
ArabyAds named Snapchat Advanced Partner , raising the standard for media excellence in MENA
Dubai, UAE — ArabyAds has officially joined the ranks of Snapchat's Advanced Partners, a recognition that speaks to the agency's deep commitment to shaping what digital success looks like in MENA.
This milestone reflects more than technical expertise; it's the outcome of deliberate investment in people and knowledge. Over 40 ArabyAds media professionals have completed Snapchat's full suite of certification programs, embracing continuous education as a core pillar of the agency's growth. These certified specialists are not just fluent in platform mechanics; they understand how to translate insight into action, crafting campaigns that resonate, convert, and build lasting value for brands.
Operating across sectors, from fashion and fintech to mobility and e-commerce, ArabyAds has consistently delivered strategies that adapt to the market's nuances while maintaining clarity of vision and execution. The Advanced Partner badge is a nod to this consistency: high-performing campaigns, thoughtful creative, privacy-conscious processes, and a reputation for helping clients lead, not follow.
'We don't treat platforms as channels, we treat them as opportunities to connect more meaningfully,' said Ayah Reyad, Senior Vice President of Media Agency at ArabyAds. 'Being named a Snapchat Advanced Partner is not a finish line, it's a launchpad. It reinforces our promise to brands that when they work with us, they're choosing intelligence, precision, and creativity working together.'
Snapchat's Advanced Partner Program demands a high threshold: strong campaign performance, a 90%+ ad approval rate, certified teams, and rigorous adherence to data and privacy standards. Earning this status gives ArabyAds access to exclusive tools, strategic insights, and creative support, all of which fuel even sharper outcomes for the brands it serves.
As Snapchat continues to innovate, ArabyAds is uniquely positioned to turn that innovation into real, measurable value for businesses, not only by reaching audiences but also by earning their attention in meaningful, lasting ways.
About ArabyAds
Founded in 2013 in Dubai, ArabyAds is a technology-driven marketing company that partners with brands across MENA to deliver performance at scale. From media and influencer marketing to retail media and creative technology, ArabyAds helps businesses grow through insight, precision, and a relentless focus on outcomes.
About Snapchat Advanced Partner Program
Snapchat Advanced Partner Program recognizes agencies and platforms that demonstrate deep expertise and consistent success in leveraging Snapchat's advertising tools. Partners are expected to maintain high campaign performance, ad quality, and platform knowledge, with a certified team and strong compliance with privacy and data standards. The program gives access to exclusive insights, creative resources, and support from Snapchat, enabling partners to deliver high-impact, platform-native campaigns that drive real business results.
Media Contact
pr@arabyads.com
www.arabyads.com
عربي آدز تنال اعتماد "الشريك المتقدم" من سناب شات، وترسّخ مكانتها في الريادة الإعلامية بمنطقة الشرق الأوسط وشمال إفريقيا
دبي، الإمارات العربية المتحدة – يونيو 2025 — أعلنت شركة عربي آدز، الرائدة في مجال التكنولوجيا التسويقية، عن حصولها رسميًا على اعتماد "الشريك المتقدم" من منصة سناب شات، وهو من أعلى مستويات الشراكة التي تمنحها المنصة، ويعكس التزام الشركة العميق بتعزيز معايير التميز والابتكار في المنطقة.
ويأتي هذا الإنجاز تتويجًا لاستثمار استراتيجي طويل الأمد في تطوير الكفاءات والمهارات، حيث أكمل أكثر من 40 من محترفي الإعلام في عربي آدز برامج الشهادات المتقدمة الخاصة بسناب شات، مما يعزز قدرة الفرق على تحويل المعرفة إلى تطبيقات عملية تؤدي إلى نتائج ملموسة. لا يقتصر تميز هذه الفرق على إتقان أدوات المنصة فحسب، بل يمتد إلى قدرتهم على بناء حملات إعلامية مؤثرة تحقق التواصل، التحويل، والقيمة المستدامة للعلامات التجارية.
وتعمل عربي آدز مع علامات تجارية رائدة في قطاعات متنوعة تشمل الأزياء، التكنولوجيا المالية، النقل، والتجارة الإلكترونية، حيث طوّرت الشركة استراتيجيات إعلامية متكاملة تجمع بين فهم السوق المحلي والدقة في التنفيذ. ويُعد اعتماد "الشريك المتقدم" من سناب شات شهادة على هذا التميز، وعلى تقديم حملات عالية الأداء، وإبداعات مدروسة، وعمليات واعية للخصوصية، إلى جانب سجل قوي من النجاحات التي تمكّن العملاء من القيادة لا التبعية.
