Identifying Undiscovered Gems in the Middle East for June 2025
Name
Debt To Equity
Revenue Growth
Earnings Growth
Health Rating
MOBI Industry
6.50%
5.60%
24.00%
★★★★★★
Alf Meem Yaa for Medical Supplies and Equipment
NA
17.03%
18.37%
★★★★★★
Baazeem Trading
8.48%
-2.02%
-2.70%
★★★★★★
Sure Global Tech
NA
11.95%
18.65%
★★★★★★
Saudi Azm for Communication and Information Technology
2.07%
16.18%
21.11%
★★★★★★
Nofoth Food Products
NA
15.75%
27.63%
★★★★★★
National General Insurance (P.J.S.C.)
NA
14.55%
29.05%
★★★★★☆
National Corporation for Tourism and Hotels
19.25%
0.67%
4.89%
★★★★☆☆
Waja
23.81%
98.44%
14.54%
★★★★☆☆
Saudi Chemical Holding
79.49%
16.57%
44.01%
★★★★☆☆
Click here to see the full list of 217 stocks from our Middle Eastern Undiscovered Gems With Strong Fundamentals screener.
Underneath we present a selection of stocks filtered out by our screen.
Simply Wall St Value Rating: ★★★★☆☆
Overview: Taaleem Holdings PJSC is a company that provides and invests in education services in the United Arab Emirates, with a market capitalization of AED3.79 billion.
Operations: Revenue for Taaleem primarily comes from school operations, amounting to AED1.05 billion.
Taaleem Holdings PJSC, a nimble player in the UAE's education sector, has demonstrated robust earnings growth of 16.9% over the past year, outpacing the industry average of 6.7%. With sales for Q2 2025 reaching AED 343.74 million compared to AED 282.54 million previously, revenue and net income figures also showed positive trends at AED 20.1 million and AED 92.02 million respectively for the quarter ended February 28, though net income was slightly lower than last year's same period at AED 92.19 million. The company's debt-to-equity ratio has risen from 19.9% to a more leveraged position of 29.1%, yet its interest obligations are comfortably covered by EBIT at nearly fifty times over—demonstrating financial resilience amidst strategic expansion efforts targeting premium segments despite potential margin pressures from higher costs associated with these initiatives.
Taaleem Holdings PJSC plans to add 10,000 seats by 2026 through strategic expansion. Click here to explore the full narrative on Taaleem's growth strategy and market positioning.
Simply Wall St Value Rating: ★★★★★★
Overview: Ackerstein Group Ltd is involved in production, infrastructure, construction, and development activities in Israel and the United States, with a market capitalization of ₪2.55 billion.
Operations: Ackerstein Group's revenue primarily comes from its Engineering Segment, generating ₪560.42 million, followed by the Industry Sector at ₪289.34 million and the Real Estate Sector at ₪47.92 million. The Industry Sector Abroad contributes an additional ₪57.57 million to the total revenue stream.
Ackerstein Group, a notable player in the Middle East's basic materials sector, showcases impressive financial health with earnings growth of 48.8% over the past year, outpacing the industry average of -6.7%. The company's interest payments are well-covered by EBIT at 50.8 times, indicating strong operational efficiency. A significant one-off gain of ₪62.3 million impacted its recent financial results, highlighting some volatility in earnings quality. Over five years, Ackerstein has reduced its debt to equity ratio from 43.3% to a satisfactory 12%, reflecting prudent debt management strategies amidst a highly volatile share price environment recently observed over three months.
Take a closer look at Ackerstein Group's potential here in our health report.
Gain insights into Ackerstein Group's historical performance by reviewing our past performance report.
Simply Wall St Value Rating: ★★★★★☆
Overview: Y.D. More Investments Ltd is a privately owned investment manager with a market capitalization of ₪1.77 billion, focusing on various financial management services.
Operations: The company's primary revenue streams include management of provident and pension funds, generating ₪540.82 million, and mutual fund management with revenues of ₪231.26 million. Investment portfolio management contributes an additional ₪34.40 million in revenue.
