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Celebrate Merdeka with rebates during Oppo Malaysia's national month campaign

Celebrate Merdeka with rebates during Oppo Malaysia's national month campaign

The Sun3 days ago
IN celebration of Malaysia's 68th year of independence, Oppo Malaysia is launching a month-long campaign 'Semangat Kebangsaan Bersama Oppo', which offers a total of RM6.8 million in rebates and exclusive promotions, uniting Malaysians through innovation, creativity and national pride.
Leading the campaign that runs from today to Sept 16 is the newly launched Oppo Reno14 Series, a device tailored for users who love to create on the go. Designed with AI-enhanced features and high-performance specs, the Oppo Reno14 Series introduces AI Livephoto 2.0, the first on Android to support direct Livephoto uploads to Instagram and TikTok. This feature uses Dual Exposure Fusion technology to combine short and long exposures in real time, enabling users to capture cinematic 3-second video clips and transform them into high-quality 4K Livephotos.
The upgraded AI Editor 2.0 also debuts with AI Recompose, which intelligently adjusts aspect ratios, crops frames and corrects distortion using reference data from professional photography. Built with IP69-rated water and dust resistance, the Oppo Reno14 Series is equally equipped for underwater photography, ensuring more ways to shoot in challenging environments.
As part of the National Month promotion, Oppo is offering up to RM300 in savings on selected smartphone models. These include the flagship Oppo Find X8 in Shell Pink (16GB + 512GB), now priced at RM3,399 and the Oppo Reno14 5G (12GB + 512GB) at RM2,399. Other popular models such as the Oppo Reno14 5G (12GB + 256GB), Oppo Reno14 F 5G (12GB + 256GB) and Oppo A5 Pro 5G (8GB + 256GB) are also available at special discounted prices throughout the campaign period.
To enhance the user experience, Oppo is also offering up to RM50 in purchase-with-purchase (PWP) discounts when customers buy any Oppo smartphone or selected Oppo Pad Series at Oppo Brand Stores. Eligible PWP items include the Oppo Watch X2 Mini, Oppo Enco Air4 Pro and a selection of accessories curated to complement Oppo's ecosystem of devices.
For further details and the latest updates, visit Oppo's website or explore the campaign directly.
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'Durian Influencer' Edison Ang is out to educate people about Malaysian durian
'Durian Influencer' Edison Ang is out to educate people about Malaysian durian

