Bitlux appoints Dennis Ju as VP of Growth to fuel jet card sales
BOCA RATON, FL – Bitlux, a leading private jet charter company, announced the hiring of Dennis Ju as Vice President of Growth. This strategic addition is set to drive the company's growing jet card program and membership offerings.
A seasoned executive with over 15 years of experience leading revenue growth and building high-performing teams in SaaS, franchising, and real estate services, Ju will lead customer acquisition, build partnerships, and set Bitlux up for long-term global growth.
Ju's hiring aligns with Bitlux launching its inaugural jet card program, which offers guaranteed availability, fixed hourly rates, and the option to pay directly in cryptocurrency. The program is indicative of Bitlux's steadfast dedication to addressing the demands of a contemporary client base that seeks transparency, flexibility, and innovation in private air travel.
'Dennis possesses a unique blend of strategic insight, operational discipline, and an intuitive grasp of what it takes to build sustainable, scalable products and services,' Bitlux CEO Kyle Patel said.
'His expertise will be invaluable to helping Bitlux grow our jet card program when customers call for greater flexibility, greater control, and the freedom to pay on their terms, including with cryptocurrency.'
Targeted leadership to bolster jet card sales and member acquisition
As Ju assumes this new position, he will lead customer acquisition efforts, drive membership growth, and further establish Bitlux as a leader in private aviation. Furthermore, he will collaborate with cross-functional teams to enrich the customer's experience and deliver an unmatched client experience. 'I'm excited to be joining Bitlux at this turning point,' stated Dennis Ju.
'Bitlux's innovation and customer-centric orientation offer a strong platform for expansion. I'm eager to work toward the adoption of the new jet card program and to build long-term relationships with our members.'
Ju has a track record of building and growing revenue for organizations in dynamic industries. He headed U.S. and global sales teams at several high-growth businesses, introducing AI-powered prospecting software to reinvent lead generation and creating franchise networks through strategic partnerships.
His successes also include securing crucial seed funding for startups and deploying pre-sale methods that accelerate product-market fit and revenue realization. Ju's capacity to unite business development, technology adoption, and operational scaling puts him in a position to make an immediate contribution at Bitlux.
In addition to his professional success, Ju remains committed to social activism. He serves on the board of Sheltered Alliance, a nonprofit that fights human trafficking. He has helped advance housing rights and census representation for underrepresented communities through his work with the Asian Real Estate Association of America (AREAA).
Crypto-fueled jet card program
Bitlux's new jet card program, set to launch at Bitcoin 2025 in Las Vegas on May 27-29, includes three membership levels – Ascent, Cardinal, and Sovereignty – that provide coverage from midsize to ultra-long-haul jets. There's an additional level called Nomad, which acts specifically as a complement to Sovereignty for international travel to destinations in Europe, Canada, Mexico, Bermuda, and the Caribbean.
Unlike other programs, Bitlux's jet card provides a peer-to-peer crypto payment model. Clients pay directly from their crypto wallets without any intermediaries, ensuring greater privacy and speed. While the entry level is 25 hours, Bitlux will run a promotion starting at 10 hours during Bitcoin 2025.
'As private aviation evolves, we believe customers should have not only guaranteed access and transparent pricing but also the ability to do business the way they want,' added Kyle Patel. 'Our new jet card program meets all three criteria: flexibility and customer-focused service, and we're excited to have Dennis lead the way.'
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