Y.D. More Investments, a nimble player in the Middle East market, has shown robust growth with earnings up 38.9% over the past year, outpacing the industry average of 28.5%. The company's net income for Q1 2025 surged to ILS 31.62 million from ILS 17.11 million a year prior, while revenue climbed to ILS 230.15 million compared to last year's ILS 188.26 million. Despite a volatile share price recently, Y.D.'s debt-to-equity ratio rose from just 0.3% to an elevated level of 62.7% over five years, indicating increased leverage but also potential for strategic expansion and investment opportunities in its sector.
Click here and access our complete health analysis report to understand the dynamics of Y.D. More Investments.
Understand Y.D. More Investments' track record by examining our Past report.
Delve into our full catalog of 217 Middle Eastern Undiscovered Gems With Strong Fundamentals here.
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Explore high-performing small cap companies that haven't yet garnered significant analyst attention.
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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
Companies discussed in this article include DFM:TAALEEM TASE:ACKR and TASE:MRIN.
Have feedback on this article? Concerned about the content? with us directly. Alternatively, email editorial-team@simplywallst.com
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Offer concluded, "RPO growth of 26% and our sales pipeline provide us with confidence in the vast potential of our data and the addressable markets we serve." Second Quarter 2025 Financial Highlights Total revenue was $71.0 million, an increase of 17% compared to $60.6 million for the second quarter of 2024. GAAP loss from operations was $(6.9) million or (10)% of revenue, compared to $(1.0) million or (2)% of revenue for the second quarter of 2024. GAAP net loss was $(11.8) million compared to a net loss of $(0.7) million for the second quarter of 2024. GAAP net loss per share was $(0.14), compared to $(0.01) for the second quarter of 2024. Non-GAAP operating profit was $2.4 million or 3% of revenue, compared to $5.3 million or 9% of revenue for the second quarter of 2024. Non-GAAP net income was $1.1 million or 2% of revenue, compared to $4.3 million or 7% of revenue for the second quarter of 2024. 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A live webcast of the call can be accessed from Similarweb's Investor Relations website at An archived webcast of the conference call will also be made available on the Similarweb website following the call. The live call may also be accessed via telephone at (877) 407-0726 toll-free and at (201) 689-7806 internationally. About Similarweb Similarweb powers businesses to win their markets with Digital Data. By providing essential web and app data, analytics, and insights, we empower our users to discover business opportunities, identify competitive threats, optimize strategy, acquire the right customers, and increase monetization. Similarweb products are integrated into users' workflow, powered by advanced technology, and based on leading comprehensive Digital Data. Learn more: Similarweb | Similarweb Digital Data Free Tools: Analyze any website or app | Verify your website | Browser extension Follow us: Blog | LinkedIn | YouTube | Instagram | X Forward-Looking Statements This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, or the Securities Act, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements relating to our guidance for the third quarter and full year of 2025 described under "Financial Outlook". Forward-looking statements include all statements that are not historical facts. Such statements may be preceded by the words "intends," "may," "will," "plans," "expects," "anticipates," "projects," "predicts," "estimates," "aims," "believes," "hopes," "potential" or similar words. These forward-looking statements reflect our current views regarding our intentions, products, services, plans, expectations, strategies and prospects, which are based on information currently available to us and assumptions we have made. Actual results may differ materially from those described in such forward-looking statements and are subject to a number of known and unknown risks, uncertainties, other factors and assumptions that are beyond our control. 