Chedi Hospitality announces entry into Japanese market
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The development caters to the growing international demand for elevated, experience-driven stays in Japan
Chedi Hospitality has entered the Japanese market with the Chedi Niseko, a boutique hotel that will take shape in the heart of Hirafu, Niseko. The alpine development is set to open in June 2029. The announcement marks Chedi Hospitality's return to Asia and solidifies its growing influence in the world's most exceptional alpine destinations, the firm said.
Nestled within one of Japan's key ski and nature regions, the Chedi Niseko will provide guests with access to ski slopes, a culinary scene, and year-round outdoor adventures. The development will cater to the growing international demand for elevated, experience-driven stays in Japan, aligning with Chedi Hospitality's signature approach to crafting design-led, culturally attuned destinations, the statement explained.
'Niseko presents a rare convergence of natural beauty, international appeal, and all-season relevance,' said Stephan Schupbach, CEO of Chedi Hospitality. 'Our expansion into Japan speaks to our long-term commitment to cultivating meaningful hospitality experiences in destinations that share our values of authenticity, sophistication, and global connectivity.'
Chedi Hospitality, as part of its pre-opening strategy, will unveil a series of seasonal culinary activations over the next three winters. These curated experiences will offer early glimpses into the brand's gastronomic vision and offer an elegant fusion of global culinary excellence and Japanese hospitality traditions.
'Together with our partners, we're shaping a destination that will elevate Niseko's offering while remaining deeply respectful of its setting,' said Shania Zhang, President at Ryowha Group. 'The Chedi Niseko is a long-term investment in excellence, one that will resonate with discerning travellers and investors alike.'
Building on its alpine legacy established in Andermatt and its upcoming presence in Trojena, The Chedi Niseko further solidifies its position as a provider of mountain experiences. Like every Chedi property, this project embodies the group's commitment to expansion, prioritising substance over scale and ensuring that its offerings deliver timeless value in the world's most captivating destinations, the statement concluded.
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