قالت آية رياض، نائب الرئيس الأول لوكالة الإعلام في عربي آدز:
"نحن لا نتعامل مع المنصات كمجرد قنوات، بل نراها فرصًا لبناء تواصل أكثر عمقًا وتأثيرًا. الحصول على اعتماد الشريك المتقدم من سناب شات ليس خط النهاية، بل هو منصة انطلاق جديدة تعكس التزامنا الدائم بتقديم الذكاء والدقة والإبداع كقيمة واحدة موحدة لعملائنا."
ويتطلب الحصول على هذا الاعتماد تلبية معايير صارمة تشمل: أداء عالٍ في الحملات، معدل موافقة على الإعلانات يتجاوز 90%، فرق حاصلة على شهادات رسمية، وامتثال دقيق لمعايير الخصوصية والبيانات. كما يمنح هذا التصنيف عربي آدز وصولًا إلى أدوات حصرية، رؤى استراتيجية، ودعم إبداعي مباشر من فريق سناب شات، مما يعزز قدرة الشركة على تحقيق نتائج أكثر دقة وتأثيرًا لعلاماتها التجارية الشريكة.
ومع استمرار سناب شات في إطلاق أدوات جديدة وتطوير قدراته، تحتل عربي آدز موقعًا فريدًا يتيح لها تحويل هذا الابتكار إلى قيمة حقيقية قابلة للقياس، ليس فقط عبر الوصول إلى الجمهور، بل عبر كسب انتباهه وبناء تفاعل مستدام معه.
نبذة عن عربي آدز
تأسست شركة عربي آدز في عام 2013 في دبي، وهي شركة تسويق مدفوعة بالتكنولوجيا، تتعاون مع علامات تجارية في منطقة الشرق الأوسط وشمال إفريقيا لتحقيق الأداء على نطاق واسع. وتقدم الشركة حلولًا متكاملة تشمل الإعلام، التسويق عبر المؤثرين، الإعلانات عبر منصات التجزئة، والتقنيات الإبداعية، مع التركيز على النمو المستدام المبني على التحليل والدقة وتحقيق النتائج.
نبذة عن برنامج الشريك المتقدم من سناب شات
يعترف برنامج الشريك المتقدم من سناب شات بالشركات والمنصات التي تثبت جدارتها في استخدام أدوات الإعلان الخاصة بالمنصة وتحقيق نتائج متفوقة بشكل مستمر. ويتطلب البرنامج فرقًا معتمدة، أداءً عاليًا، جودة إعلانية متميزة، وامتثالًا صارمًا لمعايير الخصوصية والبيانات، كما يوفر للمشاركين وصولًا حصريًا إلى موارد إبداعية، دعم استراتيجي، وأدوات متقدمة لتحقيق حملات إعلامية مؤثرة تحقق نتائج فعلية للأعمال.
