TwelveP brings exclusive Eid special of ‘Orange Moo Cow' as part of co-production
Abu Dhabi-based TwelveP Animation will co-produce a special episode of the beloved animated series Orange Moo Cow to celebrate Eid-al-Adha with Spacetoon. Marking the show's first locally produced special, the episode captures the spirit of Eid by emphasising family togetherness and the joy of celebration.
Set to premiere across all Spacetoon channels on June 6 —the first day of Eid—this episode is part of a creative campaign featuring exclusive festive-themed content and original short songs designed to engage audiences and strengthen family bonds.
TwelveP Animation is the studio behind Orange Moo Cow. Having already captivated audiences across the MENA region, Orange Moo Cow is one of the most-watched titles in the preschool category on the channel.
Katerina Pshenitsyna, General Manager, TwelveP Animation, said: 'Co-producing the Eid special episode with Spacetoon is a big step for Orange Moo Cow brand expansion in the MENA region. The brand is extremely well-received by the audience here as it highlights traditional family values while still delivering quality entertainment. We are looking forward to more exciting partnerships!'
Orange Moo Cow is an animated series for preschoolers, which follows the daily life of Zoh, an energetic six-year-old cow, and her little brother Boh, a sensitive and curious 4-year-old. Along with their parents and animal friends, Zoh and Boh are discovering the world around them – learning, growing, and having fun along the way!
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The National
a day ago
- The National
Founding Flavours: Inside Fishmarket, the 37-year-old Abu Dhabi restaurant where Muhammad Ali dined
Founding Flavours is a new series from The National celebrating the UAE's culinary pioneers and the restaurants that helped shape the country's cultural identity The sea bream lies on the board as Fishmarket's chef Sawai Jampakaew slices it open lengthways with the skill that comes from decades of repetition. The knife glides beneath the spine, then the belly, until the fish lies butterflied. 'He wanted the fish to be served elegantly, but without too much fuss,' the Thai national recalls. 'So it was seasoned lightly. And because he knew we specialised in Thai food, he ordered a green curry, not too spicy, to be served on the side. He was a very elegant man. His team said he liked things very organised.' Jampakaew is referring to then French president Jacques Chirac, who dined at the restaurant at InterContinental Abu Dhabi in 1997 during a state visit to the UAE. Instead of using the private room upstairs, reserved for guests of his stature, Chirac and entourage chose to sit among weekday diners at one of the tables along the restaurant's circular wall. The sea bream remains on the menu to this day. The moment lives on in more than memory. A photograph of Chirac with Jampakaew and hotel staff hangs on one of the restaurant's curved walls, part of a gallery documenting decades of distinguished visitors. There's also Muhammad Ali who visited the restaurant in the early 1990s, according to Jampakaew, with former staff recalling how tall he was and that he indulged in a seafood platter. Fishmarket opened in 1989 on the InterContinental's beachfront promenade, nine years after the hotel itself. The restaurant became one of Abu Dhabi's early ventures into luxury hospitality, offering a fresh concept for the capital: a Thai-run seafood spot where diners chose their own fish and the menu is on ice rather than the page. Guests would walk to the chilled display counter showcasing the freshest catch, select what they wanted, and instruct the chef on the cooking style and accompanying sauce – usually Thai green or red curry, sometimes Chinese-style with ginger and soy. Fried rice and noodles are offered on the side. The growing buzz reached the ears of Jampakaew, who had worked in small seafood restaurants in Bangkok before moving to Saudi Arabia in 1989 to work in industrial kitchens in Riyadh. He was ready to return to restaurant work – this time leading a team and cooking dishes he knew intimately. 