"This Better Not Be A Prank": The Internet Is Collectively Freaking Out About Pepsi's Latest Product Launch
According to the consulting firm, Future, the prebiotic soda market was valued at 262 million USD in 2024, with global sales expected to grow 7.6% in the next 10 years.
The latest player to hop into the game is none other than Pepsi with its new Prebiotic Colas.
But this isn't Pepsi's first dip into the alternative soda trend. In March of this year, they acquired Poppi, a popular prebiotic soda brand. PepsiCo's US Beverages CEO, Ram Krishnan, said that the acquisition "represents a compelling strategic fit within our short- and long-term vision for the future of beverages."
It seems like the long-term vision has been realized with their newest launch, which comes in Original Cola and Cherry Vanilla flavors with 3 grams of prebiotic fiber, 5 grams of cane sugar, 30 calories, and no artificial sweeteners.
Regarding the launch, Krishnan said, "Pepsi Prebiotic Cola represents the next leap forward in giving consumers choice, optionality, and functional ingredients in their cola experience." The brand hopes to still deliver the same Pepsi taste consumers know and love with a little gut-friendly twist.
Pepsi
It's safe to say Pepsi fans are pretty psyched.
The Prebiotic Colas come in single 12-ounce cans and 8-packs and will be available online this fall and in stores early 2026.
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X-FAB Second Quarter 2025 Results
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Revenue breakdown per quarter: in millions of USD Q3 2023 Q4 2023 Q1 2024 Q2 2024 Q3 2024 Q4 2024 Q1 2025 Q2 2025 Q2 y-o-y growth Automotive 135.3 151.8 135.6 142.4 146.0 128.6 135.4 143.4 1% Industrial 53.7 54.3 52.6 34.4 31.5 36.1 39.3 47.2 37% Medical 17.0 16.4 14.5 13.2 12.1 16.5 13.8 15.1 14% Subtotal core business 206.1 222.5 202.6 190.1 189.6 181.2 188.6 205.7 8% 92.2% 92.8% 92.6% 93.7% 92.9% 92.1% 93.2% 94.2% CCC 1 17.2 17.2 16.0 12.6 14.2 15.1 13.6 12.2 -4% Others 0.2 0.1 0.1 0.1 0.1 0.5 0.2 0.4 Revenue* 223.5 239.8 218.7 202.8 204.0 196.8 202.3 218.3 8% Impact from revenue recognized over time 10.4 -2.0 -2.6 2.3 2.4 -8.0 1.8 -3.0 Total revenue 233.8 237.7 216.2 205.1 206.4 188.8 204.1 215.3 5% 1 Consumer, Communications & Computer Expand in millions of USD Q3 2023 Q4 2023 Q1 2024 Q2 2024 Q3 2024 Q4 2024 Q1 2025 Q2 2025 Q2 y-o-y growth CMOS 180.5 188.4 168.3 166.2 175.0 170.8 173.4 185.1 11% Microsystems 24.4 27.9 24.1 25.1 21.6 20.2 22.9 25.3 1% Silicon carbide 18.6 23.5 26.3 11.6 7.4 5.8 6.0 7.9 -31% Revenue* 223.5 239.8 218.7 202.8 204.0 196.8 202.3 218.3 8% Impact from revenue recognized over time 10.4 -2.0 -2.6 2.3 2.4 -8.0 1.8 -3.0 Total revenue 233.8 237.7 216.2 205.1 206.4 188.8 204.1 215.3 5% Expand Business development In the second quarter of 2025, X-FAB recorded revenues of USD 215.3 million, up 5% year-on-year and up 5% quarter-on-quarter. 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Forward-looking statements are statements regarding or based upon our management's current intentions, beliefs or expectations relating to, among other things, X-FAB's future results of operations, financial condition, liquidity, prospects, growth, strategies, or developments in the industry in which we operate. By their nature, forward-looking statements are subject to risks, uncertainties and assumptions that could cause actual results or future events to differ materially from those expressed or implied thereby. These risks, uncertainties and assumptions could adversely affect the outcome and financial effects of the plans and events described herein. Forward-looking statements contained in this press release regarding trends or current activities should not be taken as a report that such trends or activities will continue in the future. We undertake no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, unless legally required. You should not place undue reliance on any such forward-looking statements, which speak only as of the date of this press release. The information contained in this press release is subject to change without notice. No re-report or warranty, express or implied, is made as to the fairness, accuracy, reasonableness, or completeness of the information contained herein and no reliance should be placed on it. Condensed consolidated statement of profit and loss Amounts in the financial tables provided in this press release are rounded to the nearest thousand except when otherwise indicated, rounding differences may occur. *excluding impact from revenue recognized over time in accordance with IFRS 15 Expand Condensed consolidated statement of financial position Expand Condensed consolidated statement of cash flows Condensed consolidated statement of cash flows – con't *excluding impact from revenue recognized over time according to IFRS 15
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