consumer surveys and market data.
Coway also dominated the 2025 Korea Brand Star Awards, securing the No. 1 position in the water purifier category for the 20th consecutive year, and in air purifiers and bidets for the 21st consecutive year — earning it a prestigious triple crown in Brandstock's value certification program.
In addition, Coway placed first in the 2025 Korea Brand Power Index for the 27th straight year in water purifiers — the longest-standing record in Korea's home appliance sector. It also earned top honors for a 23rd consecutive year in both the air purifier and bidet categories.
These results reflect Coway's continued investment in innovative product lines such as the Icon and Noble water purifiers, the premium LooLoo Double Care Bidet 2, and the Berex smart sleep care line. The company recorded a 14.1 percent on-year increase in domestic rental sales in 2024, reaching 1.71 million units.
A Coway spokesperson said, 'These rankings demonstrate our customers' lasting trust. We will continue delivering innovative, health-conscious solutions that enhance daily life.'
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