Apple iPhone 17 Event: Rumored date, venue, expected launches for iPhone 17 Air, Apple Watch Series 11, Apple Watch Ultra 3, AirPods Pro 3, Apple TV 4K, HomePod 3
Expected Launches Apple iPhone 17 Series
iPhone 17
iPhone 17 Air (replacing the Plus model)
iPhone 17 Pro
iPhone 17 Pro Max
Live Events
Apple iPhone 17 Technical Specs
Apple iPhone 17 Air — The New Ultra-Thin Model Specifications
Apple iPhone 17 Pro and Pro Max Features
Apple Watch Series 11 and Apple Watch Ultra 3 Details
AirPods Pro 3 Updates
Apple Possible Longshot Announcements
Apple TV 4K: Possible camera integration for FaceTime and smart home functions.
Possible camera integration for FaceTime and smart home functions. HomePod 3: Enhanced smart home control with AI-powered Siri, potential display, and deeper Apple ecosystem integration. Launch timing may extend to October or November.
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While the date is not confirmed, reports suggest Tuesday, September 9, 2025, for the showcase at Apple's headquarters in Cupertino, California. Alongside the new iPhones, other major product updates could also be announced.The September 2025 Apple event is rumored for Tuesday, September 9. Apple typically sends invitations about two weeks in advance, so official invites may arrive around August 25. The start time is expected to be 10 a.m. PT / 1 p.m. ET / 6 p.m. BST. The event will be streamed live on Apple's website, YouTube channel, Apple TV, and will also be available to Apple Vision Pro users.The iPhone 17 lineup is expected to include four models:Pricing details remain unclear due to possible tariff impacts and Apple's $100 billion US manufacturing investment. Analysts suggest potential price increases compared to last year's models. Apple iPhone 17 may feature a 6.3-inch 120Hz ProMotion display, A19 chipset (or A18 for standard models), and improved performance efficiency with a 3nm manufacturing process. All models will launch with iOS 26 and updated AI tools.Apple iPhone 17 Air could be as thin as 5.65mm, making it slimmer than the Samsung Galaxy S25 Edge. It may have a 6.6-inch display and a 2,800mAh battery using silicon-carbon technology for higher density. Pricing could sit between $899 and $1,199.Apple Pro Max may adopt a new rectangular camera array, similar to the Google Pixel 9 Pro, with a 48MP telephoto lens offering 3.5x optical zoom. The front camera could be upgraded to 24MP.Apple Pro models may include vapor cooling chambers, faster Qi2 wireless charging at up to 35W, and enhanced photography features.The Apple Watch Series 11 could introduce an S11 chip, MediaTek 5G modem, and basic blood pressure monitoring with hypertension alerts. watchOS 26 will bring wrist gestures, smarter notifications, Notes app, and an AI-powered workout assistant. The Apple Watch Ultra 3 might add satellite connectivity, a larger wide-angle OLED display, and wellness updates. An entry-level Apple Watch SE 3 may also launch.The AirPods Pro 3 could feature a touchscreen charging case, heart rate monitoring, additional health sensors, and updated controls with swipes and taps. Pricing may remain near $250.Apple's September launch is traditionally its most watched event of the year, often shaping the company's hardware lineup for the following 12 months. The rumored iPhone 17 Air suggests a shift in design priorities, while updates to wearables and accessories point to broader integration across devices.Rumors suggest Tuesday, September 9, 2025, with an official announcement expected in late August. The event will likely be live-streamed on multiple Apple platforms.Expected announcements include the iPhone 17 series, Apple Watch Series 11, Apple Watch Ultra 3, AirPods Pro 3, and possibly the Apple TV 4K and HomePod 3.
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