I've made £10k on Vinted in 2 years – here's exactly why your items aren't selling, and how you can turn things around

The Irish Sun

28-04-2025

A WOMAN who has made a staggering £10,000 on Vinted in two years has shared the top reason you're items aren't selling on the app.
Kel regularly shares tips and tricks on her TikTok page, and shared a new video in which she explained just how important it is to write a good description for your items.
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Kel has made a whopping £10,000 in just two years by selling on Vinted
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She explained how important it is to list every possible way of describing an item - as people call items different things
Credit: tiktok/@kel.sells
"You've given me absolutely nothing when it comes to reaching the search terms,"
"The be all and end all is - people call things different things.
"So something you describe as mustard, someone might describe as ochre.
"What you call a smock dress, someone might call a tiered dress.
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"What you call leopard print, someone might call animal or cheetah print.
"You've really got to open your mind up as to how other people would describe something, if that makes sense.
"It's almost like slang in different areas of the country."
In fact, Kel - who saves 100kg of textiles from landfill every fortnight through her reselling business - said the best thing to do is to "treat the buyer as if they're stupid".
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So, while Vinted only allows you to list two colours for an item, if it's got more than two colours - you need to list them in the description.
"Take these tips from someone that has done this for a living for the last five years," she continued.
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"If you've got like a really funky Y2K top, what sort of vibe is it giving you? Literally write down what you see.
"A little bit like catchphrase if you will!"
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"Vinted 101 tips for improving your descriptions and helping you sell MORE," Kel captioned her video.
"Do you hashtag the keywords or just use commas?" one person asked in the comments section.
To which Kel replied: "I normally pop visual sentences then in a bottom paragraph spout a load of relevant words."
Speaking of visuals, Kel, who also runs a
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Do you need to pay tax on items sold on Vinted?
QUICK facts on tax from the team at Vinted...
The only time that an item might be taxable is if it sells for more than £6,000 and there is profit (sells for more than you paid for it). Even then, you can use your capital gains tax-free allowance of £3,000 to offset it.
Generally, only business sellers trading for profit (buying goods with the purpose of selling for more than they paid for them) might need to pay tax. Business sellers who trade for profit can use a tax-free allowance of £1,000, which has been in place since 2017.
More information here:
"Tidy your room and get your blinds open. I'm telling you - daylight is your bestie," she began in
"Make sure you capture any labels that INCLUDE the size/material composition.
"It saves the buyer messaging and asking questions if the answers are in front of them.
"This also helps cover your tracks if the buyer doesn't read your description properly."
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She also said it's important to "show the condition of the items clearly and HONESTLY" - including any flaws.
If you don't, "the buyer will only raise an issue and put you out of pocket for a return".
"Be honest and thorough, express the description through the quality of the images you upload," she wrote in the caption.
"Believe it or not, not everyone reads what you write and prefer a visual."
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She saves 10kg of textiles from landfill every fortnight through her reselling
Credit: tiktok/@kel.sells