Moomoo Malaysia launches campaign to drive retail investor growth and capability

The Star

a day ago

MOOMOO MALAYSIA has launched a strategic investor development campaign supported by Bursa Malaysia in conjunction with Bursa Malaysia's Shares2U programme, aimed at equipping Malaysian retail investors with the tools, incentives, and market structure needed to engage capital markets with greater confidence and competence.
Running from June 6 to July 7, the co-branded campaign blends incentive-led onboarding with performance-based learning.
New and experienced investors alike can access a streamlined, technology-driven trading experience via the Moomoo Malaysia platform, which offers tools, insights, and live data to support smarter investment decisions.
The campaign introduces a two-pronged opportunity for Malaysians to build investing confidence through:
> Rewards worth up to RM 2,200 for new Moomoo users, including RM400 worth of Bursa-listed stocks
> A national Malaysia stock trading challenge that is open to all users, with a total prize pool of up to RM14,000, designed to sharpen real-market trading skills.
Central to the campaign is Moomoo's emphasis on capability-building. The platform delivers real-time market data, advanced screeners, and analytics tools typically used by professional investors tailored for Malaysian users.
By aligning incentives with trading education and decision-making, the campaign supports more informed, self-directed participation in Malaysia's capital markets.
Moomoo Malaysia chief executive officer Ivan Mok said 'The long-term health of Malaysia's capital markets will be shaped not by short-term retail surges, but by sustained, self-directed investor capability.
'This campaign supports that trajectory — not just through access to market, but through informed engagement with the market.
'In partnership with Bursa Malaysia, we're combining institutional trust with our professional-grade, real-time trading tools to help Malaysians become active, smart and informed participants in the stock market.'
Elevating investor literacy
Unlike traditional campaigns focused solely on incentives, this initiative emphasises market experience and financial literacy.
The Moomoo platform provides Malaysian users with institutional-grade tools — including real-time data feeds, advanced screeners, and analytics — in a retail-accessible environment.
This technology-first approach is intended to strengthen trading discipline and investor readiness across market cycles.
'With markets entering a more uncertain phase — from renewed trade tensions to sector-level volatility — the gap between simply participating and investing with discipline is becoming more obvious,' Mok observed.
'In this environment, investors need more than access. They need the tools and experience to think strategically, manage risk, and stay engaged.
'That's the focus of this campaign — to help investors build capability in real time, with the tools and experience to think strategically, manage risk, and stay engaged in the market,' he added.
The trading challenge is open to all users, while additional rewards are available exclusively to new users who meet the qualifying deposit criteria.
For more information, click here .