'I didn't really hesitate, as this was the opportunity I'd been looking for,' he says. 'I arrived in Abu Dhabi and I remember we only had a total of six staff, so basically we were doing everything. Prepping, cooking, advising customers on which seafood to try and share, serving and cleaning. 'And you know what? This is what I loved about it immediately. For such a luxury hotel, this had the soul of a family restaurant, where everyone worked together without complaints. This was something the visitors maybe hadn't seen before in these kinds of big hotels.' Three decades on, Jampakaew is the longest-serving member of staff – greeting regular guests by name, remembering their favourite orders, and rarely changing the menu or its cooking methods. One exception is his version of the popular dynamite shrimp, made with a red Thai curry–based sauce instead of the usual mayonnaise-heavy mix. 'In the 1990s there were not many Thai chefs like there are now,' he says. 'For many, I was a point of contact, and I would advise them that Abu Dhabi was a great place to really show what you can do – because people here are good and provide good work environments.' Jampakaew didn't foresee the wider Thai hospitality footprint in the UAE, with hotel brands such as Anantara and Dusit Thani opening popular properties, and Thai chefs now working across the country. But a certain VIP guest did. Jampakaew says cooking for former Thai prime minister Thaksin Shinawatra in 2009 – also seated in the general dining area – was not memorable for what he ordered (a stir-fried noodle dish with mussels and squid), but for what he said. 'He comes in, sees me, and says, 'You see? I see nearly 100 Thai people working in the UAE now,'' Jampakaew recalls. 'Then he looked at me and, in a very nice way, said 'thank you' for what I was doing to represent Thai culture in the UAE. That just made me feel so proud.' The famous visitors made headlines, but the real draw was consistency. 'You know why people come back?' asks Jampakaew. 'Because we don't change. Same fish, same way of cooking. I make butterfly fish the same way I learnt in Thailand. If the fish is good, don't touch too much. Make it clean. Let the flavour come out.' The restaurant itself has received only minor updates during broader hotel renovations over the decades. The original brown chairs were replaced with indigo-cushioned seating, and the gravel path leading to the restaurant became a wooden walkway. 'The rest is the same, and they didn't touch my kitchen. The food counter is the same,' Jampakaew says. 'I remember we were thinking 'why change something when it's working so good'?' That loyalty runs both ways. When he retired in 2018 after 26 years of service, former staff and long-time customers gathered to bid Jampakaew farewell in a tearful send-off. After a few months at home in Bangkok, he was surprised by how much he missed the kitchen, the regulars and the routine. So when he was asked to return to help galvanise Fishmarket as it emerged from pandemic-induced closure, Jampakaew didn't think twice. He rejoined in 2021. 'I wanted to come back because this restaurant deserves to get back to where it was,' he says. 'I knew I made the right choice because the customers were so happy I was back, and they made me feel like this is my home.' Now, he no longer knows when he will leave – and it doesn't matter. 'As you get older in this job, what you remember really is not how much money you made or what you did with it,' he says. 'It's about how you make people feel happy with your skills. I learnt that, like life, every customer is different. Some like spice, others don't. Some want extra lime, others prefer less herbs. Everyone is different – but if you remember what they like, they feel special.' After our conversation, Jampakaew returns to where we found him – at his cutting board, blade in hand, fresh fish waiting on ice. Fishmarket stands as a reminder that some things are worth keeping exactly as they are.
