
Buoyed by Lacoste, Coach, and Jimmy Choo, Interparfums grows by 5.8% in the first half of 2025
In the first half of 2025, sales of Lacoste's perfume segment rose by 42% to 52.2 million euros. The brand confirmed the positive trajectory it began in 2024, and Interparfums hopes it will reach 100 million euros in sales for the current financial year as a whole.
For its part, the fragrance segment of New York brand Coach grew by 24% between the first half of 2024 and 2025, reaching 106 million euros in sales thanks to the launch of the Coach For Men Eau de Parfum line in the first quarter, and Coach Women Gold in the second.
Lacoste, Coach, and Jimmy Choo fragrances in vogue
Jimmy Choo posted half-year sales of 104 million euros thanks to its "I Want Choo" women's franchise, launched in 2021 and soon to be expanded with a fourth iteration. The first-quarter launch of a new fragrance in the Jimmy Choo Man franchise also contributed to this.
Perfumes from Rochas reached 19.8 million euros (-3%), with the launch of the Rochas Audace and Eau de Rochas Néroli Azur lines, while Lanvin sales reached 19.5 million euros (-7%). Montblanc results were down 10%, slowed by the decline of the Montblanc Legend Red and Montblanc Legend Blue lines. The other brands (Karl Lagerfeld, Van Cleef & Arpels, Boucheron, Kate Spade, Moncler) reported stable cumulative sales of 52.6 million euros over the same period.
At group level, the situation is very different in each geographic zone. North America, Interparfums' main market, achieved sales of 164 million euros in the first half of 2025 (+15% on the same period in 2024), but the Group's forecasts point to a "more difficult" second half of the year.
In Asia, the dynamic remains positive in China and Japan, despite distribution continuing to weigh on the market. The region accounted for sales of 62.2 million euros in the first half.
Business in the Middle East affected by geopolitical crises
In Western Europe, the resumption of Lacoste's fragrance distribution and the Lacoste Original and Montblanc Explorer Extrême lines enabled the Interparfums group to achieve sales of 84.7 million euros over the first half of the 2025 financial year.
In Eastern Europe, the relaunch of Lacoste fragrances and good results from Lanvin and Karl Lagerfeld fragrances drove sales to 35.3 million euros over the same period (+15%). The Middle East suffered from the repercussions of existing conflicts in the region and a reduction in the number of points of sale. Sales in the region fell by 13% between the first half of 2024 and 2025, when they reached 24.9 million euros.
While Interparfums chairman and CEO Philippe Bénacin stressed an "increasingly complex environment", the group indicated that it could take comparable measures in the autumn should US tariffs reach 30% this August 1. For the time being, Interparfums estimates full-year sales for 2025 at €910 million.
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