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L.A. media mogul Byron Allen sells 10 TV stations to Gray Media

L.A. media mogul Byron Allen sells 10 TV stations to Gray Media

Media mogul Byron Allen has reached a deal to sell 10 television stations for $171 million to Atlanta-based Gray Media.
Gray and Allen Media Group announced the agreement Friday.
Allen's stations in Huntsville, Ala., Montgomery, Ala., Ft. Wayne, Ind., Lafayette, La., and Paducah, Ky., were part of the transaction. The stations each have affiliations with one of the Big Four broadcast networks: ABC, Fox, NBC and CBS.
The move furthers Allen's retrenchment after a $1-billion buying spree in recent years. Allen had a goal of becoming the largest independent television operator in the U.S. But the build-up — which came during an increasingly challenging period for broadcast TV — left the Los Angeles-based company burdened with debt.
This spring, Allen Media Group hired investment banking firm Moelis & Co. to sell his network-affiliate television stations.
Allen Media Group, which was founded by Allen in 1993, continues to own television channels, entertainment studios and the Weather Channel.
The Los Angeles entrepreneur and former stand-up comedian had been steadily expanding his empire for more than a decade.
With the purchase of Allen's stations, Gray moves into three new television markets: Tupelo, Miss.; Terre Haute, Ind.; and West Lafayette, Ind.
Gray owns a second station in several of the other locations. The company said in a statement that the combination, known in the industry as a 'duopoly,' will allow it to provide 'expanded local news, local weather, and local sports programming.'
The deal, which requires the approval of the Federal Communications Commission, should be complete by year's end, the companies said.
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time18 minutes ago

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Decoding the Rowan Williams MiM Marketing Model

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The American Click: How Facebook Likes Influence Shop-Based Content in the USA
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time3 hours ago

  • Time Business News

The American Click: How Facebook Likes Influence Shop-Based Content in the USA

You'd be forgiven for thinking likes on Facebook are dead. Public counters are mostly hidden. Comments and shares steal the spotlight. But when it comes to Facebook's Shop-integrated content—especially in the U.S.—likes still matter. A lot. In a space where algorithmic trust and consumer psychology overlap, likes act as subtle validators. They hint at popularity, legitimacy, and relevance. And when your Shop post appears in a scroller's feed beside sponsored competitors, those tiny thumbs-up can be the difference between a bounce and a click. So, why do Facebook likes still hold influence in the USA's evolving social commerce landscape? And where does the practice of buying likes (yes, including the USA Facebook likes ) fit into this ecosystem of credibility and conversion? American consumers have grown suspicious of overly-polished digital storefronts. But they also crave social proof. On Facebook, where familiarity fuels decisions, likes still work as frictionless validators. Especially in Shop-linked content, likes create what marketers call perceived traction . It's a psychological nudge: 'If others liked it, maybe I should care too.' This matters even more when you're introducing a product to a new audience—likes can offset skepticism by suggesting community approval. For small brands trying to gain visibility in a saturated feed, even 100 likes from the real US-based user accounts can be enough to make a product post feel 'seen.' That's why many emerging sellers quietly purchase US likes for Facebook—to simulate momentum while their organic base builds slowly. The Facebook Shop ecosystem is built to reduce steps between discovery and purchase. But the system still leans heavily on engagement metrics—likes included—for algorithmic placement. That means more likes can translate into higher visibility, especially among local and demographically-targeted audiences. In the U.S., where mobile-driven shopping and community-focused buying trends dominate, these micro signals feed the machine. A product with zero engagement looks risky. But one with 45 USA likes on Facebook, even passively earned (or purchased), feels more viable. It's not just about visibility. It's about inertia. If the post looks active, users are more likely to tap. Let's be clear—buying likes is controversial. But it's also widely practiced. And when executed carefully (read: not in bulk, not with bots, not overnight), it can function as reputation scaffolding. Not manipulation, but social proof buffering. The phrase buy USA Facebook likes trends for a reason. U.S.-based likes carry more algorithmic and psychological weight for American shoppers. A buyer in Austin is more likely to trust likes from a familiar geographic sphere than random names with no visible relevance. It signals proximity, which implies legitimacy. Of course, the danger lies in misuse: overdoing it, mixing in low-quality engagement, or using services that don't match the intended audience. Authenticity still matters. But buying likes isn't inherently inauthentic—it depends on the execution and the intent. Facebook's current content-ranking model blends user interest, post engagement, and post type. While video and carousel posts generally get priority, Shop-integrated content that garners early interaction—including likes—gets nudged further. For new or mid-tier sellers, that nudge can make or break reach. Especially when the budget for boosting posts is limited. Buying a small batch of Facebook likes from the USA users can kickstart an algorithmic feedback loop: higher engagement = higher ranking = more organic reach. This matters most during time-sensitive promotions or product drops, where a stall in the first hour can mean invisibility for the rest of the campaign. Not all likes are created equal. Facebook knows this. And increasingly, so do consumers. That's why many growth-focused marketers now avoid generic like-buying packages that deliver irrelevant or foreign accounts. If your brand is U.S.-centric, choosing likes from the US-based users isn't just preferable—it is necessary. They align your visible metrics with your actual audience, which makes retargeting and lookalike ad strategies more effective. It also helps avoid red flags. A Facebook post about handmade jewelry in Kansas getting 700 likes from Southeast Asia? That's a trust-breaker. Buying USA Facebook likes—in moderation—avoids this pitfall. One site that consistently stands out in this space is . Operating since the early 2010s, fbskip has built a reputation as a reliable source of real Facebook and Instagram likes, with specific options for USA-based engagement. Their services are designed for authenticity—not inflated numbers—and offer a spectrum of targeted packages to suit small sellers and established brands alike. Whether you're aiming to grow gradually or just need a small boost for a new campaign, their user-friendly platform makes it easy to explore ethical, real-user interaction. The short answer: yes, but indirectly. Likes influence perception. Perception influences click-through. Click-through influences Facebook's ranking of your content. And higher-ranked posts get more Shop traffic. For small businesses without a dedicated content team or ad strategist, likes become the cheapest form of engagement signaling. They don't guarantee conversion. But they improve the context in which a decision is made. Boutique beauty brands use likes to add weight to skincare routine videos. Local fashion resellers tag U.S. likes to make their story highlights more trustworthy. Indie bookstores post seasonal product shots and seed them with 30–50 USA likes to increase story impressions. Subscription coffee startups rely on steady Facebook likes from the USA users to boost organic reach for their bundle promotions. In each case, likes act not as clout, but as contextual validators. They reassure, without needing to impress. Buying US Facebook likes can improve trust and geo-relevance. Organic reach often favors posts with early engagement—including likes. Shop-integrated content performs better when supported by visible validation. Avoid bulk packages from unrelated regions—they risk undermining credibility. USA likes on Facebook posts help build retargeting audiences within the U.S. market. Use likes to frame perception, not fake popularity. The keyword buy Facebook likes USA on Google and the offers you find there should be viewed as a tactic, not a strategy. In the U.S. retail content space, where Facebook still drives discovery and trust, likes are not dead currency. They're shorthand. A sign that others noticed. A sign that maybe, just maybe, this post is worth clicking through. That doesn't mean every brand should buy Facebook likes. But dismissing them outright? That's ignoring one of the few metrics Facebook still lets users see and interpret. For Shop-based content, especially among U.S. audiences, likes remain part of the buying funnel—quietly, invisibly, but decisively. Because in the era of scrolling commerce, the American click doesn't come from nowhere. It follows a signal. And sometimes, that signal looks like a thumb. TIME BUSINESS NEWS

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