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Is using a sun umbrella linked to racial bias?

Is using a sun umbrella linked to racial bias?

The Star2 days ago
Culture clash: Captured images of a tiktok video in which a user claims that using a UV umbrella is linked to white supremacy. — TikTok
PARASOLS, or sun umbrellas, have long been a summer necessity in several Asian countries. It is easy to spot both men and women holding them over their heads in the streets of South Korea and Japan, to shield against the sunlight and strong UV rays.
However, a viral TikTok video claiming that the widespread use of such sunshades in Asia stems from underlying 'white supremacy' has stirred controversy and sparked heated debates over whether the issue is about racism or health.
In the video, titled 'Asians afraid of being dark', the TikToker questions why parasols are so popular in Asian countries. 'Someone needs to explain to me why Asians are so afraid of the sun,' she said.
'I promise you it's not that bad if you go a little darker ... A few minutes in the sun won't make your skin that dark.'
She then went on to imply that the fear of darker skin tones among Asians is linked to the bias of 'white supremacy', suggesting that such aversion stems from internalised ideals of lighter skin as superior.
The video has garnered over 600,000 views and more than 6,200 comments, many of which strongly push back against the assertion. One commenter wrote, 'I get headaches from just a short time in the sun. I don't care about getting darker. I just don't want to pass out in the street.'
Another user asked, 'If I get skin cancer, are you going to pay my hospital bills?' Others called out the oversimplification of health-conscious behaviour as racial bias. 'Avoiding sunburn and skin cancer is not white supremacy.'
Experts have weighed in as well, emphasising that UV umbrellas can be vital tools for sun protection, especially during record-breaking heat waves and intense ultraviolet radiation.
Dermatologists note that parasols can help prevent sunburn, premature ageing, sunspots, and even hair loss by shielding areas such as the face, neck, and scalp from direct sunlight.
Science supports these claims: according to a joint study by the Seoul Institute and Japan's Environment Ministry, the use of parasols can lower the perceived temperature by up to 10°C. By blocking direct rays and diffusing radiant heat, parasols create a shaded microclimate, reducing the risk of heat-related illnesses such as heatstroke.
Sunshades also offer eye protection by minimising glare and reducing the risk of cataracts and macular degeneration. Prolonged exposure to UV rays can also contribute to skin ageing and, in severe cases, skin cancer.
Proper parasol selection is key. Experts recommend choosing umbrellas with a white outer layer to reflect light and a dark-coated inner layer to absorb residual rays. Like sunscreen, their effectiveness wanes over time; parasols should be replaced every two to three years or when the UV coating deteriorates.
As summer heat intensifies, more people are relying on parasols for protection. Sales data from major Korean department stores also show a sharp rise in parasol purchases. From July 1 to 29, South Korean retail company Shinsegae reported a 44.3% increase in sunshade sales compared with the same period last year. Lotte and Hyundai department stores recorded jumps of 60%and 47% respectively.
Calling it an age-old solution to today's crippling heat problem, The Japan Times reported that Japan has surpassed every other nation in the world in its umbrella and parasol consum-ption, selling over 100 million annually.
Interestingly, even in the United States, where sunshades have traditionally been seen as niche accessories, parasols are gaining mainstream attention. The New York Post recently dubbed UV umbrellas the 'hottest summer trend', reporting that many Americans are turning to them for relief in increasingly oppressive weather. — The Korea Herald/Asia News Network
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Oasis Home targets RM10 million plus annual revenue from new halal health and wellness product line
Oasis Home targets RM10 million plus annual revenue from new halal health and wellness product line

The Sun

time9 hours ago

  • The Sun

Oasis Home targets RM10 million plus annual revenue from new halal health and wellness product line