Martechvibe
2 days ago
- Martechvibe
AudienceView Unveils Embedded Marketing Suite
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Building Audience Republic's digital marketing tools into AudienceView's live event ticketing platforms is a step forward in the company's journey to becoming a major end-to-end event commerce platform. This embedded marketing suite follows AudienceView's introduction of payment and fraud capabilities. Now, organisations can manage ticket sales, payments, fraud protection, and marketing workflows from a single, unified platform and partner. 'This is an incredibly exciting milestone for AudienceView and the entire live events industry,' said Jared Kristensen, CEO of Audience Republic. 'By investing in Audience Republic's proven marketing technology suite, we're solving one of the biggest pain points live event operators face. We're not just embedding systems—we're transforming how organisations grow their audiences and drive results.' ALSO READ: Braze Launches Shopify Partnership and Ecommerce Features The Martechvibe team works with a staff of in-house writers and industry experts. 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It integrates solicited customer feedback with unified-CXM data, enabling brands to derive meaningful, actionable insights. Utilising its genAI-powered survey builder, marketers can create conversational surveys to streamline their NPS strategies. VISIT WEBSITE Salesforce is a comprehensive customer-oriented technology provider offering a feedback management suite. Salesforce's survey responses help marketers create personalised surveys based on their existing customers' data. Some of the supported applications of its feedback management platform are genAI-powered survey form development and sentiment-insights-based survey collections. VISIT WEBSITE QuestionPro is an online feedback software provider, offering ready-made survey templates to businesses across 40+ countries. Leveraging the capabilities of its customer satisfaction templates, advertisers and marketers can create and gather tailored questions. 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Some of its popular feedback management software capabilities include Sense360 for analysing consumer spending, Medallia Video to automatically extract meaningful insights from customer's feedbacks and Agile Research for creating branded surveys in real-time. VISIT WEBSITE Zeotap lets brands integrate, unify, segment and orchestrate customer data, fostering a cookieless future. It offers a 'Non-Customer Entity Data' feature that helps marketers to integrate both customer and non-customer entity data. VISIT WEBSITE Twilio provides, Twilio Segment, an AI-powered CDP, enabling marketers to streamline their personalised customer engagement journeys. It brings together clean, consented customer data for real-time insights with 450+ pre-built connectors. VISIT WEBSITE Syntasa provides data-ready CDP capabilities, equipping marketers with essential tools to prepare their customer data. It offers real-time sentiment analytics capabilities, helping enterprises derive behavioural insights from unified user profiles to foster hyper-personalised experiences. VISIT WEBSITE SAP is a company-wide customer data management platform, helping marketers improve engagement, conversion, and retention. It offers a genAI-powered data model, enabling enterprises to unify their B2B and B2C customers' profiles to reach their personalisation goals. VISIT WEBSITE Oracle is a global database management company, providing CDP solutions, under its flagship product: Oracle Unity. Its AI-powered models enable marketers to create hyper-personsalised campaigns with predictive insights by streamlining real-time customer data from heterogeneous sources. VISIT WEBSITE Growthloop is a composable CDP platform, allowing marketing and sales team to action their data at scale. It offers GrowthLoop Audience Builder, enabling marketers to initiate their lead generation functions. VISIT WEBSITE Adobe Experience Cloud offers a real-time CDP, letting users create high-value audience segments for B2C and B2B use cases across their marketing funnel. It follows a cookieless marketing approach to automatically unify customer data across various online and offline channels in real-time. VISIT WEBSITE ActionIQ is a composable CDP platform that offers audience segmentation, acquisition marketing, and Customer 360 capabilities. It integrates analytical tools, enabling marketers to collect and analyse their first-party customer data at scale. VISIT WEBSITE Zoho CRM leverages automation and comprehensive analytics to empower any sales team, fostering stronger customer loyalty. Ideal for both small businesses and enterprises, this software enables enhanced productivity and tailored solutions through predictive intelligence. VISIT WEBSITE Zendesk offers Zendesk Sell, an easy-to-deploy CRM platform that is simple to deploy and navigate, catering to businesses of any scale. Its mobile-friendly Sell app has the functionalities of geolocation, helping