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The Age
an hour ago
- The Age
Ansett Australia is back for travellers. But not as you knew it
Acquiring the Ansett brand was relatively straightforward, Frantzeskos said. The trademark had lapsed, and the domain name was also available for purchase. He's confident that despite the painful downfall, there are many Australians – particularly those aged 35 and above – with fond memories of the airline. 'It's a shame it went away, but I think that brand voice is still compelling, and people have nostalgia for it,' Frantzeskos said. 'Just because the corporate entity behind something didn't work doesn't mean that the brand still doesn't mean something. When I mention what I'm doing to people, they get a big smile on their face.' The Ansett brand also lives on as a pilot training offering, under the brand Ansett Aviation Training. Frantzeskos, a digital marketing veteran, has worked with Emirates, Saudi Tourism and Dubai Tourism as clients and said that experience will help deliver compelling customer experiences with Ansett. He has partnered with Melbourne-based travel start-up Travlr, which is providing the platform's technical back-end and customer support infrastructure. While many of the AI features are yet to be built out, the entrepreneur said he eventually wants to provide travel experiences for customers that would be possible only with AI. For now, customers can book at near-wholesale prices on flights and accommodation and pay a $99 yearly fee for VIP membership. 'One thing I'm hoping to do is, if you've booked a holiday for your family, we'll know who you are and your name and where you're going, so I want to give you an AI-written jingle and send it to you so it can be the soundtrack of your holiday,' he said. 'I'm a big believer that you don't need armies of people out there doing stuff that can be done better with AI. And the cost of implementation is really declining so much – you don't need thousands of staff and to train them any more. With AI, you can just get going straight away. 'I think there are new, cool, fun experiences we can do what would never be achievable by humans.' Loading He added that, eventually, he believed people wouldn't have to search or plan holidays at all. 'Your travel concierge will know when the kids are on school holidays, or when you need a break, and quietly offer the perfect trip. It's not about replacing people – it's about anticipating and tailoring times when we want to have fun or disconnect.'


Perth Now
an hour ago
- Perth Now
Grim warning for future of Aussie jobs
Australia's white collar workers will soon be under threat as experts warn the job slow down is 'more complicated' this time around. In its latest release of jobs data, the ABS revealed Australia's unemployment rate soared to 4.3 per cent, its highest level since the post pandemic recovery. The falls were broad-based with NSW, Queensland, Western Australia and the Northern Territory all seeing strong spikes in unemployment. Drilling down into the figures, so far it has impacted blue collar workers disproportionately, but it is expected major technological advancements will flip the script in the next year. ABS data released in June shows workers living in Sydney's west, including the Parramatta district have an unemployment rate of 5.7 per cent, compared to Sutherland in Sydney's south, which recorded just a 2.3 per cent unemployment rate. The job market is impacting Australian workers differently. NewsWire/ Monique Harmer Credit: News Corp Australia Meanwhile, those in Melbourne Inner East and South have seen a 0.2 per cent spike in unemployment while those in Geelong have actually seen the market strengthen. AMP chief economist Shane Oliver said this could change as unemployment becomes 'more complicated this time' as the number of new public sector roles drops and AI use becomes more commonplace within corporations. 'Normally it's the more cyclical parts that are vulnerable including manufacturing, construction, and retail,' he told NewsWire. 'This time could be a little different.' 'You've also got the overlay of AI coming in which suggests there could be more of an impact on white collar jobs, as companies seek to lower their costs through the emergence of the new technology.' White collars are tipped to be the hardest hit by the rise in unemployment. NewsWire / Damian Shaw Credit: News Corp Australia Seek's monthly jobs data also points to less need for white collar workers. The construction sector was the only area that recorded a lift in job ads in June as a whole, while there were some pockets in growth for those in professional services including markets and communications and accounting. Meanwhile available information and communications technology positions continued to decline, with job ads falling 3.5 per cent in June or 10.5 per cent for the year. Advertised positions in the sector have now fallen below covid levels. Seek senior economist Blair Chapman said there had been a 5.5 per cent fall in job ads, and an increase in the number of Australians looking for work. Traditional construction jobs are less likely to be impacted by the change in workers. Construction Generics. NewsWire / John Appleyard Credit: News Corp Australia 'On the other side of the market, applications per job ad have never been higher, and have now surpassed the peak recorded in 2020 when job ads were at their lowest,' he said. 'This rise is due to an increased candidate pool, rather than candidates applying for more roles. 'Over the past couple of years more Australians have taken on a second job, or are looking to do so, and more workers have entered or re-entered the workforce. 'This is likely in response to increased living costs, and as a result, competition is extremely strong for most available roles.'

