Who is Lorna Luxe? All about the influencer and entrepreneur
Here's everything you need to know about one of the biggest fashion influencers in the UK.
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Who is Lorna Luxe?
Lorna Luxe, real name is Lorna Andrews, was born on July 18, 1989, in Trafford, Greater Manchester.
She is a prominent fashion influencer, entrepreneur and brand founder, recognised for her unique impact on the fashion, beauty and lifestyle industries.
Lorna grew up on a council estate before studying English literature and music at Newcastle University.
She also worked as a cabin crew for Virgin Atlantic for eight years.
Her early professional experience also included a stint at online homeware retailer Rockett St George.
Lorna began her social media journey posting images on Instagram for fun, and her relatable approach, along with carefully styled 'headless' fashion shots, quickly built her a large following.
Her breakthrough came when she was featured as a suggested user on Instagram, dramatically accelerating her growth.
Over more than a decade, Lorna has amassed over 1.4 million followers as of August 2025 — making her one of the UK's top fashion influencers.
Her content features polished outfit posts, styling advice and glimpses into her personal routines.
It also includes candid discussions about hair loss and her own experiences with challenges such as anorexia and bulimia.
Transparency and authenticity have set her apart in an industry often critiqued for being superficial.
In addition to her digital presence, Lorna Luxe has established herself as a formidable entrepreneur.
She launched several successful fashion collaborations, most notably with the online retailer In The Style, before realising her ambition of founding her own brand.
In October 2023, she introduced L.A-Space, a fashion, lifestyle and home brand.
Quickly finding success with the debut of its fragrance Ghost No. 98, the brand has expanded its reach to luxury retailers including Selfridges.
L.A-Space embodies Lorna's signature style, blending elevated wardrobe staples with modern design, which Lorna herself describes as a 'mood board come to life.'
Beyond her business pursuits, Lorna has made appearances on TV shows including Abby Clancy's Celebrity Homes, as well as being interviewed on numerous podcasts and industry platforms.
Her husband, John, plays an integral role in Team Luxe, supporting the brand's development and creative strategy.
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