
Saudi Arabia's entertainment market to reach $6.1 billion by 2033: Report
Saudi Arabia's entertainment and amusement market is expected to reach $6.10 billion by 2033, up from $2.46 billion in 2024, with a CAGR of 10.61 percent from 2025 to 2033, a new report found.
The market is mostly being driven by the growing technical innovations, particularly in virtual reality and augmented reality, which have completely changed how consumers enjoy entertainment.
Technological revolution fuels growth in leisure and entertainment
The Saudi Arabia Entertainment and Amusement Market Size and Share Analysis – Growth Trends and Forecast
Report 2025-2033
also revealed that the leisure and entertainment sector in the Kingdom is thriving due to a variety of interconnected reasons.
This sector has been heavily influenced by technological revolutions. The high application of virtual reality, augmented reality and high-definition monitors has enabled people to experience entertainment in ways not previously imagined. Besides enhancing quality materials, such technologies have created the demand for immersive experiences, reaching more people.
In addition, customers' increased disposable income has greatly contributed to the growth of the industry. Individuals are keen on investing in entertainment alternatives that promise unique and memorable experiences. This has led businesses in the entertainment sector to continuously come up with innovative concepts and offering broad spectrums of services like live events, theme parks and streaming platforms.
In addition, the Saudi Arabian market is expected to be fueled by the increasing use of the internet and smartphones, which have generated new media and platforms for entertainment.
Key factors driving entertainment market's surge
Saudi Arabia's entertainment sector is being driven by a variety of key factors. Facilities are evolving rapidly due to large-scale construction and investment activities across the Kingdom.
To establish an ultra-luxury tourism and entertainment hub, the development environment includes several mega-projects, including the Red Sea Project that spans 28,000 square kilometers and includes an archipelago of over 90 islands. Examples such as NEOM, a $500 billion investment to develop a future city with entertainment districts, indicate the scale of infrastructure investment in the Kingdom.
With over 60 percent of the population below the age of 34, Saudi Arabia's predominantly young demographic makeup is the prime force behind the leisure and amusement industry in the country. Saudi consumers spend 6.2 percent of their income on leisure and entertainment activities, higher than the average U.K. household expenditure of 4.2 percent, which suggests that the young population has a significant appetite for culture, sports and entertainment.
Finally, a number of important projects under Vision 2030, which aims to diversify the economy away from reliance on oil, demonstrate the Saudi government's commitment to growing the entertainment industry.
The lifting of the 35-year cinema ban in December 2017 was a historic ruling that created previously unheard-of chances for regional and foreign businesses to contribute to the growth of the domestic entertainment sector. In order to facilitate and regulate entertainment activities across the Kingdom, the government has established specialized organizations such as the General Entertainment Authority (GEA).
Read: Oman unveils 2025 tourism plan to boost recreational offerings, elevate non-oil sector growth
Challenges emerge amid booming growth
The entertainment industry in Saudi Arabia faces several regulatory and administrative challenges, such as intricate licensing procedures, protracted approval periods and content limitations that necessitate cautious handling.
While businesses must adhere to stringent local restrictions regarding public gatherings, entertainment content and safety requirements, the requirement for government permissions for new initiatives and events might cause delays. Both domestic and foreign businesses wishing to enter the market face obstacles due to these regulatory complications and a lack of transparent, efficient processes.
Saudi Arabia's entertainment and amusement market also faces difficulties due to its reliance on tourism. Geopolitical unrest, impediments to international travel, or unfavorable opinions about safety can all impact tourism, which can affect amusement and entertainment industry profits.
The demand for theme parks, resorts and events is also impacted by shifting worldwide travel preferences. The report notes that the industry must broaden its clientele for amusement and entertainment attractions to secure long-term success by fostering robust domestic demand in addition to foreign travel.
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


The National
9 hours ago
- The National
When Mickey Mouse first arrived in Arabia - a century before Disneyland Abu Dhabi
Mickey Mouse is ready to make his way to the Middle East after Disney announced plans to open its first new theme park development for 15 years on Yas Island. The much-anticipated attraction is set to swing open its doors in the early 2030s, delivering a boost to tourism, jobs and the wider economy as well as a sprinkling of family-friendly magic. The grand opening of Disneyland Abu Dhabi will come about a century after the world's most famous mouse first arrived on Gulf Shores. It was back in 1932 that the short animated cartoon Mickey in Arabia was brought to the screen, in one of the earliest productions of its kind from Walt Disney. Mickey in Arabia is seven minutes long and in black and white. This version of Mickey differs from the one used today. His earliest cartoon was Steamboat Willie in 1928. There are some things that Disney got right about life in the Arabian Peninsula and the Gulf. Sand dunes. Palm trees. Camels. As for the rest? Well, to be charitable, not much was known about the region to the general public in the West. The plot involves Mickey, voiced by Disney himself, visiting a 'typical' Arab town, while his nemesis Pete makes a doomed attempt to kidnap Minnie. Perceptions of the Arab world as viewed from Hollywood included snake charmers, the fez or tarboosh, and belly dancers. The people are depicted in a crude style that modern audiences would not recognise. This orientalist view of not just the Arab world but the entire Middle East was narrow. The region was seen by the western public as exotic, mysterious, perhaps even dangerous thanks to films like The Sheik, starring Rudolph Valentino, and songs such as The Sheik of Araby, performed by artists including Django Reinhart and the Beatles. Arab children loved the Mouse, though, and from the late 1950s Mickey featured in Arabic comics, in particular Megalet Mickey (Mickey Magazine) by Dar Al Hillel, published in Cairo under licence from Disney and distributed across the Middle East. For one cover, released around the time of the 1964 Arab Summit, he is shown in a variety of dress, including keffiyehs, turbans, djellaba and what appears to be a military uniform. In other versions, Mickey was shown playing the rababa, a stringed instrument, making kunefe, and celebrating the Prophet Mohammed's birthday in front of a building on where the banner 'There is No God But Allah' appears. A special Ramadan issue was published every year. By the 1980s, the Disney corporation was beginning to explore bigger collaborations with the Middle East and in particular the Gulf countries. The Epcot theme park in Florida, opened in 1982, originally envisage a UAE pavilion in its World Showcase, although this was not realised. Ten years later, Disney opened Disneyland Paris, then called EuroDisney. The park struggled to attract visitors in its early years and was making heavy losses. A rescue by Saudi billionaire Prince Al Waleed bin Talal Al Saud involved a $345 million injection into the theme park in exchange for a 24 per cent stake. The economic potential of the Gulf could not be clearer. Moving forward, it emerged this year that Disney had begun exploring the possibility of a theme park in Abu Dhabi as early as 2017 with a pitch from the Miral Group, the entertainment and leisure company that developed Ferrari World, Seaworld, Yas Waterworld and others on Yas Island. Bob Iger, Disney chief executive, said that negotiations began in earnest in February, concluding in the announcement of a Disney theme park in May. Disneyland Abu Dhabi, he says will be authentically Disney and distinctly Emirati.


