MB: Mini-MAHA Pahang to cultivate agro boom in Temerloh
The inaugural event, which will run from Aug 14 to 17, aims to actively promote agriculture and agro-based industry products from across the state, and has attracted the participation of 100 entrepreneurs.
Menteri Besar Datuk Seri Wan Rosdy Wan Ismail said the exhibition is expected to draw 50,000 visitors and generate an estimated RM1.2 million in sales.
"Mini-MAHA is a scaled-down version of the country's premier agriculture expo, which is held biennially at the Malaysia Agro Exposition Park in Selangor. We hope to leverage this platform to boost the agro-food and food industries from all 11 districts in Pahang.
"Around 30 government departments and agencies will also be participating, each showcasing their products at dedicated booths throughout the four-day event. The latest agricultural technologies, methods and innovations will be on display for the public," he said at a press conference held at the Pahang State Farmers' Association fruit orchard here today.
Wan Rosdy said Temerloh was selected as the host location this year due to its strategic position as a central hub linking the eastern and western regions of the state.
"We plan to hold mini-MAHA every two years so that it does not coincide with the national-level MAHA in Serdang," he added.
He also said that the event would serve as a platform to inspire and expose the younger generation to career opportunities in agriculture.
More than 60 activities have been lined up during the event, including a fishing competition, free fruit giveaways, the launch of "Pahang Best" products, and a showcase of prize bulls (lembu sado).
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