Pixel 10 Pro Launch Dates Are Later Than Expected
Pixel 9 Pro Fold
Ewan Spence
Google may be inviting a small pool of influencers to an early preview of the Pixel 10 and Pixel 10 Pro; however, the rest of the world might have to wait an extra week to see the latest Android-powered flagships.
Initial reports suggested an event on Aug 13, but signs now point to a Made By Google event one week later.
The new details come from the team at Android Headlines. The event will now take place on Wednesday, Aug 20, with the announced hardware going on retail sale on Thursday, Aug 28. While plans may change, Google is expected to announce four new handsets.
The flagship Pixel 10 Pro and the larger Pixel 10 Pro XL will undoubtedly be the backbone of the four phones launched. These will come with the highest spec camera, memory, and storage options, tailored to Google's mobile artificial intelligence vision. Google's third foldable, the Pixel 10 Pro Fold, will follow last year's trend and continue to be part of the main line of Pixels.
The only non-Pro handset is the Pixel 10, and that might be the most interesting Pixel in terms of positioning and market impact, as I've noted previously:
"While the headlines will no doubt focus on the extra features in the Pixel 10 Pro and the larger display of the Pixel 10 Pro XL, the Pixel 10 may have the heaviest impact on the market. The camera's hardware and software will be pushed to the limit, the latest version of Android will steer the conversation around mobile AI towards Google's vision, and the issue of the longevity of mid-range handsets will remain a point of discussion."
The proposed dates of Aug 20 for launch and Aug 28 for availability would put the Pixel 10 launch one week later than last year's Pixel 9 family; 2024's Made By Google event was held on Aug 13, with retail releases on Aug 22 for the Pixel 9 and Pixel 9 Pro XL—he Pixel 9 Pro was delayed to Sept. 4.
Now read more about the impact of the Pixel 10 and Pixel 10 Pro smartphones on the Android market...
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