Nissan mulls making rebadged pickups for Honda in the US

Yahoo

14-07-2025

Nissan Motor is considering supplying US-made vehicles to Honda Motor for sale in the US, as the two Japanese automakers look to continue strengthening their global collaboration. According to local reports, Nissan is considering producing rebadged versions of its Frontier pickup trucks at its under-used plant in Canton, Mississippi, for Honda to sell in the US market.
According to the source, this is just one of a number of possible deals that are being discussed by the two automakers. If it goes ahead, the deal would help alleviate for both companies the effects of the recently imposed 25% import tariffs by the US government, by increasing the proportion of US-made vehicle sales locally.
The deal would also help Nissan improve profitability by increasing capacity utilisation at the Canton plant, while also allowing Honda to expand its passenger vehicle line-up to include pickup trucks – one of the US' most popular vehicle segments.
Nissan recently agreed to produce a rebadged version of its Rogue SUV in the US for Mitsubishi Motors, with sales scheduled to start later this year, as well as its next generation Leaf battery electric vehicle (BEV) from the second half of 2026.
Nissan and Honda are also understood to be discussing collaborating in other vehicle segments, as well as software.
"Nissan mulls making rebadged pickups for Honda in the US" was originally created and published by Just Auto, a GlobalData owned brand.
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