Ghirardelli Made Life Better One Chocolate at a Time
He gambled on the promise of the wild American frontier—and it paid off. Ultimately, ground chocolate not gold bars would be the source of his prosperity. Despite setbacks that included a pair of devastating fires, Ghirardelli lived a deliciously successful story built on hard work, value, smarts, and reliability, and 175 years later, his surname is familiar worldwide.
Life of an Adventuresome Chocolatier
Son of a Genoese importer of spices and exotic foods, Domenico Ghirardelli (pronounced Gear-are-delly) was born in Rapallo, Italy, on Feb. 21, 1817. Giuseppe Ghirardelli exposed his son to a wide assortment of lively tastes, flavors, scents, and colors. Perhaps this early experience motivated him to learn the confectionary trade at a young age, apprenticing under a Genoese candymaker and chocolatier named Antonio Maria Romanengo.
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