CELH Q1 Earnings Call: Category Growth and Acquisition Integration Shape Outlook
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Celsius (CELH) Q1 CY2025 Highlights:
Revenue: $329.3 million vs analyst estimates of $342.3 million (7.4% year-on-year decline, 3.8% miss)
Adjusted EPS: $0.15 vs analyst expectations of $0.19 (24.1% miss)
Adjusted EBITDA: $69.69 million vs analyst estimates of $72.12 million (21.2% margin, 3.4% miss)
Operating Margin: 15.8%, down from 23.4% in the same quarter last year
Free Cash Flow Margin: 29.3%, down from 36.6% in the same quarter last year
Market Capitalization: $9.15 billion
StockStory's Take
Celsius's first quarter results were largely influenced by a combination of slower retail velocity, changes in promotional strategies, and challenging comparisons to the prior year's product launches. Management cited that cycling last year's major ESSENTIALS launch and a more balanced approach to promotions contributed to the sales decline. CEO John Fieldly noted, 'We got off to a slow start and we have more of a balanced approach this year,' highlighting the company's recalibration in response to shifting consumer trends and increased competition.
Looking ahead, management's forward guidance centers on operational integration of the recently acquired Alani Nu brand and a focus on innovation to regain momentum. CFO Jarrod Langhans pointed out that gross margin improvements from sourcing efficiencies are expected to persist in the near-term, though he acknowledged uncertainties related to tariffs and inflation later in the year. The company plans to leverage its stronger retail presence and new marketing initiatives, anticipating that easier year-over-year comparisons and expanded shelf space will help drive recovery in subsequent quarters.
Key Insights from Management's Remarks
Celsius's management identified several key themes impacting the first quarter's performance and outlined strategic updates for future growth.
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