Cinema is alive and well: Nu Metro showcases the power of the big screen
Recent numbers, including those from Cinevation, have shown a rise in cinema attendance, with more than 2.1-million regular moviegoers monthly. More than 4.6-million South Africans visit cinemas up to six times a year, debunking the myth that the moviegoing habit is fading post-pandemic.
The event's discussions centred on three core themes: ticket pricing, content diversity and support for South African films. Strategic partnerships with financial institutions such as Absa, Nedbank and Momentum were spotlighted, showcasing efforts to make cinema outings more accessible through subsidy programmes and loyalty club concessions.
'Cinema tickets for a family of four are now more affordable than they were in 2019,' said Menen Muthial, business analyst at Nu Metro, dispelling the belief that ticket prices are prohibitive.
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Text Color White Black Red Green Blue Yellow Magenta Cyan Transparency Opaque Semi-Transparent Background Color Black White Red Green Blue Yellow Magenta Cyan Transparency Opaque Semi-Transparent Transparent Window Color Black White Red Green Blue Yellow Magenta Cyan Transparency Transparent Semi-Transparent Opaque Font Size 50% 75% 100% 125% 150% 175% 200% 300% 400% Text Edge Style None Raised Depressed Uniform Dropshadow Font Family Proportional Sans-Serif Monospace Sans-Serif Proportional Serif Monospace Serif Casual Script Small Caps Reset restore all settings to the default values Done Close Modal Dialog End of dialog window. Advertisement Next Stay Close ✕ Ad loading They were subjected to brutal treatment, including intimidation, physical torture, and forced labour, working for 16 hours a day. They were also compelled to engage in illicit activities, including online scams that targeted individuals worldwide. They were frequently beaten or tortured if they refused. 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