
EU to submit countermeasures on US goods to avert looming tariffs
The Commission said on Wednesday its primary focus was to achieve a negotiated outcome with the United States to avert 30% U.S. tariffs that U.S. President Donald Trump has said he will impose on the 27-nation bloc on August 1.
European Trade Commissioner Maros Sefcovic will speak with Lutnick on Wednesday afternoon, the Commission said, before Commission officials brief EU ambassadors on the state of play.
The Commission said it would in parallel press on with potential countermeasures. It said it would merge its two sets of possible tariffs of 21 billion euros and 72 billion euros into a single list.
It added it would submit this to EU members for approval. No countermeasures would enter force until August 7. So far the EU has not imposed any countermeasures, agreeing to, but then immediately suspending, the first set in April.
The Commission may be buoyed by the initial deal struck between the United States and Japan.
European shares climbed more than 1% on Wednesday, led by automobile stocks, after Trump revived hopes for a trade deal with the EU following the U.S. agreement with Japan, which includes a 15% baseline rate.
EU diplomats were reluctant to provide early comments, instead saying they were picking through details of the U.S.-Japan deal, such as that Japan would buy more rice from the United States, but would keep existing tariffs on agricultural products.
Simon Evenett, professor of geopolitics and strategy at IMD Business School, said the 15% rate was lower than what Trump had recently threatened Japan with and it was notable that it appeared to apply to Japanese cars.
"Whatever the Japanese got will become the minimum for the EU negotiating objectives," he said.
($1 = 0.8524 euros)
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


The Independent
27 minutes ago
- The Independent
Global brands gearing up for 2025 China International Import Expo
As the eighth China International Import Expo approaches, both veteran participants and newcomers are preparing for the event in Shanghai from 5 to 10 November, and are expressing strong confidence in the platform's value for accessing the Chinese market and fostering international trade cooperation. The CIIE, China's premier import-themed trade fair, continues to attract global brands seeking to expand their presence in the world's second-largest economy. Companies across sectors view the expo as a vital platform for product launches and partnership development in China. CASETiFY, a global lifestyle brand specialising in customised tech accessories, will make its CIIE debut this year following substantial growth in the Chinese market. Vincent Au, general manager of CASETiFY Greater China, sees the expo as a strategic opportunity to strengthen connections with young Chinese consumers and local potential partners. 'The CIIE offers an ideal platform to amplify our brand presence among young Chinese consumers,' Au said. The company plans to showcase its latest product, including iPhone accessories and suitcases, while offering interactive customisation experiences for visitors. Goodfarmer Fresh Fruit Trading Corp, a fresh food retailer and CIIE veteran since 2018, exemplifies CIIE's impact on business growth. 'After introducing New Zealand's super-sized avocados at the fourth CIIE, we saw a 150 per cent growth the following year. Our 'black diamond' pineapples, launched at the fifth CIIE, achieved a 25-fold increase in weekly shipments,' said Zhang Jingzhen, general manager of the company's fruit brand division. Zhang credited CIIE for facilitating connections with nationwide buyers and distribution networks, noting that the platform has been vital for the company in establishing business relationships across China. The company plans to introduce several new products, including pineapples from Costa Rica and organic blueberries from Peru. Coating manufacturer Nippon Paint's 2024 CIIE debut yielded 16 partnership agreements with State-owned enterprises and industry partners. Wu Yalin, branding centre vice-president at Nippon Paint China, confirmed that these partnerships generated substantial business opportunities. This year, the company will showcase innovations across low-altitude aviation infrastructure, AI manufacturing solutions, residential construction materials, battery safety of new energy vehicles and sustainable development products. 'Our CIIE experience has strengthened our belief that investing in China means investing in the future. As we transition from CIIE newcomers to veterans, we aim to be not just participants and beneficiaries, but contributors,' Wu said. Bayer's seven-year CIIE participation has resulted in nearly 40 major cooperation agreements and the successful localisation of several products. The pharmaceutical firm has introduced over 100 innovative products and presented more than 50 'first releases' at previous expos. Zhang Lei, vice-president of communications for Bayer Group Greater China and North East Asia, said that the company will showcase healthcare and agricultural innovations across two exhibition venues covering 8,600 square feet this year, leveraging CIIE's 'spillover effect' to expand network in China. Japanese consumer electronics giant Sony is doubling its exhibition space to 3,230 square feet. Following previous success, Sony plans to showcase integrated solutions across software, hardware and gaming sectors, creating immersive experiences for visitors. 'CIIE can help foreign companies gain a deeper understanding of China's market as well as Shanghai's business environment,' said Li Yang, director of the external affairs department at Sony (China) Co Ltd.