The Star

time2 hours ago

  • The Star

'Durian Influencer' Edison Ang is out to educate people about Malaysian durian

At the durian store MyBolehBoleh in KL's tourist-centric Jalan Sultan, Edison Ang is hunched over a durian. He briefly places his gloved fingers over the thorny spikes before hauling it up and sniffing it earnestly. Satisfied, he brings a cleaver down on the fruit and expertly hacks it open, revealing chambers filled with luscious, creamy Musang King. Waiting patiently by his side are Singaporean tourists Frederick Choy and Iris Foo, who are making their annual pilgrimage to KL in pursuit of the best durian. 'We have been coming here every year since he opened this shop,' enthuses Choy. In the background, another gaggle of tourists stand by, cameras at the ready. When Ang is done opening the fruit for Choy and Foo, they come closer. 'We're from China. We're so excited to meet you and try Malaysian durian,' they exclaim. Choy and Foo (left) are Singaporean tourists who make the annual trip to Ang's durian store MyBolehBoleh every year in pursuit of good durian. — SAMUEL ONG/The Star The devilishly handsome Ang flashes them a wide, disarming smile. Over the past three years, Ang has produced an endless stream of social media content dedicated to educating consumers in China about Malaysian durian. He now has over two million followers from China on his Chinese social media accounts like Douyin, Xiaohongshu, Weibo and WeChat. In Malaysia, his Facebook, TikTok and Instagram fans total over one million. And if Chinese denizens like the ones gathered at his shop are enthusiastic about trying Malaysian durian, then he has done his job well. 'Sometimes my followers have said, 'I came here because I wanted to eat durian after watching your videos.' So this is the one thing I like to hear the most because it is proof that my hard work actually brings results and has influenced some of my China audience to come to Malaysia,' he says. But for Ang, this is just the first step in his single-handed determination to help grow and expand the Malaysian durian industry and turn it into an international powerhouse. Getting started Ang grew up in Alor Setar, Kedah. His father owned a souvenir shop, and the enterprising Ang learnt the ropes early when he started selling freeze-dried durian to local souvenir shops when he was in university. But otherwise, he had no real knowledge of durian. Six years ago, Ang got his start in influencing when he started posting funny videos on TikTok in 2019 and quickly gained over 500,000 followers. But soon he felt that what he was doing held no meaning. 'Since I was small, I have been involved in the tourism industry. I always felt like I wanted to do something to boost Malaysian exposure around the world, especially in China. So I decided to switch all my accounts and start from zero again on Chinese social media platforms like Douyin,' says Ang. Ang started producing videos on Malaysian durian for his China followers in 2023 in a bid to educate them about local durian. — Edison Ang/Instagram Ang's presence grew online off the back of his Malaysian-centric videos, and his Chinese accounts gained over one million followers one year later. In 2021 Ang did a live stream for the first time, selling Malaysian products like white coffee and durian and made over CNY600,000 (over RM355,000) in sales in two hours. To him, the big surprise was that over half the sales came from Malaysian durian. So in early 2023, he decided to pivot and refocus his content entirely on Malaysian durian. The durian messenger Since 2023, Ang estimates that he has visited well over 300 durian farms across Malaysia as well as in Thailand, Vietnam and Indonesia. Each visit is inevitably a hunt for new content, but inadvertently, Ang has also learnt so much about durian himself and has been able to teach his followers from China everything he has sussed out about Malaysian durian and help change preconceived notions they have formed about it. These preconceptions were partially initiated by the fact that in China, Thai durians have held court for over 10 years and many Chinese are used to these durians as opposed to Malaysian durian, which is more expensive and lesser-known. To develop his content and learn more about Malaysian durian, Ang has visited over 300 durian farms in Malaysia and the region. — Edison Ang/Instagram 'The durian eating culture in China was started about 14 or 15 years ago with the Thai montong durian, whereas Malaysian durian has only gained prominence in China in the past five or six years. So in China, the durian eating behaviour is similar to that in Thailand. 'In Thailand, durian is harvested when it is only 70% to 80% ripe and then they export it to China. So the aroma isn't as prominent and the taste of the durian is firmer – almost crunchy, rather than smooth and creamy like the Malaysian durian. 'Also when Malaysian durian was first introduced to the China market, the first complaint was, 'Why is it so expensive?' Because Malaysian Musang King is about four to five times the price of Thai montong. It's only when people from China eat the Malaysian durian that they realise how much tastier it is,' says Ang. In one of his first durian-centric videos in 2023, Ang went to great lengths to explain to his fan base from China that the key point of differentiation with Malaysian durian is that it is harvested when ripe – specifically, when the durian falls from the tree. 'It was hard for Chinese consumers to understand this concept at first. Also, they had never seen a real durian tree before, so I went to a lot of durian farms to do videos and live streams because people from China were so curious about what durian trees actually looked like. 