Harpers Bazaar Arabia
9 hours ago
- Harpers Bazaar Arabia
Aida Al Busaidy: Why To Staycation Over Vacation
Communications strategist and story teller Aida Al Busaidy on staying put and holidaying the old-fashioned way this summer Ever realised just how exhausting it is to plan a trip? I don't know about you, but going on vacation sometimes feels like a lot of work. I would love to be one of those people who just close their eyes, point their index finger to a place on the world map, jump for joy and exclaim, 'Yes, I am definitely catching a flight to see that said mountain.' Honestly, when you reach a certain age, careful planning coupled with an 'I-am-only-a-five-star-hotel' traveller mindset means I need to make sure everything is just right. That includes the weather too. And full disclosure, I pack 24 outfits for a seven-day vacation. After all, I could need more than one outfit change in a day for the 'gram. Travelling as a whole opens your world and heart to so many things if you allow it to. The experiences, the food, the people and most all the creation of long-lasting memories. I, for one, actually have physical albums in which I select the best moments of a holiday – around 15 to 20 highlights – and print photos out so that when guests come over, I go old-school and pull out pictures that take them along my visual journey. Everyone else might go the iCloud route, but I choose to ground my memories in photo albums that double as time capsules for future generations. Let me drop some facts for you. According to Zion Market Research, the global tourism market size was worth $11.39 trillion in 2023 and is predicted to grow to $18.44 trillion by 2032 with a compound annual growth rate of roughly 5.5 per cent between 2024 and 2032. What can we deduce from this? This industry will continue to grow, and international travel with certain niches like medical tourism or wellness seem to be particularly trending now. Let's not forget local tourism too. Staycations – holidaying in your home country – began becoming popular around the 1940s and have become a phenomenon since. When overseas travel was restricted due to the pandemic, it was great seeing how people explored nearer pastures, and emerged with a renewed connection to their home town or neighbouring cities. As much as I want to tick off a few more cities and countries on my very long bucket travel list, this year we have opted to stay home for the summer. Our plan? Mainly to declutter, catch up on sleep and read – something I miss doing. From exhilarating experiences to indulging in the local gastronomy landscape and soaking in stunning views, my plan is to staycation in Dubai's top properties. Because who wouldn't want to be spoiled just a little bit even if its just 23km down the road from your home? And yes, we do live where everyone else chooses to vacation.


Cosmopolitan ME
10 hours ago
- Cosmopolitan ME
Kayali just took home fragrance of the year
Big news in the beauty world: Kayali, the fragrance brand founded by UAE-based mogul and scent-obsessive Mona Kattan, has officially won Fragrance of the Year – Women's Prestige at the iconic Fragrance Foundation Awards in New York. Yep, that's *the* Oscars of perfume, and Kayali just took home the crown. The winning scent? Vanilla Candy Rock Sugar – a warm, playful, and downright addictive perfume that's already become a global fave. Think candied pear, jellybean, vanilla cream, white caramel and of course, sweet vanilla cream… it's basically a dreamy candy shop bottled up. It's a full-on nostalgia trip in a bottle – and clearly, the fragrance world is obsessed. Supplied Sharing the moment, Mona said: 'This moment is the culmination of passion, persistence, and an incredible community that continues to believe in KAYALI. We believe fragrance is more than a product – it's a story, a mood, a bookmark to our memories.' Mona Kattan, CEO, Kayali. Supplied Let's not forget Kayali means 'my imagination' in Arabic. Since launching in 2018, the brand has stayed true to that name, blending Mona's Middle Eastern heritage with modern luxury, storytelling, and craftsmanship. And the result? A line of 27 unique, long-lasting, cruelty-free fragrances that have shaken up the industry. Vanilla Candy Rock Sugar was crafted by Kayali's go-to perfumer Gabriela Chelariu of dsm-firmenich and launched with a candy-coated campaign starring Mona herself (alongside beauty creators like Jake-Jamie and Funmi Monet). The scent flew off shelves after launching in May 2024 – and yes, it sold out in multiple countries. This isn't just a win for Mona – it's a big deal for the region, too. A fragrance brand born in Dubai, powered by a global audience, and rooted in identity and imagination? That's the future of beauty, and Kayali's leading the charge. Big win. Big energy. Mona Kattan, we see you. Another big slay for the iconic sisters: Huda recently reclaimed full ownership of Huda Beauty.