i – MULA 50 Starter Pack: Liam Urges Young Malaysians To Act Fast - RM2.4 Million In Funds Still Available
Aimed at promoting financial inclusion and risk protection among youth, the i-MULA 50 Starter Pack offers a subsidy of RM50 for the purchase of a basic life insurance coverage to youth and young families particularly those purchasing insurance for the first time. Launched on 28 August 2024 in conjunction with LIAM's 50th Anniversary, the initiative was designed to make life insurance more accessible and affordable for 100,000 eligible Malaysians. This RM5 million fund, established by LIAM member companies, supports first-time buyers in purchasing life insurance protection through 33 affordable protection plans, covering benefits such as death, total and permanent disability (TPD), critical illness, medical expenses, and hospital income.
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