Explore Evansville names new president and CEO
HENDERSON, Ky. (WEHT) – Explore Evansville has announced its new president and CEO.
Officials say a seasoned tourism and hospitality executive with over 30 years of industry experience, Tom White will fill the position effective March 3. He will lead the organization in driving economic growth, increasing visitation and positioning Evansville as a premier destination for conventions, meetings and leisure travel.
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'We are thrilled to welcome Tom to Explore Evansville,' said Mackenzie Black, Chair of the Explore Evansville Board, 'His extensive background in tourism, destination marketing, and sales leadership makes him the ideal person to lead our organization forward. His proven track record of generating revenue, building strong partnerships, and leading high-performing teams will be invaluable as we continue to grow Evansville's visitor economy.'
Explore Evansville says White joins it from Visit Mobile, where he served as Vice President of Convention and Leisure Sales. During his tenure, he implemented 'strategic' initiatives that led to a 'record-breaking' 112,000 booked room nights in 2023, strengthening Mobile's position as a competitive destination for conventions and meetings. Previously, White held leadership roles with Yedla Hotel Management Company, overseeing marketing efforts for a portfolio of 22 hotels, and the U.S. Space and Rocket Center, where he expanded group sales and drove revenue growth to 'record' levels.
Explore Evansville says in addition to his professional achievements, White is actively involved in the tourism industry at both state and national levels, serving on various boards, including the Student and Youth Travel Association Foundation, National Tour Association and Alabama Travel Council.
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The organization says as he transitions into leadership at Explore Evansville, he will focus on advancing the implementation of the Tourism Master Plan, enhancing destination marketing, expanding visitor engagement and strengthening partnerships with local and regional stakeholders, all while driving key tourism projects forward.
'I am honored and excited to join Explore Evansville and to be part of this vibrant community,' said White. 'Evansville has incredible potential as a destination, and I look forward to working with our team, local partners, and stakeholders to elevate the city's tourism industry and create meaningful economic impact.'
Copyright 2025 Nexstar Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.
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