ChatGPT's mobile app has generated $2B to date, earns $2.91 per install
Since launching in May 2023, ChatGPT's app for iOS and Android devices has reached $2 billion in global consumer spending, according to a new analysis by app intelligence provider Appfigures. That figure is approximately 30-times the combined lifetime spending of ChatGPT's rivals on mobile, including Claude, Copilot, and Grok, the analysis indicates.
So far this year, ChatGPT's mobile app has made $1.35 billion, up 673 percent year-over-year from the $174 million it made during the same period (January-July) in 2024, per the data. On average, the app is generating close to $193 million per month, up from $25 million last year.
That's significantly higher — or about 53-times higher — than ChatGPT's next nearest competitor, Grok, which made approximately $25.6 million this year to date. Grok's average monthly consumer spending is estimated at $3.6 million, or 1.9% of ChatGPT's.
This data suggests that other consumer chatbots still have a way to go to catch up with ChatGPT's dominance on mobile devices, even if the numbers don't provide a complete picture of the AI companies' overall revenue. Consumers, teams, and businesses can also subscribe to AI plans on the web, and the companies generate revenue in other ways, too, like via their APIs.
Rather, this new data offers a window into the apps' traction with consumers, who discover and pay for these AI assistants via the mobile app stores.
It's also worth noting that when xAI's Grok launched in November 2023 (after ChatGPT), Grok didn't initially have standalone iOS or Android apps. Instead, users interacted with the AI chatbot through the X platform (formerly Twitter). Grok only became available on mobile devices through its own iOS app as of early January 2025, and has been on Google Play since March 4.
Image Credits:Appfigures
Still, ChatGPT's lifetime global spending per download is $2.91, compared to Claude's $2.55, Grok's $0.75, and Copilot's $0.28, Appfigures found.
In the U.S., ChatGPT's spending per download to date is even higher, at $10, leading the market to account for 38% of the app's revenue to date. Germany is the second-largest market, accounting for 5.3% of ChatGPT's lifetime total spending.
ChatGPT's lead can also be seen in terms of downloads. To date, the app has been installed an estimated 690 million times globally, compared with Grok's 39.5 million. (That puts X owner Elon Musk's recent complaints about the App Store's alleged favoritism of ChatGPT in its Top Charts into better context.)
Average monthly downloads of ChatGPT globally are now at approximately 45 million, up 180% from about 16 million in January through July of 2024.
In 2025 so far, ChatGPT's app has been downloaded 318 million times, or 2.8-times more than the 113 million it saw during the same period last year. By the number of installs, however, India is the top market, accounting for 13.7% of lifetime downloads, compared with second place, the U.S., which accounted for 10.3% of all downloads.
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