'In Chinese social media content, the live streamers use fake trees and hang durian from them, so most Chinese had never seen real durian trees before!' explains Ang, laughing. Still, despite the dent he has made in consumers' perspectives in China, Ang says he still has a lot of work to do because he believes that 90% of Chinese consumers still stick to Thai durian, driven by lower prices and the fact that Malaysian durian penetration hasn't yet reached smaller cities in China. A retail presence When his videos started gaining traction, Ang realised that he was limited by the fact that his presence was entirely online. He was telling people about durians, but he himself didn't have anything to show in terms of the final product. Which is why in July 2023, he decided to go full-on into the durian business. In August 2023, he set up his physical durian shop MyBolehBoleh in Kuala Lumpur. In the same year, he also started a durian export business, setting up an office in the Guangdong province in China and working with a factory in Malaysia that helps him process durian for the China market. Unlike many other cheerless durian shops, Ang designed MyBolehBoleh to be a fun, attractive spot for locals and tourists. —SAMUEL ONG/The Star Ang himself helps sell durian through live streams on his Chinese social media accounts. His revenue from June 2023 till the end of the year for the export business was an impressive 20mil Chinese yuan (RM11.8mil), which bolstered him to work even harder, of course. But the road to success hasn't been entirely smooth sailing. Ang says 2024 was a hugely challenging year for him, as it was the year his brother – who had been his business partner – decided to leave. 'It left a huge emotional impact on me because I had to take over everything,' he says. To compound matters, Ang's high standards meant he couldn't find a Malaysian factory that lived up to his expectations for the durian export business. 'If you want to actually export and give a good product, you need to find a reliable factory or supply chain that can support you. But I found that sometimes what I promised to my customers couldn't be fulfilled. 'So this forced me to change a lot of factories – in these three years I've used three factories. But luckily, I found a new partner factory that can really support me this year, so since then, everything has gotten better,' he says. Ang's store mostly sells premium durian from single-origin old farms that Ang himself has visited or dealt with. — SAMUEL ONG/The Star With MyBolehBoleh, Ang says he was driven to open a physical outlet because so many of his followers from China kept asking him where to go to eat good durian on their trips to Malaysia. This coincided with a surge in China tourists to Malaysia in 2023, a nearly 600% increase from 2022. 'A lot of my followers from China who travel to Malaysia will always ask me, 'Where can I eat durian in Malaysia?' And I always recommended that they go to SS2 in Petaling Jaya. 'Then I thought, if I had so many followers that wanted to eat durian, why don't I own my own store and ask my followers to come here? So the first intention was to own this store and ensure customers get good Malaysian durian,' he says. Ang's followers travel from all over China and Malaysia to try the durian at his shop and meet him too, as he's something of a celebrity. — SAMUEL ONG/The Star At MyBolehBoleh, Ang readily confesses that his durian is priced higher than many other stores. This is because he works directly with a network of farms and picks more established single-origin farms that would typically have higher-quality yields. 'We guarantee that our durian is from old farms – in fact, for many of these durian, our staff drive to the farm to collect it directly. And the second thing is we will open the durian in front of you, and if you find that it's not tasty, we can just change it for you. Because we charge more, we have the profit margin to do this extra service for customers. 'For me, I don't want to lower the prices and serve substandard durian. I am happy selling a few hundred kilos of durian a day while giving customers a better experience,' he says. The future Unlike many influential figures, Ang isn't just here to make money and rest on his laurels. He really, really cares about the future of Malaysian durian. Aside from organising the newly minted KL Durian Festival, he also hopes to establish a durian cultural centre in the heart of Kuala Lumpur. 'I find that a lot of tourists come to Malaysia and just eat durian. But I think that durian has a bigger story to tell than the mere act of consumption. So I want to collaborate with government agencies and have a space to showcase Malaysian durian culture so people can learn about durian trees, fruiting season and the farmers behind the fruits,' he says. If you think that's all Ang has in mind, you would be oh-so wrong. Because Edison Ang is truly an unstoppable durian juggernaut. His five-year timeline? He wants to establish a durian university! In the future, Ang hopes to establish a durian university where people can train to become professional durian tasters. — SAMUEL ONG/The Star 'I think it will be very hard to improve the durian industry if we don't have enough skilled farmers and workers trained at a proper university. Like now, the grading of the fruit is not consistent. The farmer might say it's grade A, but someone else will say it's grade B. It's a perennial issue. 'And the second thing is I think a durian university can train durian tasters. Like sommeliers for wine or baristas for coffee, we should have something in place to establish durian experts too,' says Ang, smiling.