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Non-GAAP operating income (loss), non-GAAP gross profit, non-GAAP gross margin, non-GAAP operating margin, non-GAAP research and development expenses, non-GAAP sales and marketing expenses, non-GAAP general and administrative expenses, non-GAAP net income (loss) and non-GAAP net income (loss) per share represent the comparable GAAP financial figure operating income (loss) or expense, less share-based compensation, adjustments and payments related to business combinations, amortization of intangible assets and certain other non-recurring items, non-operating foreign exchange gains or losses and the relevant net tax effect as applicable and indicated in the below tables. Other Metrics Customer acquisition costs (CAC) represent the portion of sales and marketing expenses allocated to acquire new customers. Customer retention costs (CRC) represent the portion of sales and marketing expenses allocated to retain existing customers and to increase existing customers' subscriptions. Annual recurring revenue (ARR) represents the annualized subscription revenue we would contractually expect to receive from customers assuming no increases or reductions in their subscriptions. CAC payback period is the estimated time in months to recover CAC in terms of incremental gross profit that newly acquired customers generate. Net retention rate (NRR) represents the comparison of our ARR from the same set of customers as of a certain point in time, relative to the same point in time in the previous year ago period, expressed as a percentage. Similarweb Ltd. Consolidated Balance Sheets U.S. dollars in thousands (except share and per share data) December 31, June 30, 2024 2025 (Unaudited) Assets Current assets: Cash and cash equivalents $ 63,869 $ 59,341 Restricted deposits 10,572 10,844 Accounts receivable, net 50,975 42,946 Deferred contract costs 11,373 11,183 Prepaid expenses and other current assets 4,567 7,335 Total current assets 141,356 131,649 Property and equipment, net 25,921 23,786 Deferred contract costs, non-current 9,895 7,973 Operating lease right-of-use assets 34,393 33,709 Goodwill and intangible assets, net 30,846 47,300 Other non-current assets 500 959 Total assets $ 242,911 $ 245,376 Liabilities and shareholders' equity Current liabilities: Accounts payable 12,403 9,420 Payroll and benefit related liabilities 20,304 17,635 Deferred revenue 108,232 114,228 Other payables and accrued expenses 29,330 31,209 Operating lease liabilities 6,923 7,939 Total current liabilities 177,192 180,431 Deferred revenue, non-current 1,172 2,182 Operating lease liabilities, non-current 32,809 32,937 Other long-term liabilities 4,230 6,271 Total liabilities 215,403 221,821 Shareholders' equity Ordinary Shares, NIS 0.01 par value 500,000,000 shares authorized as of December 31, 2024 and June 30, 2025 (Unaudited), 82,620,679 and 84,856,875 shares issued as of December 31, 2024 and June 30, 2025 (Unaudited), 82,618,511 and 84,854,707 outstanding as of December 31, 2024 and June 30, 2025 (Unaudited), respectively; 227 233 Additional paid-in capital 391,449 406,543 Accumulated other comprehensive income 388 2,442 Accumulated deficit (364,556 ) (385,663 ) Total shareholders' equity 27,508 23,555 Total liabilities and shareholders' equity $ 242,911 $ 245,376 Similarweb Ltd. Consolidated Statements of Comprehensive Income (Loss) U.S. dollars in thousands (except share and per share data) Six Months Ended June 30, Three Months Ended June 30, 2024 2025 2024 2025 (Unaudited) (Unaudited) Revenue $ 119,619 $ 138,053 $ 60,637 $ 70,966 Cost of revenue 25,240 28,238 12,544 14,268 Gross profit 94,379 109,815 48,093 56,698 Operating expenses: Research and development 25,778 36,328 12,239 18,324 Sales and marketing 51,097 63,977 25,857 31,821 General and administrative 21,141 25,685 10,950 13,437 Total operating expenses 98,016 125,990 49,046 63,582 Loss from operations (3,637 ) (16,175 ) (953 ) (6,884 ) Finance income (expenses), net 1,278 (2,642 ) 823 (3,649 ) Loss before income taxes (2,359 ) (18,817 ) (130 ) (10,533 ) Provision for income taxes 1,112 2,291 608 1,316 Net loss $ (3,471 ) $ (21,108 ) $ (738 ) $ (11,849 ) Net loss per share attributable to ordinary shareholders, basic and diluted $ (0.04 ) $ (0.25 ) $ (0.01 ) $ (0.14 ) Weighted-average shares used in computing net loss per share attributable to ordinary shareholders, basic and diluted 79,969,425 83,588,536 80,570,892 84,037,145 Net loss $ (3,471 ) $ (21,108 ) $ (738 ) $ (11,849 ) Other comprehensive (loss) income, net of tax Change in unrealized (loss) gain on cashflow hedges (880 ) 2,054 (363 ) 2,796 Total other comprehensive (loss) income, net of tax (880 ) 2,054 (363 ) 2,796 Total comprehensive loss $ (4,351 ) $ (19,054 ) $ (1,101 ) $ (9,053 ) Share-based compensation costs included above: U.S. dollars in thousands Six Months Ended June 30, Three Months Ended June 30, 2024 2025 2024 2025 (Unaudited) (Unaudited) Cost of revenue $ 390 $ 514 $ 223 $ 265 Research and development 2,802 3,503 1,357 1,709 Sales and marketing 1,991 2,753 806 1,417 General and administrative 3,402 5,183 2,072 2,753 Total $ 8,585 $ 11,953 $ 4,458 $ 6,144 Similarweb Ltd. Consolidated Statements of Cash Flows U.S. dollars in thousands Six Months Ended June 30, Three Months Ended June 30, 2024 2025 2024 2025 (Unaudited) (Unaudited) Cash flows from operating activities: Net loss $ (3,471 ) $ (21,108 ) $ (738 ) $ (11,849 ) Adjustments to reconcile net loss to net cash provided by operating activities: Depreciation and amortization 5,139 4,443 2,619 2,345 Finance expense (income) 466 (1,200 ) 230 (1,040 ) Unrealized loss (gain) from hedging future transactions 60 (77 ) 29 (47 ) Share-based compensation 8,585 11,953 4,458 6,144 Gain from sale of equipment (7 ) (17 ) (3 ) (17 ) Changes in operating assets and liabilities: Change in operating lease right-of-use assets and liabilities, net (2,513 ) 1,828 (242 ) 2,641 Decrease (increase) in accounts receivable, net 9,619 8,842 2,626 (2,917 ) Decrease in deferred contract costs 583 2,112 170 827 (Increase) decrease in other current assets (2,917 ) (621 ) (1,593 ) 604 Decrease (increase) in other non-current assets 47 (458 ) 14 (221 ) Decrease in accounts payable (3,258 ) (3,101 ) (799 ) (291 ) Increase in deferred revenue 7,316 5,741 328 5,687 Increase in other non-current liabilities 620 111 426 44 (Decrease) increase in other liabilities and accrued expenses (2,857 ) (702 ) (181 ) 950 Net cash provided by operating activities 17,412 7,746 7,344 2,860 Cash flows from investing activities: Purchase of property and equipment, net (908 ) (709 ) (540 ) (208 ) Capitalized internal-use software costs (469 ) — (469 ) — Increase in restricted deposits (289 ) (272 ) (121 ) (137 ) Payment for business combinations, net of cash acquired (3,833 ) (15,671 ) (24 ) (6,397 ) Net cash used in investing activities (5,499 ) (16,652 ) (1,154 ) (6,742 ) Cash flows from financing activities: Proceeds from exercise of stock options 3,057 2,023 386 1,461 Proceeds from employee share purchase plan 555 1,155 555 1,155 Repayment of Credit Facility (25,000 ) — — — Net cash (used in) provided by financing activities (21,388 ) 3,178 941 2,616 Effect of exchange rates on cash and cash equivalents (466 ) 1,200 (230 ) 1,040 Net (decrease) increase in cash and cash equivalents (9,941 ) (4,528 ) 6,901 (226 ) Cash and cash equivalents, beginning of period 71,732 63,869 54,890 59,567 Cash and cash equivalents, end of period $ 61,791 $ 59,341 $ 61,791 $ 59,341 Supplemental disclosure of cash flow information: Interest received, net $ (557 ) $ (680 ) $ (322 ) $ (325 ) Taxes paid $ 848 $ 1,291 $ 16 $ 1,158 Supplemental disclosure of non-cash financing activities: Additions to operating lease right-of-use assets and liabilities $ 4,453 $ 2,743 $ 2,055 $ — Share-based compensation included in capitalized internal-use software $ 33 $ — $ 33 $ — Deferred proceeds from exercise of share options included in other current assets $ 27 $ — $ 27 $ — Deferred costs of property and equipment incurred during the period included in accounts payable $ 6 $ 236 $ 6 $ 236 Reconciliation of Non-GAAP Financial