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29% of adults in Ireland couldn't go a full hour without internet

29% of adults in Ireland couldn't go a full hour without internet

RTÉ News​3 days ago

A new survey reveals that 29% of adults in Ireland said they could not last a full hour without the internet.
The annual Connected Lives survey from broadband and telecoms provider Pure Telecom also reveals that 40% of people would turn down €5m in cash if it meant they could never use the internet again.
The survey was conducted by Censuswide on behalf of Pure Telecom.
Pure Telecom said the survey's findings also show a trend among the general adult population that relationships conducted online are becoming as valuable as in-person ones.
48% of people feel that their online interactions feel just as meaningful as in-person conversations, while 61% credit the internet for improving their relationships with friends and family.
The survey also shows that thrifty consumers are seeking cost value.
74% of broadband account holders said they shop around before their broadband deal ends to ensure that they are getting the best deal, while 67% contact their broadband provider to negotiate pricing with them once their contract ends.
Paul Connell, CEO of Pure Telecom, said it is only when we stop to think that we realise just how much we rely on the internet for our everyday lives and human connections.
"We are sending instant messages to friends, tracking workouts and watching TV - all online - so in that context, an hour can feel like a long time. In fact, our research found that one-in-10 adults – more than 400,000 of us – couldn't even make it beyond 15 minutes," he said.
He also said the majority of the survey respondents (74%) believe that broadband should be classed as a public utility.
"We take our responsibility in delivering that service seriously, both in terms of quality and value, and encourage consumers that if they are unhappy with the cost, they should shop around," he added.

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29% of adults in Ireland couldn't go a full hour without internet
29% of adults in Ireland couldn't go a full hour without internet

RTÉ News​

time3 days ago

  • RTÉ News​

29% of adults in Ireland couldn't go a full hour without internet

A new survey reveals that 29% of adults in Ireland said they could not last a full hour without the internet. The annual Connected Lives survey from broadband and telecoms provider Pure Telecom also reveals that 40% of people would turn down €5m in cash if it meant they could never use the internet again. The survey was conducted by Censuswide on behalf of Pure Telecom. Pure Telecom said the survey's findings also show a trend among the general adult population that relationships conducted online are becoming as valuable as in-person ones. 48% of people feel that their online interactions feel just as meaningful as in-person conversations, while 61% credit the internet for improving their relationships with friends and family. The survey also shows that thrifty consumers are seeking cost value. 74% of broadband account holders said they shop around before their broadband deal ends to ensure that they are getting the best deal, while 67% contact their broadband provider to negotiate pricing with them once their contract ends. Paul Connell, CEO of Pure Telecom, said it is only when we stop to think that we realise just how much we rely on the internet for our everyday lives and human connections. "We are sending instant messages to friends, tracking workouts and watching TV - all online - so in that context, an hour can feel like a long time. In fact, our research found that one-in-10 adults – more than 400,000 of us – couldn't even make it beyond 15 minutes," he said. He also said the majority of the survey respondents (74%) believe that broadband should be classed as a public utility. "We take our responsibility in delivering that service seriously, both in terms of quality and value, and encourage consumers that if they are unhappy with the cost, they should shop around," he added.

Revealed: the percentage of young adults who would turn down €5m to go without the internet
Revealed: the percentage of young adults who would turn down €5m to go without the internet

Irish Independent

time3 days ago

  • Irish Independent

Revealed: the percentage of young adults who would turn down €5m to go without the internet

Close to a third (29pc) of adults of all ages in the country couldn't last a full hour without the internet when it comes to their personal lives, the poll also showed. These figures are even higher for young adults aged between 18 and 24, as this age group in particular struggles to spend much time away from the internet and devices. And nearly two in five (38pc) people in this age group said they couldn't cope with a full hour without internet. Meanwhile, almost half (48pc) of this cohort said they would reject €5m in exchange for being cut off from the internet for ever. The study also showed how the internet has changed human connections, how adults perceive relationships conducted online as valuable as in-person, and the central role the internet now plays in people's lives. It comes as nearly half (48pc) of adults think that their online interactions feel just as meaningful as in-person ones. Meanwhile, more than three in five (61pc) credit the internet for improving their relationships with friends and family. The annual Connected Lives survey, which studied the value of the internet on people's lives, was conducted by Censuswide on behalf of the Irish-owned broadband and telecoms provider Pure Telecom. The study surveyed 1,001 adults in the Republic of Ireland aged 18 and over. Pure Telecom CEO Paul Connell said: 'It's only when we stop to think that we realise just how much we rely on the internet for our everyday lives and human connections. 'We are sending instant messages to friends, tracking workouts and watching TV – all online – so in that context, an hour can feel like a long time. In fact, our research found that one in 10 adults – more than 400,000 of us – couldn't even make it beyond 15 minutes.' The survey also showed how 74pc of broadband account holders shop around as the end of their contract approaches, while the same number believe annual broadband price increases by many providers should stop. 'The majority of our survey respondents (74pc) believe that broadband should be classed as a public utility,' Mr Connell said.

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Irish Examiner

time28-05-2025

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Workers have quit due to pushback against diversity policies

Around 40% of large enterprises in Ireland have seen workers quit due to changes to diversity, equity and inclusion (DEI) policies, new research shows, with almost half of companies with US operations scaling back references to DEI. The results come on the back of a push back against DEI policies by the Trump administration and show a profound impact on businesses in Ireland as they weigh up following global trends or double down on their existing policies. While 49% of companies reported increasing their commitment to DEI – with 56% regarding it as fundamental to the success of their organisation – some 42% believe there is too much focus being placed on it. The uncertainty is impacting employees, with 47% of decision-makers admitting that individuals are worried about DEI becoming less important. According to the research conducted by Censuswide, 40% of organisations operating in Ireland have eliminated since November 2024 – when US president Donald Trump took office - or plan to eliminate DEI targets completely. Almost half (49%) of enterprises who have operations in the US are removing references to DEI. The research was carried out for global technology, engineering and consulting service provider Expleo, and surveyed 200 business and IT decision-makers in Ireland, in enterprises with more than 250 employees, as part of its business transformation index 2025. 'Committing to DEI is not easy. Shortcomings on targets can be demoralising and subject to board scrutiny. But if we abandon targets, we effectively stop holding ourselves to account,' said Expleo managing director for Ireland Phil Codd. 'However, we do have reason to be optimistic. A significant proportion of enterprise leaders said they are increasing their commitment to DEI in Ireland. These are the businesses who are going against the grain and making choices that are not only principled, but commercially smart. In doing so, they are positioning themselves as true leaders who are capable of attracting top talent in an employee market where DEI matters more than ever.' Mr Codd said diversity brings tangible value to organisations by 'widening perspectives and challenging accepted norms. It is fundamental to the innovation we bring to our clients and our own revenue growth as a challenger in the IT services space in Ireland. It should be ingrained in the DNA of every organisation.'

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