للتواصل الإعلامي
📧 pr@arabyads.com
🌐 www.arabyads.com
@areyad@arabyads.com
_Assigned to areyad@arabyads.com_
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Khaleej Times
an hour ago
- Khaleej Times
Emirates, Etihad, other UAE airlines extend flight suspension after US strikes Iran
[Editor's Note: Follow our live blog for real-time updates on the latest developments in the Israel-Iran conflict.] UAE airlines on Sunday announced an extension of flight suspensions to several regional destinations due to widespread airspace closures, following the United States' decision to join Israel in strikes on Iranian nuclear sites. Aviation experts warn that US involvement could escalate regional tensions, potentially leading to further disruption of air travel to destinations such as Syria, Iraq, Iran, Israel, Jordan, and others. In response, the UAE and other Gulf nations have voiced concern, urging restraint and de-escalation. Abu Dhabi-based Etihad Airways has suspended its flights to Tel Aviv until July 15 due to the ongoing military conflict. 'Guests transiting through Abu Dhabi on their way to cancelled destinations will not be accepted for travel from their point of origin. Affected passengers are being offered alternative travel arrangements,' said Etihad, the UAE's national airline. 'This remains a highly dynamic situation. Additional changes or disruptions — including sudden airspace closures — may occur at short notice. Etihad is closely monitoring developments in coordination with relevant authorities and is taking all necessary precautions,' the airline added. Separately, Etihad flight EY652 from Kuwait International Airport (KWI) to Abu Dhabi Zayed International Airport (AUH) was cancelled on Sunday due to a technical issue. Flydubai also announced the temporary suspension of flights to and from Iran, Iraq, Syria, Israel, and St. Petersburg until June 30, 2025. 'Passengers connecting through Dubai to any of the affected destinations will not be accepted for travel from their point of origin until further notice,' the airline said. It advised affected passengers to check rebooking options on its website and monitor their flight status regularly. 'Please note that some flights may also face delays or rerouting,' it added. Emirates, Dubai's flagship carrier, has temporarily suspended all flights to Iran (Tehran) and Iraq (Baghdad and Basra) until June 30, 2025. Sharjah-based budget carrier Air Arabia has also halted flights to and from Iran, Iraq, Russia, Armenia, Georgia, and Azerbaijan through the end of the month. Additionally, flights to Jordan are suspended until June 25, 2025, due to the ongoing regional tensions and airspace restrictions. 'Several other flights are being delayed or rerouted as a result. Passengers transiting through Sharjah or Abu Dhabi to any of the affected destinations will not be accepted for travel at their point of origin until further notice,' the airline said.


Khaleej Times
3 hours ago
- Khaleej Times
From GIFT to Singapore: How global hubs are shaping the new playbook
- Associate Partner, MICS Everyone has heard of the UAE's headline single digit nine per cent corporate tax rate. But what most people don't realise is that some of the world's biggest companies despite being based in high-tax jurisdictions, have consistently paid effective tax rates in the single digits, typically ranging from six to nine per cent. How is that even possible? One simple answer: Smart, strategic tax optimisation. So how did these companies structure themselves to achieve such outcomes? Is it still feasible in today's complex and constantly evolving global tax environment? And if so, how complicated is the playbook? Let's unfold the global tax game – and how building the right structure can be your winning move. Where it all begins: Structuring with purpose When companies set up operations, their primary considerations often revolve around ease of doing business, customer proximity, and market access. Surprisingly, tax is rarely the top factor at least initially. But not all functions in a company are tied to these operational dependencies. Some, like headquarters, treasury centres, intellectual property (IP) ownership, holding companies, and SPVs, can be located with greater flexibility. And when done right, these choices can be game-changers for both operational efficiency and tax savings. The big Fours: Holding companies, HQ, treasury, and IP Here's where strategy enters the game: • Holding company: Often used to centralise ownership of subsidiaries and assets, and to efficiently manage dividends, capital gains, and group-level financing. • Headquarters: Can be placed in jurisdictions that offer not only strategic access but also favourable tax regimes. • Treasury functions: Since these involve managing global cash flows and financing, tax and regulatory predictability matter more than physical proximity. • Intellectual Property (IP): IP holding companies are frequently located in countries that offer tax incentives on royalties and capital gains. Locating these functions in jurisdictions with stability, feasibility, predictability, and favorable tax treatment can significantly enhance the bottom line. Equally important are withholding tax (WHT) implications and the availability of double taxation avoidance agreements (DTAAs), which directly impact the tax efficiency of cross-border payments such as dividends, interest, and royalties. Jurisdictions with strong treaty networks often provide reduced or zero WHT rates, making them particularly attractive for housing holding companies, treasury hubs, and IP ownership. There are famous examples – Apple and Google, among others – who have reaped enormous tax benefits simply by strategically housing their IP in favourable jurisdictions. Top jurisdictions for strategic tax functions Each jurisdiction has carved its niche: • Singapore: A