Turkish Airlines and Airlink have signed a codeshare agreement
Turkish Airlines, flag carrier of Turkey, has signed a comprehensive codeshare agreement with South Africa-based Airlink to strengthen its presence on the African continent. The agreement, which will take effect on August 1, 2025, was signed at a ceremony held at Airlink's Head Office in Johannesburg, with the participation of senior executives from both companies.
This strategic collaboration will significantly expand guests' travel options by integrating Turkish Airlines' unparalleled global network with Airlink's extensive domestic and regional routes across South Africa and its region. The partnership enables seamless multi-sector travel on a single ticket, offering greater convenience and flexibility for international and regional travelers.
Under the new agreement, Turkish Airlines will place its 'TK' flight code on Airlink-operated flights, allowing smooth connections from Turkish Airlines' services into Cape Town and Johannesburg to a wide range of South African and regional destinations.
Commenting on the agreement Turkish Airlines Chief Investment & Strategy Officer Levent Konukcu stated; 'As Turkish Airlines, we give importance to this cooperation with Airlink so as to enhance our connectivity in South Africa and the region. We aim to improve our partnership to maximize the travel opportunities offered to our guests. We believe that this partnership will not only bring benefits to both carriers from a commercial perspective but also improve the cultural and tourism relations between the two countries.'
Airlink CEO de Villiers Engelbrecht said: 'This collaboration with Turkish Airlines represents a significant opportunity to deepen ties between the two airlines. The agreement is a further endorsement of Airlink's brand, while for our respective customers, it means more convenient travel options, with world-class service and easier access to destinations across our combined and extensive route networks.'
With this collaboration, Turkish Airlines will not only advance its strategic growth in Africa but also further strengthen its regional presence while offering enhanced options for its guests.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Travel Daily News
a day ago
- Travel Daily News
Wilderness Bisate to launch new wellness sanctuary
Wilderness Rwanda will launch The Sanctuary at Bisate in December 2025, offering immersive, nature-based wellness experiences rooted in holistic travel. Wilderness Rwanda is set to elevate the concept of holistic travel with the launch of The Sanctuary at Wilderness Bisate in December 2025 – a dedicated wellness haven, open to guests of both Bisate and Bisate Reserve, and embraced by the natural beauty of Rwanda's volcanic highlands. More than a spa or a collection of services, The Sanctuary reflects Wilderness' core belief that wellness is not a moment in a schedule, but a philosophy threaded through every part of a guest's journey. 'At Wilderness, wellness is not an added layer defined by trends or treatments, but a natural extension of place – an invitation to pause, reconnect, and rediscover the restorative power of nature. It lives in the care of our people, in the connection fostered between guests and guides, and in the deeply nourishing food served across our camps. It is felt in the absence of distraction – the lack of noise, light, and air pollution – and in the sensory reawakening that takes place when one is truly present in nature. Simply being in the wild becomes a form of healing in itself', said Alexandra Margull, Wilderness Chief Operating Officer. The Sanctuary has been purposefully designed to offer a grounding space where guests can re-center and unwind. Here, every element has been considered to promote deeper rest – from curated soundscapes and signature scents to the natural materials and gentle design language. A heated, salt-water indoor lap pool provides both relaxation and quiet reflection, while a steam room and ice bath introduce the revitalizing benefits of contrast therapy. Cocoon-like meditation pods offer moments of solitude and stillness, enhancing mindfulness in a truly serene setting. A fully equipped gym and yoga area allow guests to continue movement practices at their own pace, while dedicated body treatment rooms offer signature massages and beauty treatments. Thoughtfully positioned fireplaces add to the comforting atmosphere, inviting guests to linger and transition slowly between rituals of restoration. While The Sanctuary will debut at Wilderness Bisate and Wilderness Mombo in Botswana, its launch signals a broader evolution in the brand's guest journey. In the coming months, wellness will be more deeply embedded across Wilderness camps, from immersive activities and sustainably sourced cuisine to opportunities for intentional disconnection.
