Meri Bhavya Life's Prachi Kowli: Daily soaps offer an unparalleled opportunity to connect with the audience

Time of India

5 hours ago

Television actress Prachi Kowli, currently seen as Uma in Meri Bhavya Life, opens up about the demanding world of daily soaps, the emotional bond they create with audiences, and why the genre continues to hold a special place in her heart.
'While demanding, daily soaps offer an unparalleled opportunity to connect with the audience consistently and meaningfully,' says Prachi, highlighting the unique emotional bridge the format creates between the viewer and the character.
Prachi acknowledges that working on a daily soap is no walk in the park. Long hours, rapid turnarounds, and relentless content creation are part of the grind. Yet, she believes it is this very routine that helps embed these shows—and the characters—in the lives of millions.
'The pace actually creates a routine in the viewer's life, making the characters feel like part of their daily world,' she reflects.
She also emphasizes how daily soaps encourage deeper emotional investments. 'This emotional honesty allows viewers to connect deeply. When an actor convincingly portrays a character, viewers can become emotionally attached—laughing, crying, or even getting angry with them,' she says.
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In her opinion, that's the magic no other format can replicate.
In long-running shows, characters often evolve with the audience. For Prachi, this is not just professional fulfillment—it's personal. 'Sometimes viewers treat our characters like family members. Their actions may influence how viewers think or behave. That's a huge responsibility,' she explains.
At the heart of Prachi's career is the unwavering support of her family.
'They're my biggest cheerleaders—but they don't hold back when it comes to honest feedback. Whether they loved a scene or thought something was lacking, I value their input,' she shares. 'When they say, 'We saw your emotion in that scene,' it truly makes all the effort worth it.'
While daily soaps come with a deep audience connection, the public nature of the job has its downsides—especially in the age of social media.
'Genuine appreciation can be incredibly uplifting,' she notes, 'but negative comments—or trolling—are also part of the package.' Prachi admits that she tries to separate constructive criticism from toxic negativity. 'If it's thoughtful, I take it as a chance to grow. But mindless trolling? I remind myself—it's not a reflection of me.
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Looking ahead, Prachi teases big twists in Meri Bhavya Life. 'Some secrets will be revealed that could change the dynamics between key characters.
There are intense emotional moments—both heartwarming and heartbreaking. My character Uma will face some of her biggest challenges yet.'
With drama, unpredictability, and heartfelt moments lined up, Prachi promises that the upcoming track will keep audiences engaged. 'There's tension, emotion, and even a touch of romance. It's going to test relationships—and show new sides to Uma.'
For Prachi Kowli, daily soaps are more than a job—they are a journey of emotion, responsibility, and real connection.