
EditShare to unveil AI-powered workflows and NVMe storage at CABSAT
To further streamline operations, EditShare is also introducing FLOW CoreUnlimited, a new licensing model that eliminates seat restrictions. This innovation allows media organisations to scale user access instantly, offering unmatched flexibility for studios of all sizes — from independent creators to large global production houses.
The company's CABSAT showcase will also feature a new newsroom integration with leading Newsroom Computer System (NRCS) provider Octopus, enabling faster, more collaborative workflows for modern journalism teams. Additionally, EditShare will present new capabilities across its EFS platform, including multi-channel Live NDI support for real-time, high-performance live production and the launch of the All-in-One 410 — a compact powerhouse offering up to 600TB of raw storage per node, suitable for environments where space and performance are critical.
EditShare is also expanding storage capacities across its entire product line to meet the growing demands of high-volume, high-speed media operations.
Tara Montford, Co-Founder and EVP of Sales at EditShare, said: 'At CABSAT 2025, we're bringing the full force of EditShare innovation. From blazing-fast performance to limitless scalability and smart automation, we're empowering creative teams to tell bigger, bolder stories faster and from anywhere.'
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Arabian Post
6 days ago
- Arabian Post
Blue Launches New Brand Campaign
Humorous Presentation of 'Self-Service Insurance, Simplifying Complexity' Spotlight on Term Life Protection with 'Guaranteed Lowest Price in Town' HONG KONG SAR – Media OutReach Newswire – 2 June 2025 – Blue, Hong Kong's first digital life insurer, today unveiled its latest brand campaign, continuing the tagline 'Choose Blue, insurance is that simple'. The campaign uses humor to illustrate how Blue simplifies complex insurance processes through its online platform. The ads highlight Blue's simple and flexible protection plans, empowering customers to self-serve with ease — truly making life simpler with Blue. Blue, the first digital life insurer in Hong Kong, has launched its latest brand campaign with the slogan 'Choose Blue, insurance is that simple'. The campaign kicks off with a video advertisement that humorously illustrates how Blue's online insurance solutions simplify complexity, making it easy for customers to get insured. Blue 'WeCare Term Life Protection Plan TL3' promises customers the lowest price in town for the life protection. The campaign features two ad versions — 'Savage Mother-in-law' and 'Shy Bestie' (available on Blue's YouTube channel: & ). Set in what appears to be a casual dinner setting, the 'Savage Mother-in-law' ad humorously portrays a series of rapid demands and the daughter-in-law's witty responses, emphasizing the message: 'Life is complicated enough — fortunately, insurance doesn't have to be.' The 'Shy Bestie' ad delivers the line 'Love doesn't always come when you make the first move, but Blue always has you covered,' humorously reinforcing Blue's promise of the 'lowest price in town' for life protection. Beyond TV ads, Blue is rolling out the campaign across multiple online and offline channels this month, including bus and taxi ads, online banners, and social media content to amplify its reach. ADVERTISEMENT Mr. Danny Wu, VP & Head of Digital & Marketing of Blue, stated: 'We aim to break the traditional barriers of the insurance industry by simplifying complex terms and procedures, giving customers full control over their protection. We believe digitalization brings simplicity and flexibility that better meets evolving customer needs. With Blue, insurance is no longer complicated — customers can complete the entire application process in as fast as 5 minutes, truly making life simpler.' Blue 'WeCare Term Life Protection Plan TL3' — Guaranteed Lowest Price in Town Blue guarantees the lowest price in town during the first policy benefit term¹, ensuring customers get the best deal on term life protection — making it easier than ever to protect their loved ones. Key Features: Highly cost-effective life protection: Guarantees the lowest premium in town for the first benefit term. With a simple and straightforward plan that does not involve a savings component, for up to a maximum coverage amount of HK$5.5 million. Moreover, the premium is guaranteed to remain unchanged during the same premium payment period. Guarantees the lowest premium in town for the first benefit term. With a simple and straightforward plan that does not involve a savings component, for up to a maximum coverage amount of HK$5.5 million. Moreover, the premium is guaranteed to remain unchanged during the same premium payment period. Covers Hypertension and High Cholesterol: No additional health proof required; even high blood pressure and high cholesterol are covered², and the coverage amount or benefits will not be affected by changes in the insured person's health condition. No additional health proof required; even high blood pressure and high cholesterol are covered², and the coverage amount or benefits will not be affected by changes in the insured person's health condition. Guaranteed Policy Renewal: Guarantees