Travel Daily News
14-07-2025
- Travel Daily News
Google 's AI Mode to transform travel search
Google's AI Mode will soon dominate search, urging travel brands to adapt for AI mentions over clicks or risk losing visibility entirely. Google is moving closer to making AI-first search the default experience – and travel brands must respond now or risk becoming irrelevant. At the core of this shift is AI Mode, a conversational interface that is already live in a separate tab and poised for full integration into Google's main search engine within the next 12 months. Unveiled by Google CEO Sundar Pichai, AI Mode enables dynamic, multi-turn conversations. Instead of presenting a list of links, it delivers personalized, contextual responses – for example, refining results based on follow-up questions like 'Which family tours in Costa Rica are best for kids under 8?' or 'Do they include wildlife experiences?' 'This goes far beyond AI Overview snippets,' says Brennen Bliss, CEO of Propellic, a digital agency specializing in AI-driven strategies for travel brands. 'It's the equivalent of speaking to a personal travel advisor. And it's going to redefine search faster than most anticipate.' The end of top-of-funnel dominance? For years, travel companies have built their marketing around top-of-funnel content such as blogs, guides, and itineraries. These assets fueled SEO rankings, website traffic, and retargeting. AI Mode threatens to upend this model by keeping users within Google's ecosystem through continuous conversation. 'Users won't need to visit multiple websites to compare experiences,' Bliss notes. 'Instead, they'll consult Google's AI, which may surface your brand – or not. In this new model, your content might not drive traffic at all; it may simply train the AI.' Despite the shift, key decisions in travel still require context and trust – areas where conversational AI excels. Users often ask about accessibility, age-appropriateness, weather, or what to pack. AI Mode is tailored for such nuanced journeys. And while the AI may recommend a product – such as a sunset cruise in Santorini – it still cannot complete the booking (yet), though Google's commerce-focused Project Mariner may soon change that. Mentions replace clicks- The industry's focus must now shift from rankings to relevance. 'The goal is no longer to rank #1 – it's to be mentioned and trusted by Google's AI,' explains Bliss. 'Mentions are the new clicks.' For travel brands, this means adapting content and brand positioning to become part of the AI's trusted memory – the internal database of reliable, high-quality references the model repeatedly recommends. Google's cautious but inevitable rollout To mitigate risks to its ad business – which still accounts for nearly 80% of Alphabet's revenue – Google is integrating AI Mode features gradually, only when they show better engagement and monetization. Once the business case is proven, full-scale deployment will accelerate. 'Brands waiting for clarity may be left behind,' warns Bliss. 'Those acting now have a window to establish trust, fine-tune messaging for AI consumption, and position themselves for long-term visibility.' A clear call to action for travel marketers With over 15 million global travel queries per day on Google, the shift to conversational search is already underway. For travel and tourism brands, the priority is clear: adapt strategies, audit content for conversational relevance, and optimize for trust and AI visibility – or risk fading from the discovery journey altogether. In the age of AI-first search, discovery doesn't begin with a click – it begins with a mention.
Travel Daily News
14-07-2025
- Travel Daily News
Turkish Airlines and Airlink have signed a codeshare agreement
Turkish Airlines and Airlink sign codeshare agreement effective August 1, expanding connectivity across South Africa and enhancing travel options across both networks. Turkish Airlines, flag carrier of Turkey, has signed a comprehensive codeshare agreement with South Africa-based Airlink to strengthen its presence on the African continent. The agreement, which will take effect on August 1, 2025, was signed at a ceremony held at Airlink's Head Office in Johannesburg, with the participation of senior executives from both companies. This strategic collaboration will significantly expand guests' travel options by integrating Turkish Airlines' unparalleled global network with Airlink's extensive domestic and regional routes across South Africa and its region. The partnership enables seamless multi-sector travel on a single ticket, offering greater convenience and flexibility for international and regional travelers. Under the new agreement, Turkish Airlines will place its 'TK' flight code on Airlink-operated flights, allowing smooth connections from Turkish Airlines' services into Cape Town and Johannesburg to a wide range of South African and regional destinations. Commenting on the agreement Turkish Airlines Chief Investment & Strategy Officer Levent Konukcu stated; 'As Turkish Airlines, we give importance to this cooperation with Airlink so as to enhance our connectivity in South Africa and the region. We aim to improve our partnership to maximize the travel opportunities offered to our guests. We believe that this partnership will not only bring benefits to both carriers from a commercial perspective but also improve the cultural and tourism relations between the two countries.' Airlink CEO de Villiers Engelbrecht said: 'This collaboration with Turkish Airlines represents a significant opportunity to deepen ties between the two airlines. The agreement is a further endorsement of Airlink's brand, while for our respective customers, it means more convenient travel options, with world-class service and easier access to destinations across our combined and extensive route networks.' With this collaboration, Turkish Airlines will not only advance its strategic growth in Africa but also further strengthen its regional presence while offering enhanced options for its guests.