sales and marketing teams. Offering an all-in-one CRM platform, organisations can implement use cases like prospecting, engagement, lead generation and communication capabilities. VISIT WEBSITE SugarCRM is a global CRM software provider, helping marketing, sales, and service teams improve efficiency through automation, data, and intelligence in near real-time. It offers Sugar Market, an all-in-one marketing automation platform that helps marketers to automate their campaign with higher ROI. VISIT WEBSITE Salesforce is a one-stop sales and support CRM software that regularly updates customer records, tracks emails and calls, and creates organised support processes for quicker customer responses. Its simple and scalable infrastructure is ideal for businesses of all sizes. VISIT WEBSITE Pipedrive stands out with its emphasis on automation, tailorability, and seamless integration. Purposefully built to enhance the efficiency and productivity of sales professionals, this CRM solution has an intuitive setup and robust capabilities. It facilitates lead generation, comprehensive sales analytics, and seamless business expansion. VISIT WEBSITE Oracle NetSuite CRM, a component of Oracle's business software suite, is for all midsize and booming businesses that want a comprehensive, integrated CRM solution with ERP capabilities. Using it, customers and partners can directly interact with the platform, freeing the additional work load for their sales team. VISIT WEBSITE Microsoft Dynamics 365 Sales represents a robust cloud-based CRM solution brimming with features such as pipeline assessment, relationship analytics, and conversational intelligence. It utilises AI-powered insights to provide actionable intelligence via predictive analytics, lead scoring and sentiment analysis. VISIT WEBSITE Less Annoying is a CRM software that utilises a straightforward search feature within its contact management system, making it easy to track contacts. It is ideal for small-sized businesses and offers a highly intuitive and user-friendly interface. VISIT WEBSITE Insightly offers CRM software solutions for enterprises looking to understand their audience data across various marketing functions. It integrates seamlessly with third-party apps, streamlining workflow automation, including bulk emailing and report generation. VISIT WEBSITE HubSpot's sleek dashboard with consolidated CRM tools simplify complex customer data, further transforming it into meaningful insights. Complementing typical CRM functionalities, HubSpot provides tailored options, including conversation intelligence and email monitoring. VISIT WEBSITE Apptivo delivers adaptable and web-based CRM solutions, enabling marketing and sales teams to streamline all customer service requirements across various devices and browsers. Despite its focused feature set, it encompasses over 65 interconnected applications alongside a robust sales pipeline management tool, ensuring efficient tracking of potential leads without any downtime. VISIT WEBSITE Sitecore offers composable cloud solutions with its flagship products, Sitecore Experience Platform(XP) and Sitecore Experience Manager (XM). They help marketers to overcome scalability challenges. Some of its features include intuitive visual editing, headless delivery, marketing automation, scalable personalisation, data and machine learning capabilities. VISIT WEBSITE Salesforce Experience Cloud is a platform that helps enterprises link clients, partners, and employees to securely exchange information and documents. Built on its Customer 360 platform, Salesforce's DXP ensures seamless integration with any solution in the Salesforce ecosystem. VISIT WEBSITE Oracle Cloud offers a comprehensive suite of platform-based marketing automation solutions for personalised B2B and B2C automation campaigns. Some of its featured products are Eloqua Marketing Automation, CrowdTwist Loyalty and Engagement, and Unity Customer Data Platform. VISIT WEBSITE Optimizely is a digital experience platform (DXP) provider that offers Optimizely One, an easy-to-use and fully integrated suite. It provides a single, unified workflow with thoughtfully embedded AI and machine-learning algorithms, accelerating work across the entire marketing lifecycle. VISIT WEBSITE OpenText offers a cloud-native, scalable platform for enterprises to streamline their marketing functions. It provides fully composable content management, digital asset management, creative workflows, personalisation, targeting and customer data technologies in one place, ensuring a holistic approach to B2B, B2E and B2C experiences. VISIT WEBSITE Neptune DXP is a PaaS(Platform-as-a-Service) provider, helping marketing teams build custom apps based on modular, reusable application building blocks. The company offers flexible environments to businesses across different verticals, further providing personalised digital solutions at scale. VISIT WEBSITE Magnolia is a composable DXP that comes with no-code connector packs and low-code micro-frameworks for third-party integrations. It also