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20 Europe 2025: Our Take and Why We're Going: By Jf Sullivan

20 Europe 2025: Our Take and Why We're Going: By Jf Sullivan

Finextra05-05-2025
At this point, we've been going to Money20/20 for so long, we honestly can't remember a time when we weren't there.
It's become a bit of a tradition - every summer, we pack our bags, brush up on the latest fintech trends, and head to Amsterdam. And each year, it's a little different. The crowd changes. The themes shift. The industry moves forward. But what stays the same is the feeling you get when you walk through those doors: that this is where the future of finance gets talked about for real.
Over the years, we've had three chances to get on stage and share our perspective - which has been an honor. We don't take speaking spots lightly. Whether we're talking transaction data, user experience, or how to make finance work better for everyone, we show up with real stories, real lessons, and a whole lot of curiosity.
Last year was a special one. We announced our partnership with Piraeus Bank - Greece's leading bank - right there at the event. It was a proud moment for us, and the kind of announcement that just fits the energy of Money20/20. Big things, bold moves, and lots of momentum.
And yep - we'll be there again this year.
What's interesting is how much the conversations have evolved. Way back when, it was all about disruption. Everyone wanted to 'kill the banks' or build the next big challenger. It felt a little like the Wild West of fintech.
Now - it's different. We're talking more about partnerships, ecosystems, embedded finance, compliance, and how to build trust in a world full of AI. There's a bigger focus on doing things right, not just doing them fast.
And the event itself has grown too. It's more thoughtful. More global. More diverse in every sense. It's not just startups and suits anymore - it's regulators, creatives, developers, banks, and everyone in between.
We're excited to be back. Not just to shake hands and swap business cards, but to listen, learn, and maybe spark a few new ideas.
If you're heading to Amsterdam, let's catch up. We'll be the ones by the coffee, talking about transaction enrichment, location intelligence, and how to make banking just a little bit smarter.
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Scotland's largest power plant faces a final reckoning
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Scotland's largest power plant faces a final reckoning

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