
Sweden's H&M Kids unveils denim-centric Back to School 2025 collection
Most of the colour palette comes from a neutral foundation with a range of blues from the denim, complemented by off-black, cream, browns, soft pinks and pops of colours for energy. Key pieces include jeans with wide legs, flared legs or a barrel shape, denim shirts, pointelle or rib knit sets, a quilted denim jacket, fleece crewnecks and workwear-inspired overshirts. Details like all-over floral print, embroidery, patch pockets, simple ruffles and waffle or rib textures lend charm and a stylish edge. Accessories include ballerina flats, retro trainers, oversized hair bows and bag charms.
H&M Kids' Back to School 2025 collection highlights denim in mid-blue to faded black washes, blended with boho, varsity, and workwear influences. For kids up to 14, the range includes flared jeans, quilted jackets, rib-knit sets, and floral prints. Neutral tones with pops of colour, playful textures, and retro accessories add charm and energy to everyday dressing.
'Back to School is always a special time of the year and this season, we wanted a collection that put denim centre stage. New fits in a variation of the season's washes and looks have a laidback feel. Playful details and contrast colours bring fun and vibrant energy" says Sofia Löfstedt, Head of Kidswear Design at H&M . Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (RM)

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Fibre2Fashion
4 days ago
- Fibre2Fashion
Sweden's H&M Kids unveils denim-centric Back to School 2025 collection
For this new school year, H&M Kids looks to denim in washes ranging from shades of mid-blue to faded black paired with soft, romantic boho touches, retro varsity sport elements and workwear influences. Designed for kids up to 14 years old, there are everyday pieces like denim jeans and sweatshirts, but also quilted jackets, printed blouses, overshirts and knitwear sets for a fashionable take. The H&M Back to School collection launches in selected stores and online at from July 24th. Most of the colour palette comes from a neutral foundation with a range of blues from the denim, complemented by off-black, cream, browns, soft pinks and pops of colours for energy. Key pieces include jeans with wide legs, flared legs or a barrel shape, denim shirts, pointelle or rib knit sets, a quilted denim jacket, fleece crewnecks and workwear-inspired overshirts. Details like all-over floral print, embroidery, patch pockets, simple ruffles and waffle or rib textures lend charm and a stylish edge. Accessories include ballerina flats, retro trainers, oversized hair bows and bag charms. H&M Kids' Back to School 2025 collection highlights denim in mid-blue to faded black washes, blended with boho, varsity, and workwear influences. For kids up to 14, the range includes flared jeans, quilted jackets, rib-knit sets, and floral prints. Neutral tones with pops of colour, playful textures, and retro accessories add charm and energy to everyday dressing. 'Back to School is always a special time of the year and this season, we wanted a collection that put denim centre stage. New fits in a variation of the season's washes and looks have a laidback feel. Playful details and contrast colours bring fun and vibrant energy" says Sofia Löfstedt, Head of Kidswear Design at H&M . Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged. Fibre2Fashion News Desk (RM)