Revolution announce Gillette as new jersey sponsor entering 2025 season
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'We are delighted to expand our relationship with Gillette through this new jersey sponsorship, strengthening our relationship with an iconic New England brand that shares our local roots and has been with us since the very beginning of our club,' said Revolution president Brian Bilello in a statement. 'This exciting new chapter in our partnership will create even more opportunities for Gillette to engage with our loyal fans as they help us grow the game here in New England.'
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Using augmented reality and the stadium's End Zone Militia, the team and Gillette will launch a 100-foot jersey with the new logo from the top of the company's South Boston headquarters. The new secondary kit will get a public unveiling Wednesday via a custom-wrapped Old Town Trolley, which will tour assorted Boston landmarks beginning at 11 a.m. at the Old North Church.
The tour will include fan giveaways, as well as the opportunity to buy the new jersey, and will expand to include stops in the other five New England states across the remainder of the week.
'Gillette has a long-standing legacy across sports — both in our Boston backyard with teams like the Revolution, and globally. We are thrilled to expand our partnership with the Revolution, bringing the presence of the Gillette brand to the forefront of MLS fans and consumers nationwide,' said John Claughton, vice president of grooming for Gillette North America.
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The Revolution open their season on Feb. 22, when they visit Nashville SC.
Michael Silverman can be reached at
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