Sam Ryder & Jill Scott help Amazon kick off its biggest ever Prime Day
This year Prime day is the biggest ever - with four days of sales.
Amazon's biggest ever Prime Day is here and this year it's better than before - coming with live music, football challenges and even an Oasis-inspired photo op - thanks to a star-studded immersive experience in London.
Chart-topping singer and Eurovision hero Sam Ryder joined Lionesses legend Jill Scott today at the launch of Prime in a Box, a free pop-up celebrating the best of Amazon Prime.
The four-day Prime Day event is set to run through to Friday 11 July, giving members double the time to snap up epic deals across top brands including Bose, Dyson, Lego, Shark, GHD and more.
And to mark the shopping frenzy in style, visitors to the London pop-up can enjoy everything from live performances and beauty makeovers to gaming challenges, film screenings to the opportunity to test your football skills with the Lioness legend Jill Scott.
Sam kicked things off this morning with a surprise set on the Amazon Music stage, telling fans 'Stoked to be getting Prime Day started and keeping the energy going with some surprise live sets throughout the day!'
Meanwhile Jill put her football skills to the test against visitors, saying "It's brilliant to see Amazon shining a light on women's football in such a fun and creative way."
"From the pitch to Prime Day, it's all about inspiring the next generation and making the game more accessible."
Free Amazon Prime membership
Product Description
What can you expect at Prime in a box?
Live sets from Sam Ryder on the Amazon Music stage.
UEFA Shootout with Jill Scott, with prizes up for grabs.
An Amazon Beauty spa offering Prime Day deals on skincare and haircare.
A mini-cinema screening original Prime Video hits.
A gaming arcade and claw machines for fresh surprises.
A Reading Nook bringing books to life.
A photo moment recreating the iconic (What's the Story) Morning Glory? Oasis album cover - part of Amazon's new Oasis fan store.
John Boumphrey, Amazon UK's Country Manager, said 'This year's Prime Day is bigger and better than ever. There's never been a better time to be a Prime member and our pop-up brings all the benefits of Prime to life in a fun, interactive way.'
Prime Day runs until Friday 11 July, and you can visit Prime in a Box for free in central London to join the celebrations.
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The Guardian
32 minutes ago
- The Guardian
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Lionesses hero Hannah Hampton reveals elaborate plot to steal Spain goalkeeper's cheat sheet during penalty shootout
The goalkeeper was nominated for two prestigious awards this week Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) ENGLAND goalkeeper Hannah Hampton has revealed how she got the better of her Spanish counterpart during the Euro 2025 final. The Lionesses took world champions Spain to a penalty shootout last month when Alessia Russo cancelled out Mariona Caldentey's opener in Basel. Sign up for Scottish Sun newsletter Sign up 2 Hannah Hampton has revealed how she got the better of Spain goalkeeper Cata Coll in the Euro 2025 final penalty shootout Credit: Getty 2 Hampton took the Spain goalkeeper's bottle and threw it into the crowd so she couldn't use her notes Credit: Shutterstock Editorial With the score 1-1 after 90 minutes, the clash went to extra-time but the two nations could not be separated. Penalties were needed as a result - but one clever move gave Hampton the upper-hand. The goalkeeper took the water bottle belonging to Spain shot-stopper Cata Coll when she was not looking and threw it into the crowd of England supporters. Coll had planned to use the bottle as a 'cheat sheet' with individual notes on every Lioness for the shootout. READ MORE ON THE LIONESSES New heights Leah Williamson stuns in bikini with girlfriend as she lives it up in New York However, the genius move from Hampton left her empty-handed. The England hero told talkSPORT on Friday: "The Spanish keeper had it on her bottle. "So I thought when she was going in goal I'll just pick it up and throw it into the English fans so she can't have it." Hampton continued: "I never put it on a bottle because anyone can do that, so that's why I put it on my arm. CASINO SPECIAL - BEST CASINO BONUSES FROM £10 DEPOSITS "It wasn't hard, when she's in the goal it's on its own isn't it? You just pick it up? "When she saw my bottle in there instead, mine's blank but it has the same sponsors and stuff so I just put mine in there, chucked hers in with the fans and she had an empty bottle. Lionesses hero Hannah Hampton reveals incredible conversation with England fans before Chloe Kelly's decisive penalty "She was walking back and I was walking the other way and she was so confused, I was trying so hard not to burst out laughing!" The 24-year-old's plan worked as England went on to win the shootout 3-1 thanks to goals from Alex Greenwood, Niamh Charles and Chloe Kelly. Meanwhile, Hampton saved attempts from Ballon d'Or contenders Caldentey and Aitana Bonmati. The goalkeeper was named in the Team of the Tournament last week and yesterday earned a place on the Ballon d'Or shortlist as well as the Yashin Trophy shortlist. She is also in line to be awarded an MBE in the New Year Honours list.
