TIME Hotels reports impressive 6.3% summer 2025 occupancy growth
Dubai, United Arab Emirates: TIME Hotels, the UAE-born hospitality brand, has announced positive summer 2025 results, recording significant year-on-year growth in occupany, Average Daily Rates (ADR), and Revenue Per Available Room (RevPar), underscoring the company's strategic focus on high-growth markets and highlighting the region's increasing appeal as a year-round tourism destination.
During June this year, TIME Hotels saw a notable 6.3% rise in occupancy compared to the previous year, indicating increased demand during the quieter summer months. Year-to-date, the group has achieved an overall 16.6% growth in occupancy compared to the same period in 2024, demonstrating the company's ability to sustain volume during off-peak travel periods.
Furthermore, the company has achieved double-digit growth in ADR and RevPar figures, supported by a pricing strategy implemented to boost volume and value.
Mohamed Awadalla, CEO of TIME Hotels, said: "Our performance this summer demonstrates our strategic focus on flexibility and guest-oriented offerings. By recognising new guest segments and proactively responding with customised products and experiences, we continue to strengthen our competitive edge.
'Moving forward, we remain committed to solidifying our position as the preferred hotel operator among travellers, as well as supporting the Middle East's reputation as an appealing, year-round travel destination."
Analysis of guest booking patterns across TIME Hotels' portfolio has identified two key travel segments driving growth. Summer 2025 has experienced significant increases in bookings from families, especially those from GCC countries and other regional markets, who are increasingly favouring long-stay packages, interconnected rooms, and bundled offers that include activities for children, dining incentives, and shopping discounts.
The company also reported increased interest from younger travellers, including Gen Z and millennials. These guests are typically prioritising shorter, experience-rich city breaks, digital booking convenience, and immersive local activities. The brand's properties in urban centres such as Dubai and Sharjah have particularly resonated with this demographic, capitalising on a strong social media presence and innovative, contactless hospitality solutions.
The sustained growth of TIME Hotels aligns with broader regional trends, positioning the Middle East as a year-round destination. Enhanced indoor attractions, comprehensive event calendars, favourable summer hotel rates, and proactive government-driven tourism campaigns have collectively increased the region's appeal.
Further highlighting the region's appeal as a tourism destination throughout the year, the Dubai Department of Economy and Tourism (DET) recently announced that the emirate welcomed 9.88 million international overnight visitors between January and June 2025, a 6 per cent increase from the same period in 2024.
'At TIME Hotels, we will continue to capitalise on the numerous factors attracting visitors to this region through strategic marketing initiatives and customised guest experiences that directly respond to changing traveller preferences,' said Awadalla.
'With our robust summer performance serving as a solid foundation, we are in a strong position to maintain this growth trajectory,' he concluded.
TIME Hotels currently operates 17 hotels throughout the UAE, Qatar, Saudi Arabia, and Egypt, with over 3,000 keys, and has 12 properties and 5,000 keys in the pipeline, including properties across Saudi Arabia, Tanzania, Morocco, and the Indian Ocean.
The expansion into these countries is supported by the strategic rollout of the group's expanding portfolio of brands. These include VIVI by TIME, a bold lifestyle brand; HALO by TIME, a premium upscale offering; and Rotella, TIME Hotels' luxury concept designed to provide exclusivity, sophistication, and culturally enriched hospitality. The company is also repositioning its residential offerings across three distinct tiers, TIME Residences Classic, Executive, and Premium, to serve both long- and short-stay guests.
About TIME Hotels
Founded in 2012, TIME Hotels has grown into a dynamic hospitality group rooted in the UAE, driven by innovation, inclusivity, and a passion for people. As we unveil a bold new era with distinct lifestyle and premium brands, TIME Hotels is redefining modern Middle Eastern hospitality merging authentic regional warmth with global design, comfort, and service excellence standards.
Our growing portfolio spans iconic destinations across the UAE and emerging markets, offering experiences that resonate with today's travellers, whether they seek purposeful stays, curated comfort, or extended living. Each TIME Hotels property reflects our commitment to sustainability, cultural connection, and meaningful guest engagement.
To learn more about our evolving brand story and growing collection of properties, visit www.timehotels.com.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Khaleej Times
an hour ago
- Khaleej Times
Expo 2025 Osaka: UAE pavilion welcomes 3 million visitors in major milestone
The UAE Pavilion at Expo 2025 Osaka, Kansai, has reached a significant milestone, welcoming its three millionth visitor since opening in April 2025. The achievement highlights the Pavilion's position as one of the most visited national pavilions at the global event. Shihab Alfaheem, UAE Ambassador to Japan and Commissioner General of the Pavilion, described the milestone as a reflection of the UAE's international appeal and its commitment to fostering dialogue and cultural exchange. 'Reaching the three million mark is a huge milestone for the UAE Pavilion. It speaks to the global resonance of the UAE's story and our shared aspirations for the future,' he said. The Pavilion, designed by the Earth to Ether Design Collective a consortium of UAE, Japanese, and international partners has received widespread acclaim for its sustainable construction and immersive storytelling. Its architecture, featuring 90 columns crafted from agricultural palm waste and inspired by the date palm, embodies a design philosophy centered on sustainability and shared purpose. Inside, visitors experience five thematic zones showcasing the UAE's advancements in space exploration, healthcare, sustainable technologies, and cultural heritage. The Pavilion also offers interactive installations, sensory designs, and daily programming that includes talks, workshops, Emirati food showcases, and live performances. The Pavilion's Youth Ambassadors have played a key role in welcoming guests and sharing stories, creating moments of cultural exchange that have resonated with international audiences. Many visitors have returned multiple times, underscoring the Pavilion's popularity and lasting impact. With Expo 2025 running until October 13, the UAE Pavilion continues to attract large crowds, reinforcing its role as a hub of creativity, dialogue, and hospitality while inviting more visitors to experience the UAE's vision for a shared, sustainable future.
