Woolworths responds after secret in-store detail uncovered: 'Every day at 3pm'
Woolworths has responded to rumours about a little-known daily habit in every store across the country that has even left Aussies planning their weekly shops around it. It's hard to believe, but every day at 3.02 pm, every store of the supermarket giant nationwide plays the same catchy song.
Theories as to why 'Pump It Up' by Endor can be heard across the country ran rife after a shopper posted a video of her and her partner dancing along to the catchy tune at the company's Airlie Beach store in Queensland.
Shopper Abby told Yahoo News that she "started to pick up on it" every time she was in the store and shared a video of her and her partner enjoying the song, explaining it happens "every day". Afterwards, other Aussies came out to say the same about their local supermarket.
Woolies workers came out in force to confirm it happens, with varying explanations as to why bosses choose to play the same song every day at the same time. Some thought it was to "get hyped" for the after-school rush, while others thought it was a bit of sonic encouragement for workers to pull stock to the front of the shelves.
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Speaking to Yahoo, a spokesperson explained "it's something we've had going in stores for some time."
So what is the reason behind the daily habit?
"It's really just to let the team know to get ready for the after-school rush, to make sure shelves are stocked, store is tidy and that the store will be busy with shoppers."
Woolies workers had mixed responses to the song. Some suggested the two-minute 'pick-me-up' can help them get through their shift, while others thought it was more "annoying" and "dreaded" hearing the song. However some workers admitted to having never even cottoned on to it.
It appears that shoppers love the idea, with some claiming they even plan their weekly shops around the habit, just to catch a listen and feel part of the little secret.
"I was in Woolies yesterday at 3pm and I was shocked to hear it playing over the speakers," one customer confirmed.
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