M&S announces major change to clothes shopping & it's good news for parents
The British retailer is set to extend the refund policy on children's clothing.
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M&S will become the first high street shop in the country to offer a refunds with 365 days off purchase.
The comprehensive coverage will apply to all children's garments, with footwear and accessories excluded.
Parents can now return any item within a full year for a complete refund if the clothing fails to meet the store's quality standards.
This move will significantly extend consumer protection beyond typical return periods.
In turn, it reflects the company's confidence in its product durability and construction standards.
This new policy represents a shift in retail practice, offering families added protection for their purchases.
Protected purchases
So parents may want to get shopping, as everything from summer buys to back to school clothing is fair game.
The guarantee covers the retailer's entire children's range, including the school uniform collection, everyday essentials, and baby clothing lines.
This initiative builds upon the company's existing 100-day extended returns policy for back-to-school items, which was introduced in 2024.
And for those shopping for rapidly growing youngsters, this extended returns period will be even more of a draw.
Savvy mums race to Tesco as school uniform is reduced to just four PENCE
Sustainable clothing
The guarantee is part of M&S' Another Life initiative, which focuses on the retailer's sustainability efforts.
This programme focuses four key principles: rewear, repair, recycle, and resale.
And all children's clothing at M&S abides by responsible sourcing practices.
The cotton is sourced entirely from responsible suppliers and more than 90% of the polyester comes from recycled materials.
This range also features practical design elements, including adjustable waistbands, growth-proof hems, and coats with labels designed to accommodate numerous names for hand-me-downs.
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If you need to replace your kid's school uniforms (do they ever stop growing?) then you're in luck, thanks to our partnership with Quidco you can save £15 on your school uniform shop at M&S.
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M&S has identified the childrens wear range as an area for potential growth, as it aims to attract more family shoppers.
Earlier this year, the shop reduced prices by up to 20% on more than 100 everyday essential items for children.
"At M&S, exceptional quality products are at the heart of everything we do," said Kidswear director at M&S, Alexandra Dimitriu.
"Quality and durability are in our DNA, and are an important part of our Plan A roadmap as we move toward a more circular economy.
"In Kidswear, our customers have always trusted us for the hand-me-down quality of our clothing, knowing that every single item they buy, whether it is a pair of joggers, a dress, or a piece of school uniform, is of exceptional quality and trusted value.
"With an authoritative lead in quality, we're going one step further to give our customers the confidence that any item of kids' clothing they purchase is made well and made to last and can be given Another Life when their children grow out of it.
"As a mum myself, I know just how important this is."
More on clothes buys
The high street chain also recently launched its "biggest sale" with up to 50% off select clothing items.
Plus, a huge change to school uniform costs that could push up prices.
And a little-known way for parents to get free and cheap school uniforms, saving up to £150.
A £2.50 hack can be used to prolong the life of your kid's school uniform.
And a major supermarket has brought back £5 school uniform bundle, which includes two polo shirts, a sweatshirt, and trousers or a skirt.
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