Infobip Helps HESA Double Graduate Outcomes Conversion Rates for Mobile Communications
Infobip has implemented a mobile and RCS-first approach for HESA, making the Graduate Outcomes survey available on this richer, more engaging channel across Android and Apple platforms.
Share
HESA, the UK agency for the collection and analysis of higher education data, delivers the Graduate Outcomes survey which surveys over 900,000 recent graduates annually. It helps improve university experiences for future students by providing a voice for graduates and postgraduates. To ensure UK higher education best reflects the actual needs of students, the survey needs to collect the experiences of as many graduates as possible.
With survey fatigue and declining engagement an ongoing challenge, HESA is testing a number of different initiatives to boost online survey responses. With circa 70% of online responses completed on mobile, HESA needed to refresh its omnichannel approach and provide communication channels that graduates and postgraduates use and trust.
RCS messaging enables organisations to increase their brand reputation and awareness. With RCS, HESA could add its survey logo and a link to its website. As the message design is more modern, it helps enhance reputation and verifies the message is genuine.
Infobip has implemented a mobile and RCS-first approach for HESA, making the Graduate Outcomes survey available on this richer, more engaging channel across Android and Apple platforms; RCS survey conversion rates are double that of SMS.
Dr Gosia Turner, Head of Surveys at Jisc, said: 'The Graduate Outcomes survey is a critical tool to allow recent graduates to share their experiences of UK higher education. To provide the rich, high-quality data that the sector needs, we need all graduates to complete the survey when they are invited. It's early days but the conversion rates on RCS compared to SMS look very encouraging.'
James Stokes, Head of Enterprise, UK and Nordics, at Infobip, said: 'By integrating RCS capabilities powered by Infobip into the Graduate Outcomes survey, HESA has enhanced respondent experiences while helping boost completion rates. Having worked with HESA since 2018, this latest partnership demonstrates how we continue to innovate for our customers to help them achieve their objectives.'
About Infobip
Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip's omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Yahoo
31 minutes ago
- Yahoo
Barclays Reduces PT on Jamf Holding Corp. (JAMF); Maintains ‘Equal Weight' Rating
Jamf Holding Corp. (NASDAQ:JAMF), having a share price under $10, strong hedge fund interest, and a low price-to-earnings ratio, ranks among the . A close-up of a computer monitor showing a complex web of cloud-based technology. On July 21, 2025, Barclays decreased its price target on Jamf Holding Corp. (NASDAQ:JAMF) from $15 to $10, maintaining an 'Equal Weight' rating. However, the analyst expresses optimism about how software companies are positioned for the upcoming Q2 earnings. This optimism is driven by market feedback and sales data, which demonstrated improved performance in May and June following a weak April. As such, the analyst expects strong Q2 results for Jamf Holding Corp. (NASDAQ:JAMF), with potential for upward guidance revisions. Meanwhile, on July 17, 2025, JPMorgan also decreased its price target on Jamf Holding Corp. (NASDAQ:JAMF) from $15 to $12, maintaining an 'Overweight' rating. Justifying the bullish rating, the analyst spoke about strong cloud spending trends that are expected to drive upside in the second half of 2025. However, it cited concerns about increased exposure to macro-sensitive customer segments, justifying the downward revision of its price target. Thus, analysts see improving momentum, yet advise caution for investors amid market uncertainties that may impact customer base and future performance of Jamf Holding Corp. (NASDAQ:JAMF). Serving Apple devices, Jamf Holding Corp. (NASDAQ:JAMF) delivers cloud-based management and security solutions, automating the device lifecycle, identity and access management, and endpoint protection within the IT landscape. It offers a cloud-hosted Jamf Pro MDM server, enabling scalable, globally accessible management of Apple devices. It is included in our list of the best cloud stocks. While we acknowledge the potential of JAMF as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock. READ NEXT: 14 Cheap Transportation Stocks to Buy According to Analysts and 11 Best Mineral Stocks to Buy According to Hedge Funds. Disclosure: None. Sign in to access your portfolio
Yahoo
an hour ago
- Yahoo
Barclays Reduces PT on Jamf Holding Corp. (JAMF); Maintains ‘Equal Weight' Rating
