Responsive launches Agent Studio to automate RFP processes
Responsive has announced the launch of Agent Studio, a no-code platform that enables enterprise sales and proposal teams to create custom AI agents for managing compliance, risk assessments, content management, and other tasks involved in the RFP process.
This new offering allows users, including those at large organisations such as SAP, to automate critical review processes and surface key insights across substantial volumes of business opportunities. The introduction comes as Responsive reports having managed over USD $750 billion in opportunities through its platform to date.
Agent Studio is designed as a no-code environment for users to build AI agents capable of handling tasks such as content clean-up, compliance reviews, archiving, tagging, and identifying outdated information. Teams can schedule agents, trigger them on demand, and monitor their operations, ensuring clear governance and complete audit trails. Responsive will also provide Professional Services support to assist customers with their requirements when building custom agents.
Jamie Ninneman, Global Head of RFx Advisory at SAP, said: "The future lies in democratizing access to institutional knowledge—and AI is central to that shift. Responsive has been a valuable leader in this journey, helping companies scale how they respond, collaborate, and accelerate their transformation with Strategic Response Management."
According to AJ Sunder, Chief Product and Information Officer at Responsive: "Custom AI agents are the next productivity revolution—and with Agent Studio, any team can build them without heavy development or deep technical expertise. Sales and proposal teams can now build agents tailored to their specific needs. As customers apply these agents to real business problems, we gain early insight into the next wave of high-impact AI use cases that will shape the future of work."
Agent Studio is introduced alongside two new AI agents: Analysis Agent and Answering Agent. The Analysis Agent has been integrated into Responsive's conversational interface, Ask, to review RFPs, RFIs and related documents. It extracts critical requirements and surfaces potential risks, providing sales teams with concise assessments to enable faster and better-informed go/no-go decisions.
The Answering Agent, also available in Slack and within Ask, drafts responses for RFPs, questionnaires, and ad hoc questions, drawing from vetted organisational content while providing appropriate citations. This is intended to support teams in developing high-quality responses more efficiently, based on trusted internal knowledge.
In addition to enhancing agent capabilities, Responsive is introducing Guided Projects, a self-serve AI tool designed to empower field teams to respond to RFPs and assessments without always relying on central proposal or bid teams. Guided Projects extracts key requirements, drafts responses, performs compliance checks, and enables teams such as sales, customer success, and solution consulting to independently manage complex responses.
Alexis Hourselt, Interim Director, Proposal Center of Excellence at Microsoft, commented on the company's collaboration with Responsive: "At Microsoft, empowering our field teams with greater self-service capabilities is central to our strategy. As an early partner of Responsive, we're collaborating to innovate on solutions like Guided Projects that enable our teams to operate more independently and effectively."
To address ongoing challenges regarding quality and accuracy in AI-generated responses, Responsive has introduced TRACE Score, an industry-first content scoring system that objectively assesses responses. In parallel, the Quality Check tool provides automated auditing for content review and validation. These features aim to mitigate risk and ensure that responses produced by AI agents meet required standards for completeness, accuracy, and compliance.
Responsive's leadership in Strategic Response Management is also highlighted by recognition from industry bodies and research organisations, including being named a "Leader" in the Aragon Research "Globe for Strategic Response Management, 2025" and ranking #1 in global RFP software on G2 for 25 consecutive quarters. Its TRACE Score was also cited among the top AI-enabled products for go-to-market strategies by SilconANGLE Media in their 2025 Tech Innovation CUBEd Awards.
These developments continue Responsive's focus on enabling enterprise customers to manage and share operational knowledge at scale, respond to business requests efficiently, and maintain consistency and quality in their strategic responses across global teams.
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