Measures to the Most Directly Comparable GAAP Financial Measures Reconciliation of GAAP gross profit to non-GAAP gross profit Six Months Ended June 30, Three Months Ended June 30, 2024 2025 2024 2025 (In thousands) (In thousands) GAAP gross profit $ 94,379 $ 109,815 $ 48,093 $ 56,698 Add: Share-based compensation expenses 390 514 223 265 Retention payments related to business combinations 25 38 25 19 Amortization of intangible assets related to business combinations 2,224 805 1,138 480 Non-GAAP gross profit $ 97,018 $ 111,172 $ 49,479 $ 57,462 Non-GAAP gross margin 81 % 81 % 82 % 81 % Reconciliation of Loss from operations (GAAP) to Non-GAAP operating profit Six Months Ended June 30, Three Months Ended June 30, 2024 2025 2024 2025 (In thousands) (In thousands) Loss from operations $ (3,637 ) $ (16,175 ) $ (953 ) $ (6,884 ) Add: Share-based compensation expenses 8,585 11,953 4,458 6,144 Retention payments related to business combinations 819 3,773 591 2,214 Amortization of intangible assets related to business combinations 2,347 1,584 1,227 924 Non-GAAP operating profit $ 8,114 $ 1,135 $ 5,323 $ 2,398 Non-GAAP operating margin 7 % 1 % 9 % 3 % Reconciliation of GAAP operating expenses to non-GAAP operating expenses Six Months Ended June 30, Three Months Ended June 30, 2024 2025 2024 2025 (In thousands) (In thousands) GAAP research and development $ 25,778 $ 36,328 $ 12,239 $ 18,324 Less: Share-based compensation expenses 2,802 3,503 1,357 1,709 Retention payments related to business combinations 16 978 16 707 Non-GAAP research and development $ 22,960 $ 31,847 $ 10,866 $ 15,908 Non-GAAP research and development margin 19 % 23 % 18 % 22 % GAAP sales and marketing $ 51,097 $ 63,977 $ 25,857 $ 31,821 Less: Share-based compensation expenses 1,991 2,753 806 1,417 Retention payments related to business combinations 778 1,578 550 734 Amortization of intangible assets related to business combinations 123 779 89 444 Non-GAAP sales and marketing $ 48,205 $ 58,867 $ 24,412 $ 29,226 Non-GAAP sales and marketing margin 40 % 43 % 40 % 41 % GAAP general and administrative $ 21,141 $ 25,685 $ 10,950 $ 13,437 Less: Share-based compensation expenses 3,402 5,183 2,072 2,753 Retention payments related to business combinations — 1,179 — 754 Non-GAAP general and administrative $ 17,739 $ 19,323 $ 8,878 $ 9,930 Non-GAAP general and administrative margin 15 % 14 % 15 % 14 % Reconciliation of Net loss (GAAP) to non-GAAP Net income (loss) Six Months Ended June 30, Three Months Ended June 30, 2024 2025 2024 2025 (In thousands, except for share and per share amounts) (In thousands, except for share and per share amounts) GAAP Net loss $ (3,471 ) (21,108 ) $ (738 ) (11,849 ) Add: Share-based compensation expenses 8,585 11,953 4,458 6,144 Retention payments related to business combinations 819 3,773 591 2,214 Amortization of intangible assets related to business combinations 2,347 1,584 1,227 924 Non-operating foreign exchange (gains) losses (1,297 ) 2,657 (790 ) 3,563 Tax effect of adjustments, net (791 ) (130 ) (492 ) 115 Non-GAAP net income (loss) $ 6,192 $ (1,271 ) $ 4,256 $ 1,111 Non-GAAP net income (loss) margin 5 % (1 )% 7 % 2 % Weighted average number of ordinary shares - basic 79,969,425 83,588,536 80,570,892 84,037,145 Non-GAAP basic net income (loss) per share attributable to ordinary shareholders $ 0.08 $ (0.02 ) $ 0.05 $ 0.01 Weighted average number of ordinary shares - diluted 85,261,342 83,588,536 85,884,880 88,215,850 Non-GAAP diluted net income (loss) per share attributable to ordinary shareholders $ 0.07 $ (0.02 ) $ 0.05 $ 0.01 Reconciliation of Net cash provided by operating activities (GAAP) to Free cash flow and Normalized free cash flow Six Months Ended June 30, Three Months Ended June 30, 2024 2025 2024 2025 (In thousands) (In thousands) Net cash provided by operating activities $ 17,412 $ 7,746 $ 7,344 $ 2,860 Purchases of property and equipment, net (908 ) (709 ) (540 ) (208 ) Capitalized internal use software costs (469 ) — (469 ) — Free cash flow $ 16,035 $ 7,037 $ 6,335 $ 2,652 Deferred payments related to business combinations — 1,660 — 1,175 Normalized free cash flow $ 16,035 $ 8,697 $ 6,335 $ 3,827 View source version on Contacts Press Contact: David CarrSimilarwebpress@ Investor Contact: Rami Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
