Anantara The Palm Dubai Resort announce new marketing & communications manager
Dubai: Anantara The Palm Dubai Resort is delighted to announce the appointment of Angelaine Floresta joins as Marketing & Communications Manager, beginning December 2024.
With a reputation for creativity, strategy, and collaboration, Angelaine Floresta brings an impressive marketing portfolio to Anantara The Palm Dubai Resort. She specialises in digital marketing and social media management, skills she honed during her impactful two-year tenure at the sister property, Avani Ibn Battuta Dubai Hotel.
After graduating Cum Laude with a BA in Communication from the University of the Philippines Diliman, Angelaine began her career in Dubai as an SEO & SMM specialist, generating over a thousand leads monthly at a leading property company. From there, she moved to Vivamax as a Digital Marketing Executive, where she played a key role in launching the brand in the Middle East and Europe. She then transitioned into hospitality and joins us from her most recent role as Cluster Digital Marketing Manager for Hyatt, where she oversaw digital strategies for four properties, significantly enhancing brand awareness, revenue, and online engagement.
At Avani Ibn Battuta Dubai Hotel, Angelaine led the marketing efforts for the property, driving key initiatives that elevated its digital presence. During her time there, she achieved 300% growth in social media followers and established marketing partnerships with premium local and international brands.
"We are excited to welcome Angelaine to the team at Anantara The Palm Dubai Resort. Her innovative marketing strategies and reputation for building strong partnerships make her a valuable addition to the marketing department, and we are confident she will lead our marketing and communications efforts in an exciting direction," said James Hewitson, General Manager of Anantara The Palm Dubai Resort.
Angelaine will be responsible for creating, driving, and overseeing all communication strategies to promote and position Anantara The Palm Dubai as one of the foremost resorts in Dubai and the region.
About Anantara Hotels & Resorts
A luxury hospitality brand for modern travellers, Anantara has connected guests to genuine places, people and stories in some of the world's most extraordinary destinations since 2001. Each Anantara embraces the surroundings and culture of its destination to create unforgettable memories for every guest. From city to sea and desert to jungle, Anantara delivers heartfelt, Thai-inspired hospitality at its over 50 hotels and resorts across Asia, Europe, Africa, the Middle East and the Indian Ocean.
Anantara is part of global hospitality group Minor Hotels and a member of the GHA DISCOVERY loyalty programme.
About Minor Hotels
Minor Hotels is a global hospitality group operating over 560 hotels, resorts and residences in 58 countries, pursuing its vision of crafting a more passionate and interconnected world. As a hotel owner, operator and investor, Minor Hotels fulfils the needs and desires of today's global travellers through its diverse portfolio of eight hotel brands – Anantara, Avani, Elewana Collection, NH, NH Collection, nhow, Oaks and Tivoli – and a collection of related businesses. Minor Hotels is rapidly accelerating its global growth ambitions, aiming to add more than 280 hotels by the end of 2027.
Minor Hotels is a proud member of the Global Hotel Alliance (GHA), the world's largest alliance of independent hotel brands, and participates in the GHA DISCOVERY loyalty programme.
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