globally trusted IP hub offering attractive tax incentives for IP development and commercialisation. • GIFT City (India): Rapidly emerging as a preferred jurisdiction for treasury operations and regional headquarters due to its regulatory clarity and tax exemptions. • Ireland and Luxembourg: Historically favoured for IP and financing structures, though tightening global tax norms have nudged companies to reassess. • UAE: Supported by an extensive network of DTAAs and evolving tax infrastructure, it is gaining ground as a versatile base for several strategic functions. UAE: A strategic player in the evolving tax landscape With the introduction of its corporate tax regime in 2023, the UAE repositioned itself as a credible and competitive jurisdiction in the global tax planning ecosystem. Operating from a qualifying free zone can allow key functions – including HQ, treasury, holding companies, SPVs, and IP – to potentially benefit from a zero per cent corporate tax, subject to meeting substance and activity-based requirements. In addition, access to a growing network of DTAAs allows for potentially favorable withholding tax treatment, enhancing the efficiency of global structures. Rather than aiming to be a low-tax outlier, the UAE is adapting to global standards while still offering targeted advantages that businesses can leverage based on their specific needs. A final reflection In the modern tax environment, where compliance and optimisation must go hand in hand, no single jurisdiction offers a one-size-fits-all solution. Singapore continues to lead as a preferred jurisdiction at least of Asia, for IP and regional HQs due to its R&D incentives and robust legal framework. GIFT City is rapidly gaining ground with focused benefits for treasury operations and financial entities. Ireland and Luxembourg, while reassessing their frameworks post-BEPS, still retain relevance for certain financing and licensing models. The UAE, with its blend of flexibility, treaty access, and evolving infrastructure, is now a serious consideration for global tax planning. Ultimately, the winning move lies in aligning your operational footprint with a tax strategy tailored to your business's functions, risk profile, and growth vision.


Khaleej Times
3 hours ago
- Khaleej Times
UAE infrastructure stocks likely to boom as country embarks on ambitious projects
While the summer season is usually a quieter period for financial markets due to widespread investor holidays, global sentiment remains overshadowed by persistent geopolitical tensions this summer. Escalating concerns over US tariff measures and the intensifying Israel–Iran conflict, with US entering the war on Sunday, have cast a pall over risk appetite, driving cautious investor positioning and heightened market volatility. Yet, against this backdrop of global unease, the UAE is pressing ahead with an ambitious slate of infrastructure projects, using the relative calm of the summer months to accelerate key developments. With lighter traffic during the holiday stretch, authorities are fast-tracking enhancements to the country's transport network, signaling an open window for investors seeking early exposure to the next wave of growth. Major infrastructure initiatives are underway to strengthen both east–west and north–south connectivity across the emirates through new roads and metro extensions. In Dubai, upgrades to Hessa Street and the expansion of the Metro network with the Blue Line are pivotal undertakings aimed at easing congestion and linking emerging residential and commercial hubs. Meanwhile, the landmark Etihad Rail project is progressing steadily, ultimately set to integrate all seven emirates with a modern rail link, opening new avenues for investment in real estate and infrastructure equity. Adding to the skyline's evolution, Dubai Creek Harbour is constructing what is projected to become the tallest tower in the world, surpassing the iconic Burj Khalifa. In tandem, Dubai South continues to evolve as the city's future primary aviation center with the forthcoming Al Maktoum International Airport, cementing the UAE's role as a regional transport and logistics powerhouse. 'These transformative projects are expected to cut travel times by more than 75 per cent' says Razan Hilal, Market Analyst, CMT at adding 'they will boost connectivity across burgeoning districts, laying the groundwork for robust property market performance, economic diversification, and sustainable urban planning for decades to come.' 'While short-term volatility persists due to external shocks, the UAE's commitment to long-term national development plans - Vision 2025, 2030, and 2040 - suggests that current market dips may present strategic entry points for long-term investors', observes Hilal. She adds: 'Amid this climate, portfolio diversification remains prudent. Commodities like oil continue to serve as a hedge against supply disruptions in the region, while gold and silver retain their appeal as safe-haven assets, particularly relevant as industrial demand for silver expands in the technology sector. Several publicly listed companies like Dewa, Union Properties, Tabreed and Salik stand to benefit directly from this wave of development, each playing a strategic role in energy, cooling, real estate, and road toll management respectively. However, despite this local momentum, the MSCI UAE Index has shed over 7 per cent this month, reflecting broader concerns over dollar weakness and geopolitical turmoil. Leading developers such as Emaar Properties have seen share price corrections of around 5 per cent, underscoring the cautious tone prevailing among regional investors. Overall, while global headwinds pose challenges, the UAE's clear focus on future-ready infrastructure and urban resilience reinforces its appeal as a steady beacon of opportunity for investors looking beyond short-term volatility.