Swatch apologises, pulls ad in China over 'slanted eye' backlash
Swatch apologises, pulls ad in China over 'slanted eye' backlash

New Straits Times

time3 hours ago

  • New Straits Times

Swatch apologises, pulls ad in China over 'slanted eye' backlash

SHANGHAI: Swiss watchmaker Swatch has issued an apology and pulled ads featuring images of an Asian male model pulling the corners of his eyes up and backwards in a "slanted eye" pose. The images for the Swatch Essentials collection were widely condemned online in China, where many comments said they appeared to mimic racist taunts about Asian eyes. In an apology posted in both Chinese and English on its official account on the Weibo social media platform Saturday, Swatch said that it has "taken note of the recent concerns" and removed all related materials worldwide. "We sincerely apologise for any distress or misunderstanding this may have caused," the statement said. It also posted the same apology on Instagram. Swatch Group did not immediately respond to a Reuters request for further comment. Swatch, which also makes Omega, Longines and Tissot watches, is heavily exposed to China for revenue, with around 27 per cent of the group's sales last year coming from the China, Hong Kong and Macau region. Revenue for the watchmaker last year slumped 14.6 per cent to 6.74 billion Swiss francs (US$8.4 billion) in 2024, hit by a downturn in demand in China, where Swatch said it was seeing "persistently difficult market conditions and weak demand for consumer goods overall." --REUTERS

MCEF celebrates 50 years of empowering lives through education
MCEF celebrates 50 years of empowering lives through education

The Star

time4 hours ago

  • The Star

MCEF celebrates 50 years of empowering lives through education

KUALA LUMPUR:The Malaysian Community and Education Foundation (MCEF) will mark a significant milestone this year as it celebrates its 50th anniversary on Sept 17. In conjunction with this golden jubilee and to reflect MCEF's commitment to supporting academically excellent students, MCEF is launching the Mendaki Scholarship — a new flagship initiative designed to provide financial support for academically outstanding and well-rounded young Malaysians who aspire to pursue or are pursuing science, technology, engineering and mathematics (STEM) courses, covering computer science, medicine and health sciences, Artificial IntelligenceI/Machine Learning/Robotics at universities in Malaysia commencing with the 2025 academic year. The Mendaki Scholarship, valued at up to RM500,000 per student, will cover the full course fees, accommodation and living expenses for the duration of their undergraduate studies at leading Malaysian public or private universities. 'We are proud of our 50-year journey of service to the community,' said MCEF chairman Ken Pushpanathan. 'To mark 50 years of giving, we are launching the Mendaki Scholarship as a natural progression of our mission — a long-term investment in Malaysia's brightest talents and contributing towards a more equitable future growth of the nation. 'We've named this initiative the Mendaki Scholarship, from the Malay word 'mendaki', which means 'to rise' or 'to ascend.' This name reflects the spirit of the students we aim to support – those who rise against the odds, with ambition and resilience to succeed.' Since its incorporation in 1975, MCEF has been steadfast in its mission to uplift Malaysia's underserved communities by championing education as a key pillar of social progress. Over the past five decades, MCEF has disbursed more than RM152mil towards education, community development, social welfare and the arts. MCEF's key initiatives include support for: > 2,080 Malaysian undergraduates at overseas and local universities who have benefitted from interest-free study loans under MCEF's flagship Student Loan Scheme (SLS) since 1975; > 60,678 young children between the ages of five to six years who were provided early access to education under MCEF's Harapan Preschool Programme (2006 to 2019) which also provided teachers training to 3,586 teachers and teachers' aides including sponsoring some teachers to pursue tertiary education in early child development, before the programme was handed over to the government; > 2,581 secondary school students from underprivileged backgrounds who scored straight 7As in their UPSR examination were awarded annual scholarships up to SPM level under MCEF's Project Ilham (2008 to 2018) aimed at encouraging, guiding and inspiring these students. Annual camps were also held to foster personal growth, leadership and academic motivation; > Various indigenous groups, hard-core poor youths including the academically disadvantaged, marginalised communities, visually impaired individuals and women who have received financial assistance from MCEF's Community and Welfare grants to help them pursue vocational and life skills training; > Students and institutions in the field of creative arts — including dance, music, theatre and film. In line with MCEF's unwavering commitment to academic excellence, it continues to acknowledge and reward outstanding academic performance by converting SLS loans into full scholarships for graduates achieving first-class honours. Applications for the Mendaki Scholarship are now open to eligible Malaysians who have secured full-time undergraduate admissions or are currently pursuing their undergraduate courses at top Malaysian universities until Sept 15. For details on eligibility and how to apply, visit

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