The 42
an hour ago
- The 42
Lions sober up in Sydney as Aussie anger over 'the incident' continues
THE CELEBRATIONS CONTINUED in Sydney on Sunday. Having toasted their series success with their families and friends in Melbourne, the Lions kicked on after the short flight north yesterday. Monday is a day for much-needed recovery, with training and media obligations shelved. After the rain and cooler temperatures of Melbourne, the sun on the skin in Sydney has been very welcome. It's back to work tomorrow though, with Andy Farrell's men determined to finish this series with a third win. The last time the Lions enjoyed a series whitewash was back in 1927 when they won all four of their Tests in Argentina. So it truly would be a slice of history if they can complete the clean sweep at the 83,500-capacity Accor Stadium on Saturday. It will be intriguing to see how Farrell selects for this one. 'Everyone wants to play,' said out-half Finn Russell on Saturday night after the Lions had clinched the series. Farrell is usually not one for giving out starts for sentimental reasons. He is more aware than anyone of how precious a Lions Test cap is. If someone has earned the jersey, Farrell will be reticent to hand it to someone else for the sake of giving them a chance. Advertisement Joe McCarthy and Mack Hansen, who missed the second Test with foot injuries, have been hoping to return for this third clash with the Wallabies, while it's still unclear how Garry Ringrose is recovering from the effects of his concussion. Even if those Irishmen aren't available, Farrell has plenty of options to consider. A player as good as Josh van der Flier has yet to feature in the Tests. Dan Sheridan / INPHO Dan Sheridan / INPHO / INPHO But it's clear that the Lions won't be treating this weekend as a bit of fun before flying home. They set a target of winning the series 3-0 and Farrell will be holding them to the highest standards. 'I think if we can make it a 3-0 series, that's amazing,' said Russell. Everyone's going to be gunning for that. There might be changes next week to the team, I don't know what Faz is going to do. But I think it will be a brilliant occasion for everyone playing.' While the Lions nurse their hangovers today following all the celebrations, there are plenty of Australians still wallowing in the misery of the narrow second Test defeat. The fallout has been bitter in some quarters. Joe Schmidt was livid about the final clearout decision that went against the Wallabies and many in the Aussie media have a similar view of Jac Morgan's actions. 'ROBBED,' read the headline on the back page of the Sunday Telegraph, while pundits like former Wallabies centre Morgan Tirinui have been demanding an explanation from World Rugby. Not that this stuff is limited just to the media. Rugby Australia CEO Phil Waugh has publicly backed Schmidt's comments about the last-gasp decision and demanded that World Rugby respond to the questions about Morgan's clearout. Rather sadly, this focus on a refereeing decision has dominated the discourse after a thrilling Test match, one of the best in Lions history. The Wallabies were brilliant for a large part of the game at a packed MCG but there hasn't been much discussion of that in Australia since. Most eyes have simply been on Andrea Piardi and his refereeing team. Second Test referee Andrea Piardi. Billy Stickland / INPHO Billy Stickland / INPHO / INPHO It took just 30 seconds of today's Wallabies press conference with Nick Frost and Max Jorgensen for what some in Australia are calling 'the incident' to come up. When the chat moved on, the Wallabies pair underlined their determination to finish this series with a bang and make their fans proud. 'We're keen to rip in,' said second row Frost. 'It's a massive match. You're going out there and playing in front of your friends, family, for your nation and on top of that, playing against the Lions – it's a massive game.' The Wallabies are up for it, so as the Lions get back into training at the North Sydney Oval tomorrow, there is still business to get done in this series.