PUCHONG: Oasis Home Holding Bhd expects to generate more than RM10 million in yearly revenue from its new halal health supplement and wellness product line developed under a joint venture with livestream marketing agency GIMCare (M) Sdn Bhd. CEO Datuk Jaden Teoh Yee Seang said the figure is based on performance benchmarks from GIMCare and its parent company, GIMmedia, which currently records RM30 million in gross merchandise value monthly across livestream and e-commerce channels. 'GIMCare is doing, in similar but not in the same category we're developing, over RM4 million to RM5 million in monthly revenue. So, if we're saying our yearly target is RM10 million, I think that's a comfortable and not exaggerating estimate. I think it's an attainable target,' he told reporters at the joint venture agreement signing ceremony today between Oasis Home's wholly owned subsidiary, Oasis Wellness International Sdn Bhd, and livestream marketing agency GIMCare (M). Teoh said the upcoming wellness range will prioritise strict regulatory compliance and halal certification. 'We are very good in sourcing the ingredients from overseas especially those who have trademark and also comes with clinical research, the ingredients of the supplements.' Teoh said the joint venture aims to tap into halal markets in Indonesia, Thailand and Vietnam, which have sizeable Muslim populations. 'For example, one of our guests today is from the Ministry of Health who works closely with counterparts in Thailand and Indonesia. If we meet the local requirements, adapting our products to regional markets will be straightforward,' he added. Teoh said Oasis Home's direct-to-consumer business model built on digital sales channels enables cost-efficiency and affordability. 'We don't pay rental or carry heavy operating costs. That's why we can offer premium wellness products at accessible prices. Wellness and healthcare don't have to be expensive but they must comply with regulatory standards.' The joint venture company, OG Alliance Sdn Bhd, will be incorporated with a start-up capital of RM500,000, with Oasis Wellness holding a 51% stake and GIMCare owning the remainder. GIMCare is a wholly owned subsidiary of GIMmedia Sdn Bhd, a multichannel network and top-tier livestream enabler recognised by platforms such as TikTok, Shopee and Lazada. The initial product pipeline includes marine collagen powder drinks, skin health supplements and children's immunity boosters. The products will be distributed via major platforms including TikTok, Shopee and Lazada. OG Alliance is expected to be incorporated by early September, with its first product launch scheduled for the end of the year. Teoh said digital platforms are driving growth in the wellness space, 'In July 2025, TikTok's wellness category alone recorded over RM80 million in monthly revenue. According to IMARC Group, Malaysia's health and wellness market is projected to grow from US$11.4 billion (RM48 billion) in 2024 to US$18 billion by 2033, at a compounded annual growth rate of 4.6%.'

Is using a sun umbrella linked to racial bias?
Is using a sun umbrella linked to racial bias?

The Star

time2 days ago

  • The Star

Is using a sun umbrella linked to racial bias?

Culture clash: Captured images of a tiktok video in which a user claims that using a UV umbrella is linked to white supremacy. — TikTok PARASOLS, or sun umbrellas, have long been a summer necessity in several Asian countries. It is easy to spot both men and women holding them over their heads in the streets of South Korea and Japan, to shield against the sunlight and strong UV rays. However, a viral TikTok video claiming that the widespread use of such sunshades in Asia stems from underlying 'white supremacy' has stirred controversy and sparked heated debates over whether the issue is about racism or health. In the video, titled 'Asians afraid of being dark', the TikToker questions why parasols are so popular in Asian countries. 'Someone needs to explain to me why Asians are so afraid of the sun,' she said. 'I promise you it's not that bad if you go a little darker ... A few minutes in the sun won't make your skin that dark.' She then went on to imply that the fear of darker skin tones among Asians is linked to the bias of 'white supremacy', suggesting that such aversion stems from internalised ideals of lighter skin as superior. The video has garnered over 600,000 views and more than 6,200 comments, many of which strongly push back against the assertion. One commenter wrote, 'I get headaches from just a short time in the sun. I don't care about getting darker. I just don't want to pass out in the street.' Another user asked, 'If I get skin cancer, are you going to pay my hospital bills?' Others called out the oversimplification of health-conscious behaviour as racial bias. 'Avoiding sunburn and skin cancer is not white supremacy.' Experts have weighed in as well, emphasising that UV umbrellas can be vital tools for sun protection, especially during record-breaking heat waves and intense ultraviolet radiation. Dermatologists note that parasols can help prevent sunburn, premature ageing, sunspots, and even hair loss by shielding areas such as the face, neck, and scalp from direct sunlight. Science supports these claims: according to a joint study by the Seoul Institute and Japan's Environment Ministry, the use of parasols can lower the perceived temperature by up to 10°C. By blocking direct rays and diffusing radiant heat, parasols create a shaded microclimate, reducing the risk of heat-related illnesses such as heatstroke. Sunshades also offer eye protection by minimising glare and reducing the risk of cataracts and macular degeneration. Prolonged exposure to UV rays can also contribute to skin ageing and, in severe cases, skin cancer. Proper parasol selection is key. Experts recommend choosing umbrellas with a white outer layer to reflect light and a dark-coated inner layer to absorb residual rays. Like sunscreen, their effectiveness wanes over time; parasols should be replaced every two to three years or when the UV coating deteriorates. As summer heat intensifies, more people are relying on parasols for protection. Sales data from major Korean department stores also show a sharp rise in parasol purchases. From July 1 to 29, South Korean retail company Shinsegae reported a 44.3% increase in sunshade sales compared with the same period last year. Lotte and Hyundai department stores recorded jumps of 60%and 47% respectively. Calling it an age-old solution to today's crippling heat problem, The Japan Times reported that Japan has surpassed every other nation in the world in its umbrella and parasol consum-ption, selling over 100 million annually. Interestingly, even in the United States, where sunshades have traditionally been seen as niche accessories, parasols are gaining mainstream attention. The New York Post recently dubbed UV umbrellas the 'hottest summer trend', reporting that many Americans are turning to them for relief in increasingly oppressive weather. — The Korea Herald/Asia News Network

