Apple CEO Tells Staff AI Is ‘Ours to Grab' in Hourlong Pep Talk
The executive gathered staff at Apple's on-campus auditorium Friday in Cupertino, California, telling them that the AI revolution is 'as big or bigger' as the internet, smartphones, cloud computing and apps. 'Apple must do this. Apple will do this. This is sort of ours to grab,' Cook told employees, according to people aware of the meeting. 'We will make the investment to do it.'
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