Khaleej Times
an hour ago
- Khaleej Times
UAE: SCA warns investors against unlicensed individual, company in Dubai
The Securities and Commodities Authority (SCA) has issued a fresh warning to investors against dealing with an individual and a Dubai-based company found to be operating without approval. In a notice published on its website, the regulator said Thoufeek Raja Abdul Majeeth is not licensed or authorised to carry out activities under its supervision. 'The SCA assumes no responsibility for any transactions or dealings with him in this regard,' the statement noted. The SCA also cautioned the public against FX GLOBE Marketing Management, a Dubai-based firm, stressing that it is not authorised to conduct regulated financial activities or provide related services. The authority urged investors to verify the licensing status of any entity before transferring funds or entering into agreements, warning that transactions with unlicensed operators could leave them vulnerable to fraud. The move is in line with SCA's mandate under Federal Law No. 4 of 2000 to protect investors and safeguard the integrity of financial markets. This is the latest in a series of advisories issued by the regulator. On July 17, the SCA cautioned the public against engaging with Sigma-One Capital, Sigma Wealth World Financial, and Sigma One Cap Marketing Services, none of which are licensed to operate in the UAE. The warnings come on the heels of a series of Khaleej Times investigative reports that uncovered how such entities operating through shell firms, fake offices, and offshore registrations lured UAE residents into transferring thousands of dirhams through aggressive cold calls and misleading trading dashboards.
Khaleej Times
an hour ago
- Khaleej Times
Tokio Marine Insurance UAE simplifies claims with Kodak Alaris' AI-driven automation
Tokio Marine Insurance UAE, a leading provider of comprehensive insurance solutions in the region, has significantly accelerated its claims registration process through a new partnership with Kodak Alaris. By deploying AI-driven document automation technology, the insurer has reduced claims processing time by 90%, streamlined operations, and improved overall customer satisfaction. 'Insurance is more than just a policy, it's a promise,' said Tsuyoshi Yamasaki, General Manager at Tokio Marine Insurance Dubai. 'When our customers reach out, they're often in distress. It's our job to be there at the time of need.' Until recently, the claims team at Tokio Marine Insurance UAE manually processed hundreds of submissions a day, particularly for car insurance. Each case required multiple documents - police reports, Emirates ID, driver's license, vehicle registration - and involved extracting dozens of critical data points, all by hand. With up to 600 claims arriving daily via email, the workload placed immense pressure on staff and exposed the process to inevitable delays and errors. That pressure reached new heights during the unprecedented floods of 2024, which drove claim volumes to record levels across the country. The experience reinforced the need for a future-proof solution that could scale under pressure and maintain the company's high service standards. To address the challenge, Tokio Marine Insurance UAE turned to Kodak Alaris - a trusted technology partner with deep experience in document intelligence. Together, the two teams designed and implemented an AI-enhanced automation solution, anchored by Kodak's Info Input platform and powered by Microsoft Document AI. Rather than taking a one-size-fits-all approach, Kodak Alaris engaged in in-depth discovery sessions and ran a focused proof of concept that validated results from the outset. Since deployment, the time required to process each claim has dropped by 90%, enabling faster communication with customers - often within hours rather than days. The automation platform now handles three times the daily claims volume, while exception handling has decreased by 60% due to improved accuracy and automated validation. With a legacy dating back over 144 years, Tokio Marine Insurance has long been committed to its guiding principle: 'QUALITY, ALWAYS.' This latest digital transformation initiative reinforces that promise by simplifying a historically complex aspect of the insurance journey - claims processing. Staff who once focused on manual data entry are now redeployed to handle complex cases requiring human judgement, enhancing both job satisfaction and customer outcomes. 'It's not about replacing people; it's about empowering them. Our staff are now spending more time resolving edge cases and less time correcting typos. That's where human judgment really shines,' Yamasaki explained. Beyond operational efficiency, the volume of data captured per submission has increased significantly, enriching insights available for better decision-making, audit trails, and pricing models. 'Being able to automate data extraction means we can now add several more fields into our insurance systems per claim,' shared Mohamad Bader, Senior Manager – Information Technology at Tokio Marine Insurance UAE. 'It's helping with compliance, forecasting, and tailoring our offerings better than ever before. The biggest change however is the elevation in customer satisfaction. Faster response times mean fewer follow-ups, and greater trust. People feel cared for, and that's what sets us apart.' In an era where digital transformation often comes with hype, Tokio Marine Insurance UAE's partnership with Kodak Alaris stands out for its tangible, meaningful results. It's a case study in how thoughtful use of automation and AI can not only solve business problems - but also make life easier for the people behind each policy. 'Technology is most valuable when it improves lives. With Kodak Alaris, we've built a bridge between operational excellence and human empathy. The company's solution enhances our human effort, makes our operations smarter, and most importantly, helps us take care of our customers better,' concluded Bader.