Johnson & Johnson launches The 3rd Opinion in Asia Pacific: a new term to elevate the patient voice in the lung cancer treatment journey
Johnson & Johnson launches The 3rd Opinion in Asia Pacific: a new term to elevate the patient voice in the lung cancer treatment journey

The Sun

time3 days ago

  • The Sun

Johnson & Johnson launches The 3rd Opinion in Asia Pacific: a new term to elevate the patient voice in the lung cancer treatment journey

• Newly published research shows up to 77% of patients in Asia Pacific trust and rely on their physicians to decide their treatment for them despite 69% of physicians encouraging patients to engage in shared decision making1. • A new term, coined The 3rd Opinion, is designed to spark a social movement that empowers patients to recognize their vital role in shared decision-making, in a region that is disproportionately impacted by lung cancer2. SINGAPORE - Media OutReach Newswire - 1 August 2025 - Today, on World Lung Cancer Day, Johnson & Johnson announced the launch of The 3rd Opinion, the patient's own opinion, a new term that seeks to elevate the patient voice and transform the treatment journey of lung cancer across Asia Pacific by enhancing shared decision making. With significant scientific advancements and more lung cancer treatments becoming available, it is essential for patients to understand their options and actively engage in their care. Johnson & Johnson seeks to empower patients, amplify their voices and ensure that collaborative care becomes a reality for every patient. According to newly published data on NSCLC patient preferences in Future Oncology, up to 77% of patients in Asia Pacific trust and rely on their physicians to decide their treatment for them despite 69% of physicians encouraging patients to engage in shared decision making[1]. Cultural norms around stigma, not questioning authority, and limited understanding of the disease can often be major barriers causing patients not to voice concerns or ask questions, even when healthcare professionals actively encourage their input. 'Being diagnosed with lung cancer is overwhelming. It's natural for patients to seek clarity, often by pursuing a second opinion, to better understand their condition and treatment options. However, patients often hesitate to express their concerns and treatment goals, causing them to be overlooked in the decision-making process. By creating space for the patient's own opinion, The 3rd Opinion, creates a new way of thinking about lung cancer treatment and empowers patients to find their voice,' said Anthony Elgamal, Vice President of Oncology, Johnson & Johnson Innovative Medicine Asia Pacific. Lung cancer has the highest incidence and mortality rate of all cancers worldwide, with more than 2.5 million people diagnosed every year, and Asia makes up 63% of all patients[2]. Up to 85% of lung cancers are non-small cell lung cancer (NSCLC) and Asians are more prone to certain genetic mutations than the rest of the world. One of the most prevalent is a mutation known as EGFR where 30-40% of all NSCLC diagnoses are in Asia, compared to 10-15% in the United States and Europe[3][4][5]. Often being diagnosed at a late stage, less than 20% of people with these genetic mutations survive beyond five years[6], and up to 40% never get the chance to receive a subsequent therapy after first-line treatment.