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Harley-Davidson names Topgolf's Arthur Starrs as new CEO

Harley-Davidson names Topgolf's Arthur Starrs as new CEO

CNBC16 hours ago
Harley-Davidson on Monday named Arthur Starrs as its next CEO, effective October 1, ending a prolonged search for a candidate to succeed incumbent Jochen Zeitz.
Starrs currently serves as the CEO of Topgolf International, a sports entertainment company and unit of Topgolf Callaway Brands.
Prior to Topgolf, Starrs was the CEO of Pizza Hut, a global restaurant chain and division of Yum! Brands.
Harley in April said CEO Zeitz planned to step down from his role this year, to end a five-year tenure marked by efforts to revive the American motorcycle maker struggling with plummeting demand.
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