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- Yahoo
TipRanks to Become Official Sponsor of 5-Time U.S. Chess Champion Hikaru Nakamura
Tel Aviv, Israel, August 12th, 2025, FinanceWireTipRanks, a leading financial research platform with more than 9 million monthly active users, has announced a strategic sponsorship with Grandmaster Hikaru Nakamura, a 5-time US Chess Champion who is currently ranked 2nd in the world. Powered by a new set of AI tools, the partnership is designed to help investors make better, data-driven decisions through the combination of TipRanks' cutting-edge tools and Nakamura's strategic mindset. As part of the partnership, Nakamura will create and manage a Stream Portfolio on TipRanks. Viewers and fans of Hikaru will be able to track his investment research in real time on his widely followed video channels and social media — plus share ideas in the stream chat to help shape the portfolio's holdings. Working with TipRanks' award-winning platform, Nakamura will showcase how he evaluates opportunities, while emphasizing that all content is for educational purposes only and does not constitute investment advice. A Strategic Fit Between Chess and Investing Nakamura's dominance in chess stems from his ability to absorb vast amounts of information, analyze multiple outcomes, and make decisive moves under pressure—skills that closely mirror successful investing. 'TipRanks offers a wide variety of insights on thousands of stocks and equities, helping me to think strategically about all of my investments,' said Nakamura. 'Just like in chess, beating the market depends on making wise, fully informed decisions. Harnessing data to think several moves ahead is second nature to me.' 'While other investing websites might sponsor more popular spectator sports such as soccer, our partnership with a chess champion is pitch perfect,' said Uri Gruenbaum, Founder and CEO of TipRanks. 'We are tailor-made for investors who seek to act strategically, just like Hikaru does.' AI-Driven Innovation Powering TipRanks' Growth Earlier this year, TipRanks launched the world's most comprehensive AI Stock Analyst, a multi-factor tool that evaluates stocks across fundamental, technical, and sentiment-based indicators in an easy-to-digest format. These tools have been seminal in TipRanks' recent growth, with the site passing 9 million unique users in July. AI Catalyst – Delivers real-time explanations for why a stock is moving, pinpointing the specific news or events driving the change. It continuously scans and analyzes market updates, providing instant clarity on market-moving events. AI Analyst – An automated, data-driven report evaluating a stock's strengths, risks, and future potential, designed for both seasoned investors and beginners. Earnings Call Transcript Summaries – Condenses earnings call highlights with sentiment analysis, classifying tone as Positive, Neutral, or Negative, enabling investors to grasp performance and outlook in minutes. About TipRanks TipRanks is a comprehensive financial research platform that aggregates analyst ratings, insider activity, hedge fund signals, news sentiment, and fundamental data into actionable insights. Serving millions of retail investors worldwide, TipRanks empowers users to make smarter, data-backed investment decisions. Learn more at Permalink | © Copyright 2025 All rights reserved Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data


Entrepreneur
9 hours ago
- Entrepreneur
Rush, Risk, and Reinvention: Wael Mckee's Views on How Dubai Is the New Canvas for Global Brand Innovation