[7][8][9] 'With the disproportionately high prevalence of certain NSCLC mutations in Asia Pacific, we need to think differently about how we treat patients and what more we can achieve with the first treatment. Treatment options have become increasingly complex and clinical decision making should comprehensively consider disease characteristics, patient treatment goals and values, and aim for an individualized balance between survival, longer lasting disease control and side effects. When shared decision making includes all available options, the final decision can be made collaboratively,' said Prof James Chih-Hsin Yang, Director of National Taiwan University Cancer Center and key advocate for The 3rd Opinion initiative. Mark Brooke, Chief Executive Officer of Lung Foundation Australia, co-author of the Future Oncology publication and an advocate of The 3rd Opinion agreed, 'The physician and patient dynamic is one of trust, but we cannot rely on that alone. The consequence is a potential disconnect between the patient and their healthcare professional around treatment preferences and personal goals. For patients, they often want more time above all else - to witness life's milestones, more moments with loved ones, and more opportunities to simply live. Patients need to be equipped with adequate disease and treatment information, so they can communicate what matters most to them'. The 3rd Opinion will be launched across multiple markets with educational resources, including a Lung Cancer Book of Answers in China, a patient empowerment video and various shared decision making tools across Asia Pacific to spark a social movement that encourages patients to confidently articulate their personal goals for treatment. The creation of a neologism, like The 3rd Opinion, ensures shared decision making becomes accepted into clinical practice and in turn fosters an environment where the doctor's expertise and the patient goals come together to design the best treatment plan. [1] Chee Khoon Lee et al. Navigating advanced lung cancer care, patient–physician alliance, cancer stigma, and psychosocial support in Asia-Pacific: perspectives from patients, caregivers, and physicians. DOI: 10.1080/14796694.2025.2499511 [2] Natia Jokhadze MD, Arunangshu Das MBBS, Don S. Dizon MD. Global cancer statistics 2022: GLOBOCAN estimates of incidence and mortality worldwide for 36 cancers in 185 countries. Volume 74Issue 3CA: A Cancer Journal for Clinicians pages: 224-226 First Published online: April 4, 2024 [3] Keedy VL, et al. American Society of Clinical Oncology Provisional Clinical Opinion: Epidermal Growth Factor Receptor (EGFR) Mutation Testing for Patients with Advanced Non-Small-Cell Lung Cancer Considering First-Line EGFR Tyrosine Kinase Inhibitor Therapy. Journal of Clinical Oncology. 2011; 29(15): 2121-2127. [4] Ellison G, et al. EGFR Mutation Testing in Lung Cancer: a Review of Available Methods and Their Use for Analysis of Tumour Tissue and Cytology Samples. Journal of Clinical Oncology. 2013; 66(2): 79-89. [5] Korpanty G, et al. Biomarkers That Currently Affect Clinical Practice in Lung Cancer: EGFR, ALK, MET, ROS-1, and KRAS. Frontiers in Oncology. 2014; 4: 204. [6] Bazhenova L, Minchom A, Viteri S, et al. Comparative clinical outcomes for patients with advanced NSCLC harboring EGFR exon 20 insertion mutations and common EGFR mutations. Lung Cancer. 2021;162:154-161.​ [7] Nieva J, Karia PS, Okhuoya P, et al. A real-world (rw) observational study of long-term survival (LTS) and treatment patterns after first-line (1L) osimertinib in patients (pts) with epidermal growth factor receptor (EGFR) mutation-positive (m) advanced non-small cell lung cancer [ESMO abstract 1344P]. Ann Oncol. 2023;34(suppl 2):S774 ​ [8] Lee JY, Mai V, Garcia M, et al. Treatment patterns and outcomes of first-line osimertinib-treated advanced EGFR mutated NSCLC patients: a real-world study [IASLC abstract EP08.02-082]. Presented at: IASLC 2022 World Lung Conference on Lung Cancer; August 6-9, 2022; Vienna, Austria.​ [9] Girard N, Leighl NB, Ohe Y, et al. Mortality among EGFR-mutated advanced NSCLC patients after starting frontline osimertinib treatment: a real-world, US attrition analysis. Presented at: the European Lung Cancer Congress; March 29-April 1, 2023; Copenhagen, Denmark. Poster 19P.​

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