automatic renewal³ of the policy, ensures continuous coverage without gaps. Guarantees automatic renewal³ of the policy, ensures continuous coverage without gaps. Flexible benefit terms: Policy periods are at 5 / 10 / 15 / 20 years or up to age 65 respectively, allowing customers to choose the insurance plan that best suits their needs. Policy periods are at 5 / 10 / 15 / 20 years or up to age 65 respectively, allowing customers to choose the insurance plan that best suits their needs. Easy Application & Management: Customers only need to answer a few simple health questions and can complete the application in as little as 5 minutes — quick and easy, eliminating the hassle of complicated life insurance procedures. Campaign Offers: WeCare Term Life Protection Plan TL3 : 60% off first-year premium, 40% off second year, plus up to HK$800 supermarket vouchers and HK$100,000 personal accident coverage. : 60% off first-year premium, 40% off second year, plus up to HK$800 supermarket vouchers and HK$100,000 personal accident coverage. WeCare Critical Illness Protection Plan 1 : 60% off first-year premium, 40% off second year, plus up to HK$600 vouchers and HK$100,000 accident coverage. : 60% off first-year premium, 40% off second year, plus up to HK$600 vouchers and HK$100,000 accident coverage. WeCare Personal Accident Protection Plan 1 : HK$1 million coverage with HK$200 voucher. : HK$1 million coverage with HK$200 voucher. WeMedi Outpatient Protector : First-year premium HK$388 (original HK$488), plus HK$200 voucher. : First-year premium HK$388 (original HK$488), plus HK$200 voucher. WeMedi HK Dental Protector D2 : First-year premium HK$1,688 (original HK$1,988), plus HK$800 voucher. : First-year premium HK$1,688 (original HK$1,988), plus HK$800 voucher. WeCare Flexible Term Life Plan TF1: 60% off first-year premium, 40% off second year, plus up to HK$800 supermarket vouchers and HK$100,000 personal accident coverage. Blue Insurance Limited is authorized and regulated by the Insurance Authority under the Insurance Ordinance (Cap. 41) to sell insurance products in Hong Kong. For full campaign and product details, terms and conditions, visit: . Terms and conditions apply to the above products and offers. ADVERTISEMENT Remarks: 1. 'Lowest Rate Guaranteed' compares the standard premiums of two quotations. To be eligible for the 'Lowest Rate Guaranteed', the two quotations must be on the same premium payment term, policy benefit term, issue age, sex, and smoking status, and is applicable to term life policies that are intended for online sale and in Hong Kong only. 'Lowest Rate Guaranteed' is not applicable for submitted applications and in-force policies. 2. Actual underwriting result depends on the age and health condition of the Insured. 3. While the Policy is in force, renewal is guaranteed at the end of the Policy Benefit Term, before the Life Assured's 96th birthday. For more details, please refer to the Product Summary and the Policy Provisions. Hashtag: #BlueHK #LiveEasy #DigitalInsurance #BlueisthatSimple #BrandCampaign #SimplifyingComplexity #TermLifeProtection #GuaranteedLowestPriceInTown The issuer is solely responsible for the content of this announcement. ABOUT BLUE Blue is the first digital life insurer in Hong Kong. It is a joint venture between Hillhouse Investment, a leading investment management firm with extensive investment experience, and Tencent Holdings Limited, a leading Internet value added services provider. Blue focuses on providing simple, flexible and valuable insurance solutions. It is committed to making people's lives easier by empowering them to take charge of their own protection. For more information, please visit


Gulf Today
30-05-2025
- Gulf Today
EGA signs deal to increase its solar aluminium supply to Hyundai Mobis
Emirates Global Aluminium (EGA) today announced an agreement to increase its CelestiAL solar aluminium supply to Hyundai Mobis, the global automotive parts maker. The agreement is an extension of an existing supply agreement with Hyundai Mobis. EGA began supplying aluminium to Hyundai Mobis in 2015. Under the new agreement, the volume of CelestiAL supplied to Hyundai Mobis will increase from eight thousand this year to up to 15 thousand tonnes per year by 2026. EGA and Mobis will explore a long-term agreement beyond 2026 to supply value-added products, including billets, primary foundry alloys and recycled aluminium. EGA and Hyundai Mobis will also collaborate to innovate exclusive new alloys for automotive applications. Aluminium is a key metal for the automotive industry due to its lightweight, strength, and corrosion resistance properties. EGA is one of the largest suppliers of foundry alloys to the automotive industry worldwide. Abdulnasser Bin Kalban, Chief Executive Officer of Emirates Global Aluminium, said, 'At EGA, we remain committed to innovation in delivering the highest quality, low-carbon aluminium to our customers. We value our successful partnership with Hyundai Mobis and look forward to building on this collaboration in the years ahead. We appreciate their continued trust in EGA and our world-first CelestiAL solar aluminium.' Sun Woo Lee, Senior Vice President, Head of Procurement of Hyundai Mobis, said, 'With a partnership with EGA, we will proactively respond