
UAE travellers report $4.6mn savings via dnata-Emirates NBD card in 2024
UAE travellers saved AED 17 million ($4.6 million) in 2024 through the dnata Travel and Emirates NBD co-branded credit card programme, bringing total savings to AED 209 million since its launch in 2006.
The programme, which offers up to 15 per cent back in dnata Points on purchases at dnata Travel, World Duty Free, and other outlets, saw more than 10,000 travellers benefit from the scheme last year.
Cardholders earned an additional AED5.6 million in dnata Points during the same period.
UAE travellers save big
The programme's highest redemption in 2024 came through dnata Travel's Instagram account, where a traveller used 70,000 dnata Points towards a Maldives hotel booking worth AED 120,000.
The customer paid the remaining AED 50,000 with their Emirates NBD dnata World credit card, earning an additional AED 7,500 for future use.
Air tickets emerged as the most popular redemption category, accounting for 82 per cent of dnata Point usage, followed by hotels and accommodation at 13 per cent, cruise bookings at 1 per cent, and other services at 3 per cent.
The partnership has introduced new benefits for 2025, including 0 per cent interest instalment plans on dnata Travel purchases and school fees for up to 12 months at most UAE schools.
Cardholders can now access 'buy one, get one free' cinema tickets and 20 per cent savings on food and beverages at Reel Cinemas.
Additional travel perks include zero foreign transaction fees, access to over 1,000 airport lounges through Dragonpass, and AED 2,500 worth of travel vouchers upon card activation.
Customers can redeem points on dnataTravel.com or at any of dnata Travel's 13 UAE stores, with hotel rates starting from AED 205 or 205 dnata Points per person.

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