FAE Beauty partners with Unicommerce to streamline its quick commerce operations
FAE Beauty, also known as Free and Equal Beauty, has partnered with Unicommerce eSolutions to streamline its online operations and enhance quick commerce capabilities.
With Unicommerce's Uniware system, FAE Beauty can manage inventory across all marketplaces, ensuring smooth operations across pan-India. The technology eliminates manual processes, such as raising purchase orders, increasing operational speed and reducing complexities.
Unicommerce's plug-and-play integration empowers FAE Beauty to process quick commerce orders on platforms like Blinkit efficiently by managing bulk deliveries at centralised warehouses and further distribution to dark stores. A centralised Unicommerce dashboard ensures timely deliveries and prevents stock-outs, enabling FAE Beauty to meet consumer demands speedily.
With this solution, FAE Beauty is now equipped to handle the dynamic demands of quick commerce platforms while maintaining exceptional service quality.
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Fashion Value Chain
26-05-2025
- Fashion Value Chain
Lipsticks Redefining India's Beauty Standards
Arya Prameh, Fashion Management Scholar, National Institute of Fashion Technology, Daman Dr Vidhu Sekhar P, Assistant Professor, Department of Fashion Management Studies, National Institute of Fashion Technology, Daman The Indian beauty market is experiencing a significant shift toward inclusivity, as consumers increasingly demand products that cater to the full spectrum of skin tones, undertones, and gender identities. Social media and pop culture have amplified conversations around colour theory and undertones, empowering consumers to seek out brands that acknowledge and celebrate diversity rather than perpetuate one size fits all solutions. This has led to a rise in gender neutral campaigns and product portfolios, with brands recognizing the need to move beyond traditional beauty standards and include men, non-binary, and transgender individuals as well. Consumers are now vocal about their expectations, pushing brands to be more exclusive in their offerings and transparent in their marketing, especially regarding the representation of real, unfiltered beauty. FAE Beauty, founded by Karishma Kevalramani, seized this opportunity and built its brand ethos around inclusivity and authenticity. Recognizing that nearly 27% of the Indian market, primarily those with brown to dark brown skin tones, had been neglected by mainstream cosmetics, FAE Beauty developed products specifically formulated for Indian skin, with shades and undertones that resonate with the country's diverse population. The brand's commitment to inclusivity is reflected in its strict no Photoshop policy, ensuring that all images are unedited and that consumers see products as they truly are, free from unrealistic beauty standards. By listening closely to customer feedback and prioritizing their needs, FAE Beauty has cultivated a loyal community that feels seen and represented in the beauty space. Looking ahead, sustainability is poised to play a transformative role in the future of the lipstick market. As Gen Z and other environmentally conscious consumers increasingly prioritize eco-friendly choices, brands are being called upon to innovate in both packaging and formulation. Sustainable packaging, using biodegradable, refillable, or recyclable materials, can significantly reduce environmental impact by minimizing waste and lowering carbon emissions. At the same time, clean and responsible formulations are becoming more important, aligning with the broader movement toward planet friendly beauty products. In this evolving landscape, brands that champion both inclusivity and sustainability are likely to lead the next wave of growth in India's beauty industry.
Time of India
21-05-2025
- Time of India
Tata 1mg partners with Unicommerce to boost e-commerce efficiency
New Delhi: Digital healthcare platform Tata 1mg has partnered with SaaS-based e-commerce enablement platform Unicommerce to streamline its backend operations and boost delivery efficiency across India. The integration of Unicommerce's technology will automate order processing, improve inventory accuracy, and enhance demand forecasting—ensuring timely product availability and delivery across 1,000+ Indian cities. The system also allows for efficient batch tracking, helping identify expired or defective products and triggering alerts to protect consumer safety. The collaboration aims to optimise fulfilment of Tata 1mg's own-brand products, including nutraceuticals, kids' and women's nutrition, protein drinks, and wellness items for diabetes, pregnancy and lactation. With Unicommerce's multi-channel order and warehouse management systems, Tata 1mg can now manage orders received via its website and partner marketplaces more effectively, leading to a smoother customer experience. Ketan Bhatia, Vice President – Consumer Products, Tata 1mg, said, 'As a leading online health and wellness brand, we're focused on delivering a seamless shopping experience. Our partnership with Unicommerce strengthens our e-commerce operations to enhance the buying experience for our customers across the country." Speaking about the association, Kapil Makhija, MD & CEO of Unicommerce said, 'Healthcare brands are embracing technology to optimise their digital channels, providing timely deliveries to end customers, which is a critical factor in this sector. We are privileged to support Tata 1mg in their journey to offer rich wellness experiences.
Fashion Value Chain
15-05-2025
- Fashion Value Chain
Unicommerce Processes 2 Cr+ Q-Commerce Orders in FY25
Unicommerce, a leading SaaS platform for e-commerce enablement, has successfully processed over 2 crore quick-commerce order items in FY25 through its flagship platform Uniware. This significant volume was achieved via Uniware's integration with India's top quick-commerce (Q-commerce) platforms. The system allows brands to process bulk shipments from their warehouses to Q-commerce mother hubs in real time, ensuring speed, accuracy, and operational efficiency. The seamless integration enables real-time order alignment, smarter inventory allocation, and automated shipment management through pre-linked B2B courier partners. It also ensures compliance with GST e-invoicing and e-way bill mandates. Categories that have seen major benefits from this capability include personal care, nutraceuticals, toys, snacks, fashion accessories, apparel, and home décor. With the Indian quick commerce market expected to grow at a 16.6% CAGR between 2025 and 2029, reaching a projected US$9.95 billion by 2029, platforms like Unicommerce are helping brands meet the rising demand for 10–20 minute delivery expectations. Kapil Makhija, MD & CEO of Unicommerce, stated: 'Quick commerce is reshaping consumption behavior and retail expectations. Unicommerce is proud to support brands with scalable, tech-enabled solutions that align with this high-speed delivery model.' Uniware offers a centralised dashboard to manage orders from D2C websites, marketplaces, offline stores, and Q-commerce platforms, empowering brands with real-time inventory visibility and streamlined fulfilment.