to global environmental regulations by establishing a green supply chain using low carbon aluminium.' In 2024, production of CelestiAL solar aluminium grew by 27 per cent to 80 thousand tonnes, including eight thousand tonnes of CelestiAL-R further sweetened with recycled content. EGA is certified to the global standard established by the automotive industry which aims to ensure even more rigorous quality management in the global automotive supply chain. Earlier last week Adnoc and Emirates Global Aluminium (EGA) announced a five-year supply agreement for up to 1.5 million tonnes of calcined petroleum coke (petcoke), a key raw material used in aluminium production. The agreement, valued at $500 million (Dhs1.84 billion), was signed during the 'Make it in the Emirates' event currently taking place in Abu Dhabi, underscoring Adnoc's commitment to supporting the UAE's industrial growth and enhancing local supply chains. Through the agreement, Adnoc Refining will supply at least 30 per cent of EGA's calcined petcoke requirements from the Ruwais Refinery over the next five years, strengthening the UAE's role as a global aluminium supplier by reducing its reliance on imports and fostering local industrial capabilities. The agreement with EGA - the largest industrial company in the UAE outside the energy sector - supports Adnoc's successful In-Country Value (ICV) Programme by promoting economic diversification in the UAE and supplying critical manufacturing materials to advanced industries. The signing of the agreement was witnessed by Dr. Sultan Ahmed Al Jaber, Minister of Industry and Advanced Technology and Adnoc Managing Director and Group CEO, and Abdulla Kalban, Managing Director of EGA. It was signed by Khaled Salmeen, Adnoc Downstream CEO, and Abdulnasser Bin Kalban, CEO of EGA. Salmeen said, 'This strategic agreement with EGA exemplifies Adnoc's commitment to driving the 'Make it in the Emirates' initiative and the UAE's industrial base. By supplying this critical raw material for aluminium production from our Ruwais Refinery, we are strengthening domestic supply chains, reducing reliance on imports and enabling growth in one of the nation's most vital industrial sectors. 'Through our ICV Programme, we will continue to create more opportunities to enhance local manufacturing and industrial growth.' As the world's largest 'premium aluminum' producer, EGA continues to lead the UAE's industrial diversification, with its products comprising the UAE's largest made-in-the-UAE export after energy. The agreement between Adnoc and EGA will play a critical role in driving continued economic growth and ensuring the further development of the aluminium sector in the UAE. Bin Kalban stated, 'EGA has been a pioneer of industrialisation and economic diversification for decades, and today we are a champion of 'Make it in the Emirates' through our local procurement, metal supply to UAE industry and our record Emiratisation. This agreement with Adnoc enables us to secure a significant proportion of a key raw material locally, further increasing our economic impact in the UAE.' The 1.5 million tonnes of calcined petcoke will enable EGA to produce around 3.75 million mt of aluminium over the five-year term of the agreement - approximately equal to the annual consumption of Germany. In 2024, EGA's direct, indirect and induced economic contributions to the local economy reached $6.4 billion (Dhs23.49 billion), accounting for 1.3 per cent of the UAE's GDP and supporting more than 52,000 jobs.


Broadcast Pro
28-05-2025
- Broadcast Pro
Intelsat secures approval to launch direct broadcast services
The approval enables Intelsat to expand broadcast media services across Indian subcontinent and around the world. Intelsat has achieved a major regulatory breakthrough by becoming one of the first foreign satellite operators authorised by the Indian government to provide direct satellite coverage to the countrys broadcast media sector. The approval allows the company to operate four geostationary satellitesIS-17, IS-20, IS-36, and IS-39delivering C-band coverage across India. This strategic milestone positions Intelsat to offer advanced satellite services and opens the door for deeper investment in Indias rapidly evolving media and broadcasting landscape. The satellite fleet will enhance content delivery capabilities throughout the subcontinent and facilitate the distribution of Indian media content to international markets. Commenting on the development, Gaurav Kharod, Regional Vice President for Asia Pacific at Intelsat, said: 'This approval represents a significant step forward in Intelsats contribution to Indias space commerce sector, a source of great national pride. Our extensive satellite network with four satellites covering the region will provide Indian broadcasters with reliable, high-quality connectivity solutions that meet their evolving needs. This authorisation enables us to better serve our customers and contribute to Indias growing media landscape.' Following the authorisation from the Indian National Space Promotion and Authorisation Centre (IN-SPACe), Intelsat won new business from three of Indias largest media companies. This new and expanded service will see Intelsat deliver the full portfolio of media content to viewers in India.