The Independent
27 minutes ago
- The Independent
Billboard in LA vandalized with message declaring ‘Proud Boys love Sydney Sweeney' as jeans ad fallout continues
A billboard in the Los Angeles area has been vandalized with a message declaring that the 'Proud Boys love' Sydney Sweeney as the right-wing interest in the Euphoria star's American Eagle jeans ad continues. The message reads in full: 'Proud Boys love Sydney Sweeney. She has the best blue genes,' reports ABC Los Angeles. A driver who spoke to the station about the billboard said, 'I was pretty shocked to read that. Angry, scared, disappointed, I guess a mix of feelings.' It's not clear if the message was posted by the Trump-aligned Proud Boys or by another activist. 'If their intentions were to spread fear in the community by putting their name on something like that, although it could spread fear, I think the best thing we could do is not be fearful or scared of this kind of thing. That's the sort of feeling they want to promote,' the driver named Brandi added. This week, President Donald Trump waded into the controversy after it emerged that Sweeney is a registered Republican in Florida. 'If Sydney Sweeney is a registered Republican, I think her ad is fantastic,' he told reporters. In a separate post on Truth Social, Trump praised the ad for no being 'woke.' In the wake of Trump's comments, American Eagle's stock was up by 20 percent by he close of trading on Monday. Most of the hostile reception focused on videos that used the word 'genes' instead of 'jeans' when discussing the blonde-haired, blue-eyed actor. Critics found the most troubling was a teaser video in which Sweeney says, 'Genes are passed down from parents to offspring, often determining traits like hair color, personality and even eye color. My jeans are blue.' The video appeared on American Eagle's Facebook page and other social media channels but is not part of the ad campaign. Some critics saw the wordplay as a nod, either unintentional or deliberate, to eugenics, a discredited theory that held humanity could be improved through selective breeding for specific traits. Other commenters accused detractors of reading too much into the campaign's message. Some marketing experts said the buzz is always good, even if it's not uniformly positive. 'If you try to follow all the rules, you'll make lots of people happy, but you'll fail,' Allen Adamson, co-founder of marketing consultancy Metaforce said. 'The rocket won't take off.' In a statement posted on American Eagle's Instagram account last week, the retailer said the ad campaign 'is and always was about the jeans. Her jeans. Her story. We'll continue to celebrate how everyone wears their AE jeans with confidence, their way. Great jeans look good on everyone.' The message marked the first time the teen retailer responded to days of backlash since the ad with the tagline 'Sydney Sweeney has great jeans' launched last week. In the run-up to the ad blitz, the company's chief marketing officer told trade media outlets that it included 'clever, even provocative language' and was 'definitely going to push buttons.'


Sky News
28 minutes ago
- Sky News
US doubles reward for Venezuelan President Maduro's arrest to $50m
The US has doubled its award for the arrest of Venezuelan President Nicolas Maduro to $50m (£37.2m) as it accuses him of working with cartels to flood the US with fentanyl-laced cocaine. At the time Maduro was indicted in Manhattan federal court in 2020 on federal charges of narco-terrorism and conspiracy to import cocaine, the US offered a $15m reward for his arrest. Under US President Donald Trump's predecessor Joe Biden, the offer went up to $25m - the same amount the US offered for the capture of Osama bin Laden following the 11 September 2001 attacks. "Under President Trump's leadership, Maduro will not escape justice and he will be held accountable for his despicable crimes," Attorney General Pam Bondi said Thursday in a video announcing the new reward. Ms Bondi said the Justice Department has seized more than $700m in assets linked to Maduro, including two private jets, and said nearly seven tonnes of seized cocaine had been traced directly to the leftist leader. Venezuelan foreign minister Yvan Gil released a statement characterising the reward as "pathetic" and accusing Ms Bondi of orchestrating a "crude political propaganda operation". "We're not surprised, coming from whom it comes from. "The same one who promised a nonexistent 'secret list' of Epstein and who wallows in scandals for political favours," Mr Gil said, referring to the backlash Ms Bondi faced after the Justice Department announced last month that a long-rumoured "client list" of convicted sex offender Jeffrey Epstein does not exist.