You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media. When Wael Mckee landed in Dubai in 2011, it didn't take long for an opportunity to come knocking, three days, to be exact. From freelancing for an agency to leading high-end creative transformations for luxury brands, Mckee didn't just build a career in the UAE; he found a playground for creative ambition and experimentation. "Dubai is fast," he says, "but that speed is the opportunity." Mckee's story is uniquely his, but the foundation of it, an artist chasing possibility and finding a city built on vision, is a shared experience among many creatives who have turned to the UAE as a launchpad. The UAE is not just innovating in architecture, infrastructure, and technology; it's setting a global precedent in branding culture, with Dubai as its epicenter. "Dubai doesn't wait," Mckee explains. "It's a smart city with luxury roots, but it also allows for bold, immersive ideas to thrive. You just need to keep up." It's this relentlessness, this momentum, that defines Dubai's entrepreneurial spirit. Mckee, who grew up in Syria, saw the city as a place where effort and vision were rewarded, not buried under bureaucracy or hierarchy. "Back home, there were always walls," he says. "In Dubai, the only difference between you and the next person is what you are doing. That's rare." But what makes Dubai such a powerful stage for brand innovation? For one, there's an inherent hunger in the city's marketing culture. "If you are number one today and you relax, you are number seven tomorrow. It's like the stock market," Mckee says. That urgency drives a willingness to take risks, and with it, the potential for breakout creative work that earns global attention. "There's a reason so much viral content comes from here," he continues. "You see campaigns that take symbols, icons of ambition, and push them to their limits." That spirit of symbolism and spectacle is something Mckee wants to amplify in his next chapter. While he's not officially announcing it yet, he hints at a new creative agency in development, one that brings together a collective of the industry's elite to work with brands that dare to push creative boundaries. "I don't want stereotyped campaigns," he says. "I want to work with brands that ask, 'What haven't we done yet?'" And Dubai offers the ideal environment to cultivate those kinds of clients. The city's infrastructure makes rapid innovation possible, but its cultural blend, where traditional Middle Eastern aesthetics meet digital futurism, creates a unique creative palette. "You don't have to choose between classical and modern here," Mckee says. "You can do a 3D-printed sculpture with handcrafted elements. You can take a centuries-old motif and animate it in AR. The fusion is the point." This philosophy defines Mckee's approach to branding. Technology is not a gimmick to him; it's a tool, one that should enhance the emotional resonance of a campaign, not overwhelm it. "There's a time for classical. And there's a time for tech. The trick is knowing when each serves the story best," he says. He applies this thinking even in public art, where he's explored creating modular sculptures that blend digital fabrication with human craftsmanship. "The foundation might be 3D printed," he explains, "but we finish it by hand. You can't automate soul." Dubai, he says, understands that nuance. "It's the only place I know where a sculpture can be futuristic and heritage-rich at the same time," he shares. As Mckee reflects on his time in the UAE, it's clear he sees the country not just as a backdrop, but as an active participant in his creative journey. "They built a city out of sand," he says. "They took risks, moved fast, and believed in big dreams. If you come here with that same energy, you will find your place." The region is not without its challenges. He admits that the cost of failure in a city this fast can be high. But the rewards, he insists, are worth it. "You can heal from failure," he says. "What matters is that you are playing the game. That you are trying to lead, not follow." For global brands looking to learn from the UAE, Mckee offers two lessons: never stop running and never play it safe. "Creativity thrives where there's tension between vision and risk," he says. "And Dubai is full of both." As he builds his next venture, Mckee is not looking to replicate what's already been done. He's looking to shape what's next. "I want to bring together minds who live and breathe originality," he says. "And I want our work to represent not just luxury, but the future of storytelling. That's what this city inspires."