offers an open-source version alongside its commercial plans enabling enterprises to build tailored use cases. VISIT WEBSITE Liferay DXP helps marketers deliver personalised and connected digital experiences across a broad range of channels, including customer portals, websites, intranets, mobile apps, and connected devices. It offers intuitive CMS, user analytics, and site management tools that businesses need to launch, test and optimise digital experiences for faster go-to-market. VISIT WEBSITE Powered by IBM Consulting, IBM iX offers a composable DXP, providing a comprehensive solution to make enterprises' systems future-ready. Utilising its data-driven insights and intelligent workflows, marketers can design and deliver human-centred experiences across the customer lifecycle. VISIT WEBSITE HCL Digital Experience (DX), forms part of a wider HCL Customer Experience (CX) product portfolio, offering core capabilities such as content management, DAM, CDP called Signals, and low-code application development. It provides services in government, life sciences, insurance, financial services, and other verticals. VISIT WEBSITE Contentstack is a headless CMS and Composable Digital Experience Platform (DXP) solution provider that helps marketers gain a competitive edge. It recently launched into Google Cloud Marketplace, and is also available on Microsoft Azure and AWS. It seamlessly enables mid-market brands to adopt its omnichannel campaign engine to drive higher conversions and sales. VISIT WEBSITE Bloomreach Commerce Experience Cloud provides businesses an edge with its modular capabilities: Content Management System (CMS), Discovery features for search and merchandising optimisation, and Engagement tools such as Customer Data Platforms (CDP) for personalisation and analytics. VISIT WEBSITE Adobe Experience Cloud offers a comprehensive set of services specifically designed to address the day-to-day requirements for personalised customer experience at scale. Its platform helps manage different digital content and assets to improve customer satisfaction. Some of its products include Adobe Gen Studio, Experience Manager Sites, Real-time CDP, and Marketo Engage. VISIT WEBSITE Acquia offers DXP solutions, comprising of two main elements: Acquia Drupal Cloud and Acquia Marketing Cloud. It can be accessed in both platform-as-a-service (PaaS) and software-as-a-service (SaaS) with additional components such as Site Factory for multisite management, digital asset management (DAM), CDP, personalisation, and Campaign Studio. VISIT WEBSITE
Campaign ME
2 days ago
- Campaign ME
Sony and Fnatic bring hands-on fan activation to EWC
As part of a regional push to connect with gaming audiences, Sony Middle East and Africa partnered with UK-based esports organisation Fnatic for an on-ground activation at the 2025 Esports World Cup (EWC) in Riyadh. Held at the Content Creator Park between 8 -13 July, the activation focused on direct fan engagement and hands-on product experiences. Fnatic is a global esports performance brand known for fielding professional teams in titles such as Valorant, League of Legends and Counter-Strike. The organisation also develops training tools and creates content aimed at competitive gamers. At the Riyadh activation, fans were able to meet and interact with Fnatic's professional Valorant players, including Jake 'Boaster' Howlett and Austin 'Crashies' Roberts. The booth gave visitors the opportunity to try Sony's INZONE H5 and H9 wireless headsets, as well as the new INZONE M10S gaming monitor. These products were developed in close collaboration with Fnatic's professional. Fnatic's teams currently use the INZONE peripherals in training and competition, making the demo sessions a reflection of Fnatic's setups. It also featured giveaways, casual play sessions and team meet-and-greets aimed at giving fans time with the players in an informal setting. 'With more than 33 million gamers across the GCC, and nearly 62 per cent of the total gaming population in Saudi Arabia. This experience taps into a deeply passionate and fast‑growing audience, creating this memorable experience allows fans to engage with the Fnatic Team in a real gaming environment', said Jobin Joejoe, Managing Director, Sony Middle East and Africa. The activation reflects the growing investment in esports in Saudi Arabia, where the local gaming market surpassed SAR 7.88bn in 2024. Esports alone contributed over SAR 83m in revenue. Sam Mathews, CEO of Fnatic, said: 'This partnership with Sony INZONE is all about creating special moments that bring us closer to the fans. We're proud to be here in Riyadh, right where our community is.' A second public appearance was held at Sony World in Granada Mall, Riyadh on 10 July, where Fnatic players took part in a meet-and-greet, joined by further demos and product testing of the InZone range. Fnatic also participated in the Esports World Cup's official Valorant tournament, where 16 international teams competed for a SAR 4.69m prize pool in front of live audiences at Boulevard Riyadh City.