Jamf Holding Corp. (NASDAQ:JAMF), having a share price under $10, strong hedge fund interest, and a low price-to-earnings ratio, ranks among the . A close-up of a computer monitor showing a complex web of cloud-based technology. On July 21, 2025, Barclays decreased its price target on Jamf Holding Corp. (NASDAQ:JAMF) from $15 to $10, maintaining an 'Equal Weight' rating. However, the analyst expresses optimism about how software companies are positioned for the upcoming Q2 earnings. This optimism is driven by market feedback and sales data, which demonstrated improved performance in May and June following a weak April. As such, the analyst expects strong Q2 results for Jamf Holding Corp. (NASDAQ:JAMF), with potential for upward guidance revisions. Meanwhile, on July 17, 2025, JPMorgan also decreased its price target on Jamf Holding Corp. (NASDAQ:JAMF) from $15 to $12, maintaining an 'Overweight' rating. Justifying the bullish rating, the analyst spoke about strong cloud spending trends that are expected to drive upside in the second half of 2025. However, it cited concerns about increased exposure to macro-sensitive customer segments, justifying the downward revision of its price target. Thus, analysts see improving momentum, yet advise caution for investors amid market uncertainties that may impact customer base and future performance of Jamf Holding Corp. (NASDAQ:JAMF). Serving Apple devices, Jamf Holding Corp. (NASDAQ:JAMF) delivers cloud-based management and security solutions, automating the device lifecycle, identity and access management, and endpoint protection within the IT landscape. It offers a cloud-hosted Jamf Pro MDM server, enabling scalable, globally accessible management of Apple devices. It is included in our list of the best cloud stocks. While we acknowledge the potential of JAMF as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock. READ NEXT: 14 Cheap Transportation Stocks to Buy According to Analysts and 11 Best Mineral Stocks to Buy According to Hedge Funds. Disclosure: None. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Indianapolis Star
an hour ago
- Indianapolis Star
Women's dating safety app Tea hit by data breach impacting thousands of photos
A dating app for women to do background checks on men – and share information about potential bad actors – said it has been hacked, exposing tens of thousands of photos and other personal information. Tea, the company behind the Tea Dating Advice app, said in a July 25 alert posted on its website that a security breach compromised "a legacy data storage system" storing about 72,000 images. Images taken in the breach, which Tea learned about at 6:44 a.m. PST on July 25, include about 13,000 selfies and users' photo identification, plus about 59,000 images from posts, comments and direct messages within the app. No email addresses or phone numbers were accessed, according to Tea. The breach only affected users who signed up for the app before February 2024, the company said. In the app's early days, Tea required selfies and IDs "as an added layer of safety to ensure that only women were signing up for the app," according to the company's statement. The ID requirement was removed in 2023, Tea said. Third-party cybersecurity experts and Tea's internal security teams "are working around the clock to secure our systems. At this time, we have implemented additional security measures and have fixed the data issue," the company said in a statement to USA TODAY. "There is no evidence to suggest that additional user data was affected. Protecting our users' privacy and data is our highest priority," Tea said in its statement. "We are taking every necessary step to ensure the security of our platform and prevent further exposure." Hackers were able to exploit Tea's data storage system to access where data was stored before Feb. 24, 2024, because "during our early stages of development some legacy content was not migrated into our new fortified system," according to the company's statement. "As we grew our community, we migrated to a more robust and secure solution which has rendered that any new users from February 2024 until now were not part of the cybersecurity incident," the company said. The Tea Dating Advice app – its name comes from the phrase "spilling tea," or to share secrets or gossip – recently went viral, becoming the top free app in the Apple App Store this past week, claiming nearly 1 million new users, NBC News reported. Available for free on Android and iOS, Tea provides women a way to check the personal history of men including a "Reverse Image Search" feature to catch men catfishing, pretending to be someone else online to attract potential romantic partners. Other features include "Phone Number Lookup to check for hidden marriages, and Background Checks to uncover criminal records," according to the company's website. Women can also anonymously discuss men and give them "green" or "red" flags. "Tea ensures that women have the information they need before meeting someone new," the company says on its website. More than 1.7 million women have used the app, the company says. Reports from 404 Media and CNET say photos of some users and images of their drivers licenses were posted on 4Chan and Reddit message boards Friday. USA TODAY has reached out to Tea for comment about any identity theft concerns for users. If you joined the app before February 2024 and are concerned about your drivers license information or other personal information being misused, you can find tips on the Federal Trade Commission's Identity Theft website. Mike Snider is a national trending news reporter for USA TODAY. You can follow him on Threads, Bluesky, X and email him at mikegsnider & @ & @mikesnider & msnider@
