Google unveils its most expensive smartphone yet
Google fans' long wait is finally at an end as the tech giant unveils its latest generation of AI–powered smartphones. Among the four new devices is Google's most expensive smartphone ever, the Pixel 10 Pro Fold. With prices starting at £1,749 and going up as high as £2,099, the Pixel 10 Pro Fold comes in as one of the costliest foldables on the market. But with an overhauled design featuring a gearless hinge, larger outer display, and massive battery, Google is hoping this top–of–the–line model will be worth the price.
The Pixel 10 Pro Fold boasts a 6.4–inch outer screen and can fold out to reveal a massive 8–inch inner display. But the real selling point is that Google is calling this its 'most durable' design yet, with a hinge that can survive 10 years of folding. The Pixel 10 Pro Fold is available for pre–order today and will be available from October 9. The Pixel 10 Pro Fold has been launched today alongside the Google Pixel 10, Pixel 10 Pro, and Pixel 10 Pro XL.
Pixel 10 Pro Fold
The Pixel 10 Pro Fold is launching with three storage options – 256GB, 512GB, and 1TB – costing £1,749, £1,869, and £2,099 respectively. That massive price tag puts the Pixel 10 Pro Fold on par with the newly released Samsung Galaxy Fold 7, which costs up to £2,149. The Pixel 10 Pro Fold features 'aerospace–grade' aluminium construction and is available in two colours: a grey colour called Moonstone and a green tone called Jade. Google has succeeded in making its latest foldable impressively thin, at just 10.8mm thick folded and 5.2mm unfolded.
That is a good deal thinner than the 7.2mm unfolded thickness of the Motorola Razr 60. Compared to the previous Google Pixel 9 Pro Fold, this latest offering is an upgrade in almost every way. Thanks to thinner bezels, the outer display has grown from 6.3 inches to 6.4 inches – making it the largest foldable outer display outside of the Chinese market. Both the inner and outer displays have also been upgraded to the latest Actua display, with a dazzling maximum brightness of 3,000 nits that should make them usable in the sunniest conditions.
The Pixel 10 Pro Fold's battery will now be 5,015 mAh, up from 4,650 mAh on the Pixel 9 Pro Fold. Google says that this should give '30+ hour' battery life and the capacity to charge up to 50 per cent in just 30 minutes. Those new charging capabilities also include the magnetic 'Pixelsnap' system, which allows the Pixel 10 Pro Fold to stand up in a wireless charging stand, even when unfolded. The new generation of the Fold features an updated 'triple rear camera system' featuring a 48–megapixel main camera. That might not be as impressive as the 200–megapixel main camera on the Samsung Galaxy Fold 7, but it is on par with the 48–megapixel main camera on the iPhone 16 Pro.
In addition, there is a 10.5–megapixel ultrawide camera and a 10.8–megapixel telephoto camera with 5x optical zoom and up to 20x digital zoom. Perhaps the most exciting selling point is Google's overhaul of the foldables' durability. Google says the folding mechanism now utilises a 'gearless hinge' which is twice as durable as the hinge on the Pixel 9 Pro Fold. According to the company, it should comfortably survive up to 10 years' worth of folding. Critically, the Pixel 10 Pro Fold is also the first foldable to have an 'IP68' resistance rating, meaning it is completely dust resistant and can be submerged in three feet (one metre) of water for 30 minutes.
In theory, that should avoid the problem of dust or sand getting into the hinge, which can be catastrophic for some other foldables. On the inside, Google has boosted the Pixel Pro Fold's capabilities so that it can make the most of the company's latest AI features. The Pixel 10 Pro Fold is powered by Google's new Tensor G5 processor and boasts an impressive 16GB of RAM. This latest foldable will get all the same Google AI features as the other Pixel 10 phones in the lineup. That includes Gemini Live, Magic Cue and Daily Hub, as well as picture editing tools like Add Me, Best Take, and Camera Coach.
What else has been released today?
The other big announcement from Google today is the reveal of the new Pixel 10 lineup. The Pixel 10, Pixel 10 Pro, and Pixel 10 Pro XL come in as Google's latest line of flagship smartphones, and are significantly cheaper than their folding counterpart. The new devices start at £799, £999, and £1,299 respectively and are available with a number of storage options at varying price points. The most expensive model, the Pixel 10 Pro XL with 1TB of storage, comes in at £1,549 – making it identically priced to the comparable Samsung Galaxy S25 Ultra. All three phones will be Google's first to ship with the new Material 3 Expressive UI, and will use the Tensor G5 processor.
The Pixel 10 and Pixel 10 Pro both feature a 6.3–inch display, while the Pro XL features a substantial 6.8–inch display. The Pixel 10 is available in four colours: Obsidian, Frost, Indigo and Lemongrass. The camera has been upgraded to include a 48–megapixel main camera, a 13–megapixel ultrawide, and a 10.8–megapixel telephoto lens with 5x optical zoom. The Pixel 10 Pro includes improvements over the Pixel 10 in almost every area, featuring a bigger battery, more RAM, upgraded speakers, and faster charging speeds. The Pixel 10 Pro and 10 Pro XL also feature an impressive 48–megapixel telephoto camera, capable of up to 100x zoom with the 'Pro Res Zoom' feature.
The Pixel 10 Pro is available in the colours Obsidian, Porcelain, Moonstone, and Jade. All three new phones will be available from the Google Store and retail partners from August 28. Alongside the new phones and foldable phones, Google is also releasing the Pixel Watch 4 and two new sets of headphones. The Pixel Watch 4 costs between £349 and £499 and is the first smartwatch to use a domed Actua 360 display and support standalone satellite communication. The new headphones, the Pixel Buds 2a and Pixel Buds Pro 2, include better audio and Google Gemini integration.
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